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~isPartOf:"Corporate reputation review"
~isPartOf:"Journal of retailing and consumer services"
~isPartOf:"The sports business in the Pacific Rim : economics and policy"
~subject:"Consumer behaviour"
~subject:"Konsumentenverhalten"
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Search: subject_exact:"Professioneller Sport"
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Consumer behaviour
Konsumentenverhalten
Professional sports
22
Profisport
22
Football
11
Fußball
11
Ball game
8
Ballsport
8
Sport organization
8
Sportorganisation
8
Sportmarketing
6
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Sports economics
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Sportökonomik
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Comparison
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Emotion
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Social web
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Team identification
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Vergleich
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Advertising
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Attitude toward sponsors
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Beziehungsmarketing
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Yoshida, Masayuki
2
Annamalai, Balamurugan
1
Bass, Jordan
1
Boroujerdi, Saeed Sadeghi
1
Chiu, Weisheng
1
Cho, Heetae
1
Delshab, Vahid
1
Gordon, Brian S.
1
Jane, Wen-jhan
1
Joo, Hailey Hayeon
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Ko, Yong Jae
1
Lee, Hyun-Woo
1
Mahmoudian, Abed
1
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1
Nakazawa, Makoto
1
Oh, Taeyeon
1
Pathak, Atul Arun
1
Prakash C., Deep
1
Soebbing, Brian P.
1
Varshney, Sanjeev
1
Venugopal, Pingali
1
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1
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Corporate reputation review
Journal of retailing and consumer services
The sports business in the Pacific Rim : economics and policy
Journal of sport management : the official journal of the North American Society of Sport Management
74
International journal of sport management and marketing : IJSMM
60
Sport marketing quarterly : preferred journal of the Sport Marketing Association
60
International journal of sports marketing & sponsorship
56
Sport management review
45
Journal of sports economics
43
European Sport management quarterly : ESMQ
41
International journal of sport finance
12
Applied economics letters
10
Journal of business research : JBR
10
Sport, Business and Management : an international journal ; SBM
9
Journal of strategic marketing
6
Applied economics
5
Services marketing quarterly
5
Journal of behavioral and experimental economics
4
Journal of promotion management : innovations in planning and applied research
4
The journal of brand management : an international journal
4
European journal of marketing : EJM
3
International journal of business and globalisation : IJBG
3
International journal of revenue management : IJRM
3
Journal of risk and financial management : JRFM
3
Working papers / Department of Economics, West Virginia University
3
Asia Pacific journal of marketing and logistics
2
Discussion paper / Tinbergen Institute
2
Discussion paper series / IZA
2
Economic inquiry : journal of the Western Economic Association International
2
Eurasian business review
2
European journal of international management : EJIM
2
International journal of innovation and technology management : IJITM
2
Journal for global business advancement : JGBA
2
Journal of customer behaviour
2
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
2
Journal of marketing communications
2
Journal of marketing management : MM
2
Journal of promotion management : JPM
2
Journal of service management
2
Marketing intelligence & planning
2
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ECONIS (ZBW)
8
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date (oldest first)
1
The impact of perceived team reputation on team identification in the context of european football league teams
Mahmoudian, Abed
;
Boroujerdi, Saeed Sadeghi
;
Ko, Yong Jae
; …
- In:
Corporate reputation review
27
(
2024
)
1
,
pp. 70-85
Persistent link: https://www.econbiz.de/10014512886
Saved in:
2
Predicting sports fans' engagement with culturally aligned social media content : a language expectancy perspective
Prakash C., Deep
;
Majumdar, Adrija
- In:
Journal of retailing and consumer services
75
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014371689
Saved in:
3
Social media content strategy for sport clubs to drive fan engagement
Annamalai, Balamurugan
;
Yoshida, Masayuki
;
Varshney, Sanjeev
- In:
Journal of retailing and consumer services
62
(
2021
),
pp. 1-13
Persistent link: https://www.econbiz.de/10012648956
Saved in:
4
Satellite fans : does sport nostalgia influence purchase intention toward sponsors' products?
Cho, Heetae
;
Lee, Hyun-Woo
;
Chiu, Weisheng
- In:
Journal of retailing and consumer services
62
(
2021
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012648958
Saved in:
5
The role of pride feelings in the team and fan community identification processes : an empirical examination in professional sport
Gordon, Brian S.
;
Yoshida, Masayuki
;
Nakazawa, Makoto
; …
- In:
Corporate reputation review
24
(
2021
)
2
,
pp. 76-94
Persistent link: https://www.econbiz.de/10012500232
Saved in:
6
Foreign players, competitive balance, and fan demand in the Korean Basketball League
Joo, Hailey Hayeon
;
Oh, Taeyeon
- In:
The sports business in the Pacific Rim : economics and …
,
(pp. 43-57)
.
2015
Persistent link: https://www.econbiz.de/10011515347
Saved in:
7
Customer discrimination and outcome uncertainty in the World Baseball Classic : the case of the Taiwanese television audience
Jane, Wen-jhan
- In:
The sports business in the Pacific Rim : economics and …
,
(pp. 103-121)
.
2015
Persistent link: https://www.econbiz.de/10011515360
Saved in:
8
Ticket price behavior and attendance demand in Chinese professional soccer
Watanabe, Nicholas M.
;
Soebbing, Brian P.
- In:
The sports business in the Pacific Rim : economics and …
,
(pp. 139-157)
.
2015
Persistent link: https://www.econbiz.de/10011515383
Saved in:
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