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~isPartOf:"European journal of marketing : EJM"
~isPartOf:"International journal of hospitality management"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"The international review of retail, distribution and consumer research"
~person:"Septianto, Felix"
~person:"Teng, Lefa"
~type:"article"
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Search: subject_exact:"Consumer behaviour"
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Consumer behaviour
22
Konsumentenverhalten
22
Advertising effects
8
Brand management
8
Markenführung
8
Werbewirkung
8
Emotion
6
Advertising
5
Brand image
4
Luxury goods
4
Luxusgüter
4
Markenimage
4
Social Web
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Social web
4
Werbung
4
Internet marketing
3
Online-Marketing
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Satisfaction
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Viral marketing
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Virales Marketing
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Zufriedenheit
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Beziehungsmarketing
2
Brand
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Brand attitudes
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Cultural identity
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Culture
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Experiment
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International marketing
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Internationales Marketing
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Online retailing
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Online-Handel
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Personality psychology
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Power distance belief
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Prospect Theory
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Prospect theory
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22
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Septianto, Felix
Teng, Lefa
Han, Heesup
34
Mattila, Anna S.
33
Jang, Soocheong
31
Laroche, Michel
26
Ko, Eunju
21
Cleveland, Mark
16
Diamantopoulos, Adamantios
15
Dwivedi, Yogesh Kumar
15
Balaji, M. S.
14
Valette-Florence, Pierre
14
Wu, Luorong
13
Bartikowski, Boris
12
Filieri, Raffaele
12
Line, Nathaniel D.
12
Liu, Qing
12
Wei, Wei
12
Wong, IpKin Anthony
12
Guéguen, Nicolas
11
Hanks, Lydia
11
Jacob, Céline
11
Jeong, EunHa
11
Kim, Woo Gon
11
Richard, Marie-Odile
11
Sharma, Piyush
11
Zhang, Lu
11
Hyun, Sunghyup Sean
10
Lu, Lu
10
Rana, Nripendra P.
10
Roy, Rajat
10
Schramm-Klein, Hanna
10
Seo, Yuri
10
Veloutsou, Cleopatra
10
Foroudi, Pantea
9
Kim, Seongseop
9
Kukar-Kinney, Monika
9
Law, Chun Hung Roberts
9
Melewar, T. C.
9
Miao, Li
9
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European journal of marketing : EJM
International journal of hospitality management
Journal of business research : JBR
The international review of retail, distribution and consumer research
Journal of retailing and consumer services
17
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
4
Psychology & marketing
4
Asia Pacific journal of marketing and logistics
3
European journal of marketing
3
International journal of advertising : the review of marketing communications
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
Journal of advertising
2
Journal of advertising research
2
Journal of business ethics : JBE
2
Marketing letters : a journal of research in marketing
2
Australasian marketing journal
1
Australian journal of management
1
Business ethics, the environment & responsibility
1
Cross-cultural and critical perspectives on brands
1
International journal of market research
1
International marketing review
1
Journal of business ethics : JOBE
1
Journal of consumer psychology : JCP ; the official journal of the Society for Consumer Psychology
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Journal of promotion management : JPM
1
Marketing intelligence & planning
1
The journal of consumer marketing
1
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ECONIS (ZBW)
22
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22
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1
How micro- (vs. mega-) influencers generate word of mouth in the digital economy age : the moderating role of mindset
Li, Wenting
;
Zhao, Fang
;
Lee, Ji Min
;
Park, Jiwoon
; …
- In:
Journal of business research : JBR
171
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014536007
Saved in:
2
Self-construals and health communications : the persuasive roles of guilt and shame
Chan, Eugene Y.
;
Septianto, Felix
- In:
Journal of business research : JBR
170
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014535965
Saved in:
3
Partner or servant? : the influence of robot role positioning on consumers' brand evaluations
Teng, Lefa
;
Sun, Chuluo
;
Chen, Yifei
;
Lever, Michael W.
; …
- In:
Journal of business research : JBR
180
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014556466
Saved in:
4
Luxury customization and self-authenticity : implications for consumer wellbeing
Choi, Dayeon
;
Seo, Yuri
;
Septianto, Felix
;
Ko, Eunju
- In:
Journal of business research : JBR
141
(
2022
),
pp. 243-252
Persistent link: https://www.econbiz.de/10013168058
Saved in:
5
Sharing luxury possessions in the age of digital experience economy : consumption type and psychological entitlement
Kemper, Joya A.
;
Bai, Xue
;
Zhao, Fang
;
Chiew, Tung Moi
; …
- In:
Journal of business research : JBR
142
(
2022
),
pp. 875-885
Persistent link: https://www.econbiz.de/10013169465
Saved in:
6
The effects of mixed emotional appeals in leveraging paradox brands
Xin, Benlu
;
Zhu, Chengfeng
;
Septianto, Felix
- In:
Journal of business research : JBR
153
(
2022
),
pp. 266-275
Persistent link: https://www.econbiz.de/10013534022
Saved in:
7
Art infusion and functional theories of attitudes toward luxury brands : the mediating role of feelings of self-inauthenticity
Quach, Sara
;
Septianto, Felix
;
Thaichon, Park
;
Mao, Wen
- In:
Journal of business research : JBR
150
(
2022
),
pp. 538-552
Persistent link: https://www.econbiz.de/10013365761
Saved in:
8
The effects of uppercase vs. lowercase letters on consumers' perceptions and brand attitudes
Teng, Lefa
;
Xie, Chenxin
;
Liu, Tianjiao
;
Wang, Fan
; …
- In:
Journal of business research : JBR
136
(
2021
),
pp. 164-175
Persistent link: https://www.econbiz.de/10012663287
Saved in:
9
The impact of online review variance of new products on consumer adoption intentions
Wu, Yuanyuan
;
Liu, Tianjiao
;
Teng, Lefa
;
Zhang, Hui
; …
- In:
Journal of business research : JBR
136
(
2021
),
pp. 209-218
Persistent link: https://www.econbiz.de/10012663289
Saved in:
10
The effectiveness of advertising images in promoting experiential offerings : an emotional response approach
Septianto, Felix
;
Ye, Sheng
;
Northey, Gavin
- In:
Journal of business research : JBR
122
(
2021
),
pp. 344-352
Persistent link: https://www.econbiz.de/10012420418
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