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~isPartOf:"European journal of marketing : EJM"
~isPartOf:"Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education"
~isPartOf:"Journal of international consumer marketing"
~subject:"Brand image"
~subject:"Hotel industry"
~subject:"Service quality"
~subject:"Social Web"
~subject:"Social web"
~type_genre:"Article in journal"
~type_genre:"Article"
~type_genre:"Conference proceedings"
~type_genre:"Glossar enthalten"
~type_genre:"Marktinformation"
~type_genre:"Umfrage"
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Search: subject_exact:"Consumer Behaviour"
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Brand image
Hotel industry
Service quality
Social Web
Social web
Consumer behaviour
862
Konsumentenverhalten
861
Markenimage
169
Brand management
162
Markenführung
162
Beziehungsmarketing
124
Relationship marketing
124
Customer satisfaction
92
Kundenzufriedenheit
92
Brand
82
Markenartikel
82
Dienstleistungsqualität
71
USA
61
United States
61
Cultural identity
59
Kulturelle Identität
59
Emotion
58
Gastronomie
57
Restaurant industry
57
Designation of origin
56
Herkunftsbezeichnung
56
Advertising effects
55
Werbewirkung
55
China
54
Viral marketing
53
Virales Marketing
53
Internet marketing
50
Online-Marketing
49
Advertising
45
Online retailing
45
Online-Handel
45
Werbung
44
Einzelhandel
39
Retail trade
39
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38
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4
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Article
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Article
Conference proceedings
Glossar enthalten
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300
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English
300
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Hanks, Lydia
4
Kim, Eojina
4
Namkung, Young
4
Phau, Ian
4
Raab, Carola
4
Buil, Isabel
3
De Chernatony, Leslie
3
Grohmann, Bianca
3
King, Ceridwyn
3
Line, Nathaniel D.
3
Mattila, Anna S.
3
Miao, Li
3
Sharma, Piyush
3
Tanford, Sarah
3
Tang, Liang
3
Wong, IpKin Anthony
3
Abosag, Ibrahim
2
Andrews, Lynda
2
Arora, Amit
2
Arora, Anshu
2
Balaji, M. S.
2
Chen, Chien-Yu
2
Chen, Ivy S. N.
2
Dagger, Tracey S.
2
Delgado-Ballester, Elena
2
Fazli-Salehi, Reza
2
Guèvremont, Amélie
2
Han, Heesup
2
Kang, Inwon
2
Kang, Jee-Won
2
King, Brian
2
Koo, Jakyung
2
Law, Rob
2
Lee, Seonjeong
2
Lee, Wai Jin
2
Liu, Matthew Tingchi
2
Lopes, Evandro Luiz
2
Lu, Lu
2
Luk, Sherriff T. K.
2
Madadi, Rozbeh
2
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European journal of marketing : EJM
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
Journal of international consumer marketing
Journal of business research : JBR
640
Journal of retailing and consumer services
574
International journal of hospitality management
381
The journal of product & brand management
265
The journal of brand management : an international journal
233
Psychology & marketing
161
Journal of travel and tourism marketing
154
International journal of contemporary hospitality management
153
Journal of hospitality marketing & management
151
Asia Pacific journal of marketing and logistics
138
The journal of services marketing
129
Cogent business & management
113
International journal of internet marketing and advertising : IJIMA
113
Journal of marketing communications
113
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
97
Tourism management : research, policies, practice
95
International journal of consumer studies
93
Journal of strategic marketing
89
The service industries journal
87
Marketing intelligence & planning
84
Technological forecasting & social change : an international journal
84
Journal of marketing
83
Journal of the Academy of Marketing Science
79
Services marketing quarterly
79
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
78
Journal of promotion management : innovations in planning and applied research
78
The journal of consumer marketing
77
Journal of global marketing
75
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
75
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
74
International journal of advertising : the review of marketing communications
72
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
71
International journal of electronic marketing and retailing : IJEMR
70
Journal of Islamic marketing
70
Journal of internet commerce
69
Journal of marketing management : MM
67
Journal of fashion marketing and management
66
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ECONIS (ZBW)
300
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300
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1
Determinants of intention to revisit in hospitality industry : a cross-cultural study based on GLOBE Project
Nazarian, Alireza
;
Shabankareh, Mohammadjavad
; …
- In:
Journal of international consumer marketing
36
(
2024
)
1
,
pp. 62-79
Persistent link: https://www.econbiz.de/10014515015
Saved in:
2
Saving local restaurants : the impact of altruism, self-enhancement, and affiliation on restaurant customers' EWOM behavior
Hanks, Lydia
;
Line, Nathaniel D.
;
Dogru, Tarik
;
Lu, Lu
- In:
Journal of hospitality & tourism research : JHTR ; the …
48
(
2024
)
2
,
pp. 301-326
Persistent link: https://www.econbiz.de/10014633477
Saved in:
3
Are hotel guests altruistic? : how positive review disconfirmation affects consumers' online review behavior
Li, Hengyun
;
Meng, Fang
;
Hudson, Simon
- In:
Journal of hospitality & tourism research : JHTR ; the …
47
(
2023
)
3
,
pp. 528-548
Persistent link: https://www.econbiz.de/10014230030
Saved in:
4
Millennial consumers perceptions on luxury goods : capturing antecedents for brand resonance in the emerging market context
Kang, Inwon
;
Koo, Jakyung
;
Han, Jeong Hugh
;
Yoo, Sungjoon
- In:
Journal of international consumer marketing
34
(
2022
)
2
,
pp. 214-230
Persistent link: https://www.econbiz.de/10013167322
Saved in:
5
Socio-demographic and loyalty assessment of brand proud consumers : a segmentation study
Nandy, Subarna
;
Sondhi, Neena
;
Joshi, Himanshu
- In:
Journal of international consumer marketing
36
(
2024
)
1
,
pp. 80-96
Persistent link: https://www.econbiz.de/10014515016
Saved in:
6
Role of intrinsic and extrinsic cues on consumers' perceived product quality in an emerging market
Samu, Sridhar
;
Chattopadhyay, Tanmay
;
Mishra, Anubhav
- In:
Journal of international consumer marketing
36
(
2024
)
2
,
pp. 115-131
Persistent link: https://www.econbiz.de/10014515018
Saved in:
7
Does brand name matter in alleviating ethnocentrism? : the interplay of brand origin and brand name in radically new product evaluation
Lee, Sangwon
- In:
Journal of international consumer marketing
36
(
2024
)
3
,
pp. 197-207
Persistent link: https://www.econbiz.de/10014575023
Saved in:
8
It takes a village! : customer value co-creation behavior in restaurant social media-based brand community
Song, Jahyun
;
Qu, Hailin
;
Li, Xiang
- In:
Journal of hospitality & tourism research : JHTR ; the …
48
(
2024
)
2
,
pp. 327-352
Persistent link: https://www.econbiz.de/10014633506
Saved in:
9
Threat-induced sustainability : how COVID-19 has affected sustainable behavioral intention and sustainable hotel brand choice
Kim, Seongseop
;
Kim, Jungkeun
;
Lee, Jacob C.
;
Park, Jinah
- In:
Journal of hospitality & tourism research : JHTR ; the …
48
(
2024
)
3
,
pp. 501-515
Persistent link: https://www.econbiz.de/10014633597
Saved in:
10
How self-identity and social identity grow environmentally sustainable restaurants' brand communities via social rewards
Jang, Yoon Jung
;
Kim, Eojina
- In:
Journal of hospitality & tourism research : JHTR ; the …
48
(
2024
)
3
,
pp. 516-532
Persistent link: https://www.econbiz.de/10014633600
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