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~isPartOf:"European journal of operational research : EJOR"
~isPartOf:"Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS"
~subject:"Internet marketing"
~subject:"Marktstruktur"
~subject:"Social web"
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Search: subject_exact:"Digitale Plattform"
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Internet marketing
Marktstruktur
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29
Digitale Plattform
29
E-commerce
15
Electronic Commerce
15
Network economics
10
Netzwerkökonomik
10
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7
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Kim, Kyung Hoon
2
Babai, M. Zied
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Bae, Joonheui
1
Balasubramanian, Hari
1
Basu, Sumanta
1
Bernal-Mir, Pedro
1
Cao, Bin
1
Chakraborty, Soumyakanti
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Chen, Yan
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Chiu, Yun-Yao
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Dominique-Ferreira, Sérgio
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1
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Lopes, Cátia
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Martins, Nuno
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Pang, Chuan
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Ray, Saibal
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Sharma, Megha
1
Song, Sangah
1
Sun, Luoyi
1
Teunter, Ruud H.
1
Woodside, Arch G.
1
Wu, Cheng-Han
1
Xie, Wei
1
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European journal of operational research : EJOR
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
Journal of business research : JBR
27
Information systems research : ISR
22
Management science : journal of the Institute for Operations Research and the Management Sciences
21
Discussion papers / CEPR
18
Electronic markets : EM ; the international journal of electronic commerce and business media
17
Technological forecasting & social change : an international journal
16
Journal of management information systems : JMIS
13
Journal of retailing and consumer services
11
International journal of industrial organization
10
CESifo working papers
9
Internet policy review : journal on internet regulation
9
Marketing science
9
NBER working paper series
9
Telecommunications policy : the international journal of digital economy, data sciences and new media
9
Management information systems : mis quarterly
7
Tourism management : research, policies, practice
7
Web 2.0 : neue Perspektiven für Marketing und Medien
7
Electronic commerce research
6
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
6
International journal of electronic commerce : IJEC
6
International journal of production economics
6
Strategic management journal
6
Technovation : the international journal of technological innovation, entrepreneurship and technology management
6
Business horizons
5
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
5
Production and operations management : the flagship research journal of the Production and Operations Management Society
5
Working paper
5
CORE discussion papers : DP
4
California management review
4
International journal of hospitality management
4
International journal of production research
4
JRC digital economy working paper
4
Journal of business models : JOBM
4
Journal of global information management
4
Journal of open innovation : technology, market, and complexity
4
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
4
Long range planning : LRP ; international journal of strategic management
4
Manufacturing & service operations management : M & SOM
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ECONIS (ZBW)
9
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1
Managing conflicting revenue streams from advertisers and subscribers for online platforms
Li, Xin
;
Balasubramanian, Hari
;
Chen, Yan
;
Pang, Chuan
- In:
European journal of operational research : EJOR
314
(
2024
)
1
,
pp. 241-254
Persistent link: https://www.econbiz.de/10014456851
Saved in:
2
Diffusion of moral behavior on a collaborative consumption platform : dual mechanisms of deindividuation and self-presentation
Bae, Joonheui
;
Kim, Kyung Hoon
- In:
Journal of global scholars of marketing science : …
33
(
2023
)
2
,
pp. 167-185
Persistent link: https://www.econbiz.de/10014251310
Saved in:
3
Pricing and content development for online media platforms regarding consumer homing choices
Wu, Cheng-Han
;
Chiu, Yun-Yao
- In:
European journal of operational research : EJOR
305
(
2023
)
1
,
pp. 312-328
Persistent link: https://www.econbiz.de/10013479198
Saved in:
4
Design and development of a digital platform for seasonal jobs : Improving the hiring process
Martins, Nuno
;
Dominique-Ferreira, Sérgio
;
Lopes, Cátia
- In:
Journal of global scholars of marketing science : …
32
(
2022
)
3
,
pp. 452-469
Persistent link: https://www.econbiz.de/10013326488
Saved in:
5
Advertisement revenue management : determining the optimal mix of skippable and non-skippable ads for online video sharing platforms
Chakraborty, Soumyakanti
;
Basu, Sumanta
;
Ray, Saibal
; …
- In:
European journal of operational research : EJOR
292
(
2021
)
1
,
pp. 213-229
Persistent link: https://www.econbiz.de/10012495425
Saved in:
6
Pricing and product-bundling strategies for e-commerce platforms with competition
Lin, Xiaogang
;
Zhou, Yong-Wu
;
Xie, Wei
;
Zhong, Yuanguang
; …
- In:
European journal of operational research : EJOR
283
(
2020
)
3
,
pp. 1026-1039
Persistent link: https://www.econbiz.de/10012171754
Saved in:
7
Optimal pricing for ride-sourcing platforms
Sun, Luoyi
;
Teunter, Ruud H.
;
Babai, M. Zied
;
Hua, Guowei
- In:
European journal of operational research : EJOR
278
(
2019
)
3
,
pp. 783-795
Persistent link: https://www.econbiz.de/10012102487
Saved in:
8
Clicks and purchase effects of an embedded, social-media, platform endorsement in internet advertising
Woodside, Arch G.
;
Bernal-Mir, Pedro
- In:
Journal of global scholars of marketing science : …
29
(
2019
)
3
,
pp. 343-357
Persistent link: https://www.econbiz.de/10012257904
Saved in:
9
Which content types increase participation in fashion social platforms?
Ko, Eunju
;
Chun, Eunha
;
Song, Sangah
;
Kim, Kyung Hoon
- In:
Journal of global scholars of marketing science : …
23
(
2013
)
3
,
pp. 297-313
Persistent link: https://www.econbiz.de/10010408104
Saved in:
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