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~isPartOf:"Competitiveness review : CR"
~isPartOf:"EuroMed journal of business"
~isPartOf:"International journal of organizational analysis"
~isPartOf:"Journal of business ethics : JOBE"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Qualitative market research : an international journal"
~isPartOf:"The marketing review"
~language:"eng"
~person:"Arslanagic-Kalajdzic, Maja"
~person:"Balaji, M. S."
~person:"Geuens, Maggie"
~person:"Seo, Yuri"
~person:"Vrontis, Demetris"
~subject:"Consumer behaviour"
~subject:"Internet marketing"
~subject:"Luxusgüter"
~subject:"Strategic management"
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Consumer behaviour
Internet marketing
Luxusgüter
Strategic management
Konsumentenverhalten
44
Brand management
17
Markenführung
17
Beziehungsmarketing
13
Brand image
13
Markenimage
13
Relationship marketing
13
Firm performance
8
Luxury goods
8
Unternehmenserfolg
8
Brand
7
Dienstleistungsqualität
7
Innovation management
7
Innovationsmanagement
7
Markenartikel
7
Service quality
7
Innovation
6
Strategisches Management
6
Advertising effects
5
Bibliometrics
5
Bibliometrie
5
Customer satisfaction
5
Emotion
5
Kundenzufriedenheit
5
Viral marketing
5
Virales Marketing
5
Werbewirkung
5
Cognition
4
Digitalisierung
4
Digitization
4
Einzelhandel
4
Fashion
4
Globalisierung
4
Globalization
4
International marketing
4
KMU
4
Kognition
4
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48
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49
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49
Aufsatzsammlung
1
Collection of articles of several authors
1
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English
Author
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Arslanagic-Kalajdzic, Maja
Balaji, M. S.
Geuens, Maggie
Seo, Yuri
Vrontis, Demetris
Laroche, Michel
29
Ko, Eunju
25
Dwivedi, Yogesh Kumar
21
Cleveland, Mark
16
Melewar, T. C.
15
Valette-Florence, Pierre
15
Diamantopoulos, Adamantios
14
Richard, Marie-Odile
13
Bartikowski, Boris
12
Teng, Lefa
12
Filieri, Raffaele
11
Septianto, Felix
11
Bang, Nguyen
10
Gupta, Suraksha
10
Kukar-Kinney, Monika
10
Rana, Nripendra P.
10
Schlegelmilch, Bodo B.
10
Shukla, Paurav
10
Veloutsou, Cleopatra
10
Bigné Alcañiz, J. Enrique
9
Brenes, Esteban R.
9
Chebat, Jean-Charles
9
Kim, Kyung Hoon
9
Mattila, Anna S.
9
Beatty, Sharon E.
8
Choi, Jeonghye
8
Donthu, Naveen
8
Foroudi, Pantea
8
Merchant, Altaf
8
Sharma, Piyush
8
Wang, Cheng Lu
8
Yang, Zhiyong
8
Aiello, Gaetano
7
Balabanis, George
7
Das, Gopal
7
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Competitiveness review : CR
EuroMed journal of business
International journal of organizational analysis
Journal of business ethics : JOBE
Journal of business research : JBR
Qualitative market research : an international journal
The marketing review
Working paper series / Universiteit Gent, Faculteit Economie en Bedrijfskunde
13
Journal for global business advancement : JGBA
6
Global business & economics review
5
Journal of transnational management : the official journal of the International Management Development Association
4
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
4
World review of entrepreneurship, management and sustainable development
4
International journal of internet marketing and advertising : IJIMA
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
International marketing review
3
Journal of consumer behaviour : an international research review
3
Journal of promotion management : JPM
3
Journal of retailing and consumer services
3
Technological forecasting & social change : an international journal
3
European journal of marketing : EJM
2
Industrial marketing management : the international journal for industrial and high-tech firms
2
International journal of hospitality management
2
International journal of technology marketing : IJTMkt
2
International studies of management and organization
2
Journal of advertising
2
Journal of advertising : official publication of the American Academy of Advertising
2
Journal of international management
2
Journal of strategic marketing
2
Psychology & marketing
2
The journal of brand management : an international journal
2
The journal of product & brand management
2
Tourism analysis : an interdisciplinary tourism & hospitality journal
2
Asia Pacific journal of marketing and logistics
1
Business models for strategic innovation : cross-functional perspectives
1
Ekonomski pregled
1
European journal of cross-cultural competence and management
1
European journal of marketing
1
European management journal
1
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
Innovative business practices : prevailing a turbulent era
1
International journal of advertising : the quarterly review of marketing communications
1
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ECONIS (ZBW)
50
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1
Can salespersons help firms overcome brand image crisis? : role of facial appearance
Agnihotri, Arpita
;
Bhattacharya, Saurabh
;
Vrontis, Demetris
- In:
Journal of business research : JBR
176
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014550374
Saved in:
2
How micro- (vs. mega-) influencers generate word of mouth in the digital economy age : the moderating role of mindset
Li, Wenting
;
Zhao, Fang
;
Lee, Ji Min
;
Park, Jiwoon
; …
- In:
Journal of business research : JBR
171
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014536007
Saved in:
3
Causal complexity of sustainable consumption : unveiling the equifinal causes of purchase intentions of plant-based meat alternatives
Bhattacharyya, Jishnu
;
Balaji, M. S.
;
Jiang, Yangyang
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10013534237
Saved in:
4
How online grocery shopping drives private label food purchases
Verstraeten, Julie
;
Heeremans, Eva
;
Geuens, Maggie
; …
- In:
Journal of business research : JBR
167
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014383069
Saved in:
5
The requisite role of emotional intelligence in customer service in the retail banking sector
Al Khoury, Grace
;
Thrassou, Alkis
;
Papasolomou, Ioanna
; …
- In:
International journal of organizational analysis
31
(
2023
)
7
,
pp. 3315-3347
Persistent link: https://www.econbiz.de/10014432343
Saved in:
6
Triggering brand switching in online stores : the effectiveness of recommendations for private labels versus national brands
Kobuszewski Volles, Barbara
;
Van Kerckhove, Anneleen
; …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014304087
Saved in:
7
Big data analytics in strategic sales performance : mediating role of CRM capability and moderating role of leadership support
Chatterjee, Sheshadri
;
Chaudhuri, Ranjan
;
Vrontis, Demetris
- In:
EuroMed journal of business
17
(
2022
)
3
,
pp. 295-311
Persistent link: https://www.econbiz.de/10013362466
Saved in:
8
Effectiveness of product recommendation framing on online retail platforms
Zhang, Junhui
;
Balaji, M. S.
;
Luo, Jun
;
Jha, Subhash
- In:
Journal of business research : JBR
153
(
2022
),
pp. 185-197
Persistent link: https://www.econbiz.de/10013534007
Saved in:
9
Examining the industrial buying behavior in Indian market : from behavior and cultural perspective for B2B buyers and suppliers
Chatterjee, Sheshadri
;
Chaudhuri, Ranjan
;
Vrontis, Demetris
- In:
Journal of business research : JBR
151
(
2022
),
pp. 86-99
Persistent link: https://www.econbiz.de/10013459145
Saved in:
10
Guest editorial: reinterpreting competitive strategies in turbulent scenarios
Festa, Giuseppe
;
Rossi, Matteo
;
Vrontis, Demetris
- In:
Competitiveness review : CR
32
(
2022
)
3
,
pp. 277-281
Persistent link: https://www.econbiz.de/10013429375
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