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~isPartOf:"Electronic government : EG; an international journal"
~isPartOf:"Journal of consumer behaviour"
~isPartOf:"The marketing review"
~isPartOf:"Tourism and hospitality research : the surrey quarterly review"
~person:"Dwivedi, Yogesh Kumar"
~person:"Han, Heesup"
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Consumer behaviour
12
Konsumentenverhalten
12
Mobile communications
4
Mobilkommunikation
4
Brand management
3
Innovation adoption
3
Innovationsakzeptanz
3
Markenführung
3
Adoption
2
Brand image
2
Breitbandkommunikation
2
Broadband communications
2
Empirical method
2
Empirische Methode
2
Markenimage
2
Mobile Business
2
Mobile business
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brand prestige
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Advertising effects
1
Bangladesch
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Bangladesh
1
Bank
1
Beziehungsmarketing
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Casino
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Channel preferences
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Channel selection criteria
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Cognition
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Construct review
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Consumer acceptance
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Cruise
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12
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Dwivedi, Yogesh Kumar
Han, Heesup
Bang, Nguyen
4
Jain, Varsha
4
Eastman, Jacqueline Kilsheimer
3
Hwang, Jinsoo
3
Melewar, T. C.
3
Rana, Nripendra P.
3
Sarkar, Abhigyan
3
Shareef, Mahmud Akhter
3
Williams, Michael D.
3
Akram, Umair
2
Cheng, Li-Keng
2
Datta, Biplab
2
Dawes, John
2
Felix, Reto
2
Ghobakhloo, Morteza
2
Gupta, Devashish Das
2
Iranmanesh, Mohammad
2
Iyer, Rajesh
2
Jayawardhena, Chanaka
2
Johnson, Lester W.
2
Khoo-Lattimore, Catheryn
2
Li, Zhen
2
Perera, Liyanage Chamila Roshani
2
Quach, Sara
2
Shobeiri, Saeed
2
Simkin, Lyndon
2
Skwara, Florian
2
Sun, Jin
2
Sung, Billy
2
Thaichon, Park
2
Aagja, Jayesh
1
Abbott, Rebecca
1
Ackermann, Kurt Alexander
1
Adams, Melinda K.
1
Aeron, Suchi
1
Agrawal, Shivan
1
Ahn, Sun Young
1
Ai, Chi-Han
1
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Electronic government : EG; an international journal
Journal of consumer behaviour
The marketing review
Tourism and hospitality research : the surrey quarterly review
International journal of hospitality management
34
Journal of travel and tourism marketing
34
Journal of retailing and consumer services
13
International journal of contemporary hospitality management
12
Journal of business research : JBR
10
International journal of Indian culture and business management
7
Journal of hospitality marketing & management
7
Tourism management : research, policies, practice
6
European journal of marketing : EJM
5
Information systems management
4
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
4
Journal of vacation marketing
3
Technological forecasting & social change : an international journal
3
International Journal of Contemporary Hospitality Management
2
International journal of bank marketing
2
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
2
Psychology & marketing
2
Tourism management perspectives : TMP
2
Asia Pacific journal of marketing and logistics
1
Business/Economics
1
Chandos social media series
1
European business review
1
European journal of innovation management : EJIM
1
Industrial Management & Data Systems
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
International journal of business information systems : IJBIS
1
International journal of physical distribution and logistics management
1
International journal of retail & distribution management
1
Journal of Contemporary Issues in Business and Government
1
Journal of air transport management
1
Journal of financial services marketing : JFSM
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of strategic marketing
1
Operations management research : OMR ; advancing practice through theory
1
Springer briefs in business
1
SpringerBriefs in Business
1
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ECONIS (ZBW)
12
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date (oldest first)
1
Brands are calling your AVATAR in Metaverse : a study to explore XR-based gamification marketing activities & consumer-based brand equity in virtual world
Arya, Vikas
;
Sambyal, Rachita
;
Sharma, Anshuman
; …
- In:
Journal of consumer behaviour
23
(
2024
)
2
,
pp. 556-585
Persistent link: https://www.econbiz.de/10014507379
Saved in:
2
A study of brand prestige in the casino industry : the moderating role of customer involvement
Han, Heesup
;
Lee, JungHoon
;
Hwang, Jinsoo
- In:
Tourism and hospitality research : the surrey quarterly …
18
(
2018
)
1
,
pp. 96-106
Persistent link: https://www.econbiz.de/10011846778
Saved in:
3
Investigating healthcare hotel travelers' overall image formation : impact of cognition, affect, and conation
Han, Heesup
;
Hwang, Jinsoo
- In:
Tourism and hospitality research : the surrey quarterly …
18
(
2018
)
3
,
pp. 346-356
Persistent link: https://www.econbiz.de/10011884838
Saved in:
4
A study on the application of the experience economy to luxury cruise passengers
Hwang, Jinsoo
;
Han, Heesup
- In:
Tourism and hospitality research : the surrey quarterly …
18
(
2018
)
4
,
pp. 478-491
Persistent link: https://www.econbiz.de/10011976131
Saved in:
5
Mobile banking : a trade-off between mobile technology and service for consumers' behavioural intention
Shareef, Mahmud Akhter
;
Dutta, Shantanu
;
Dwivedi, …
- In:
The marketing review
17
(
2017
)
4
,
pp. 427-449
Persistent link: https://www.econbiz.de/10011861377
Saved in:
6
Risk, privacy and security concerns in digital retail
Marriott, Hannah R.
;
Williams, Michael D.
;
Dwivedi, …
- In:
The marketing review
17
(
2017
)
3
,
pp. 337-365
Persistent link: https://www.econbiz.de/10011853834
Saved in:
7
Exploring multichannel design : strategy and consumer behaviour
Shareef, Mahmud Akhter
;
Dwivedi, Yogesh Kumar
;
Kumar, Vinod
- In:
The marketing review
16
(
2016
)
3
,
pp. 235-263
Persistent link: https://www.econbiz.de/10011596987
Saved in:
8
Consumer behaviour in the context of SMS-based marketing
Shareef, Mahmud Akhter
;
Dwivedi, Yogesh Kumar
;
Rana, …
- In:
The marketing review
15
(
2015
)
2
,
pp. 135-160
Persistent link: https://www.econbiz.de/10011504703
Saved in:
9
Devising a research model to examine adoption of mobile payments : an extension of UTAUT2
Slade, Emma L.
;
Williams, Michael D.
;
Dwivedi, Yogesh Kumar
- In:
The marketing review
14
(
2014
)
3
,
pp. 311-336
Persistent link: https://www.econbiz.de/10011444929
Saved in:
10
Conceptualising the role of innovation : attributes for examining consumer adoption of mobile innovations
Kapoor, Kawaljeet Kaur
;
Dwivedi, Yogesh Kumar
; …
- In:
The marketing review
14
(
2014
)
4
,
pp. 407-430
Persistent link: https://www.econbiz.de/10011445016
Saved in:
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