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~isPartOf:"The journal of consumer marketing"
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Consumer behaviour
287
Konsumentenverhalten
287
Brand image
59
Markenimage
59
Brand management
44
Markenführung
44
USA
41
United States
41
Brand
35
Markenartikel
35
Beziehungsmarketing
30
Relationship marketing
30
Advertising effects
27
Werbewirkung
27
China
26
Designation of origin
18
Einzelhandel
18
Herkunftsbezeichnung
18
Marketing management
18
Marketingmanagement
18
Personality psychology
18
Persönlichkeitspsychologie
18
Retail trade
18
Advertising
17
Customer satisfaction
17
Kundenzufriedenheit
17
Werbung
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Emotion
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Social web
16
Internet marketing
14
Online-Marketing
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Jugendliche
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Online retailing
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Online-Handel
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Youth
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Cultural identity
10
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10
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10
Kulturelle Identität
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299
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Lysonski, Steven
5
Chan, Kara
4
Durvasula, Srinivas
4
Cui, Geng
3
Guzman, Francisco
3
Milne, George R.
3
Poon, Patrick
3
Shoham, Aviv
3
Arora, Raj
2
Astous, Alain d'
2
Barber, Nelson
2
Beneke, Justin
2
Black, William C.
2
Block, Martin P.
2
Bose, Mousumi
2
Byun, Kyung-Ah
2
Castaño, Raquel
2
Chrysochou, Polymeros
2
Craton, Lincoln G.
2
Dass, Mayukh
2
Demangeot, Catherine
2
Dwivedi, Yogesh Kumar
2
Eastman, Jacqueline Kilsheimer
2
Eberhart, Andrea K.
2
Fan, Xiucheng
2
Felix, Reto
2
Gofman, Alex
2
Goldman, Sharon M.
2
Hernandez, Monica D.
2
Herrmann, Jean-Luc
2
Herstein, Ram
2
Hultén, Peter
2
Karakaya, Fahri
2
Kennett-Hensel, Pamela A.
2
Kergoat, Marine
2
Lee, Richard
2
Leone, Robert P.
2
Lewin, Jeffrey E.
2
Li, Ning
2
Malthouse, Edward Carl
2
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Electronic government : EG; an international journal
The journal of consumer marketing
Journal of business research : JBR
2,201
Journal of retailing and consumer services
2,037
International journal of hospitality management
905
International journal of consumer studies
790
Psychology & marketing
690
NBER working paper series
657
Journal of consumer research : JCR ; an interdisciplinary bimonthly
604
Working paper / National Bureau of Economic Research, Inc.
581
NBER Working Paper
488
Journal of marketing research : JMR
473
Asia Pacific journal of marketing and logistics
432
SpringerLink / Bücher
426
Tourism management : research, policies, practice
410
Journal of travel and tourism marketing
399
The journal of product & brand management
394
European journal of marketing : EJM
389
Management science : journal of the Institute for Operations Research and the Management Sciences
389
Journal of retailing
388
Journal of marketing
387
The journal of brand management : an international journal
367
The journal of services marketing
356
Journal of marketing management : MM
346
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
345
Journal of the Academy of Marketing Science
337
Cogent business & management
330
The service industries journal
328
International journal of contemporary hospitality management
327
Journal of international consumer marketing
326
Journal of consumer behaviour : an international research review
321
Marketing letters : a journal of research in marketing
312
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
310
Journal of hospitality marketing & management
310
International journal of retail & distribution management
304
Journal of marketing communications
299
The international review of retail, distribution and consumer research
299
Journal of fashion marketing and management
290
Journal of economic psychology : research in economic psychology and behavioral economics
281
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
281
Journal of business ethics : JOBE
276
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ECONIS (ZBW)
299
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1
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299
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1
Satisfaction with service recovery : moderating effect of age in word-of-mouth
Moliner-Velázquez, Beatriz
;
Ruiz-Molina, María-Eugenia
; …
- In:
The journal of consumer marketing
32
(
2015
)
6
,
pp. 470-484
Persistent link: https://www.econbiz.de/10011485855
Saved in:
2
The effects of smileys on receivers' emotions
Lohmann, Katja
;
Pyka, Sebastian Stefan
;
Zanger, Cornelia
- In:
The journal of consumer marketing
34
(
2017
)
6
,
pp. 489-495
Persistent link: https://www.econbiz.de/10011814479
Saved in:
3
Motivations leading to customer citizenship behavior in services : scale development and validation
Choi, Laee
;
Lotz, Sherry
- In:
The journal of consumer marketing
33
(
2016
)
7
,
pp. 539-551
Persistent link: https://www.econbiz.de/10011642294
Saved in:
4
Influences of customer participation and customer brand engagement on brand loyalty
Solem, Birgit Andrine Apenes
- In:
The journal of consumer marketing
33
(
2016
)
5
,
pp. 332-342
Persistent link: https://www.econbiz.de/10011553708
Saved in:
5
Brand evaluation, satisfaction and trust as predictors of brand loyalty : the mediator-moderator effect of brand relationships
Veloutsou, Cleopatra
- In:
The journal of consumer marketing
32
(
2015
)
6
,
pp. 405-421
Persistent link: https://www.econbiz.de/10011485778
Saved in:
6
Escaping the corner of death? : an eye-tracking study of reading direction influence on attention and memory
Hernandez, Monica D.
;
Wang, Yong Jian
;
Sheng, Hong
; …
- In:
The journal of consumer marketing
34
(
2017
)
1
,
pp. 1-10
Persistent link: https://www.econbiz.de/10011616082
Saved in:
7
Unethically keeping the change while demeaning the act
Yang, Lifeng
;
Vitell, Scott J.
;
Bush, Victoria D.
- In:
The journal of consumer marketing
34
(
2017
)
1
,
pp. 11-19
Persistent link: https://www.econbiz.de/10011616091
Saved in:
8
Effect of intergroup-based emotions on attitude towards cross-ethnic products
Oyedele, Adesegun
;
Hernandez, Monica D.
- In:
The journal of consumer marketing
34
(
2017
)
1
,
pp. 29-42
Persistent link: https://www.econbiz.de/10011616110
Saved in:
9
The evolving gift-giving practices of bicultural consumers
Aung, May
;
Zhang, Xiying
;
Teng, Lefa
- In:
The journal of consumer marketing
34
(
2017
)
1
,
pp. 43-52
Persistent link: https://www.econbiz.de/10011616240
Saved in:
10
Role of brand names and product types on bicultural consumers' purchase intentions
Moriuchi, Emi
;
Jackson, Paul R.
- In:
The journal of consumer marketing
34
(
2017
)
1
,
pp. 53-65
Persistent link: https://www.econbiz.de/10011616241
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