//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Handbook of social media management : value chain and business models in changing media markets"
~isPartOf:"Technological forecasting & social change : an international journal"
~subject:"Advertising industry"
~subject:"Online-Marketing"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Social Web"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Advertising industry
Online-Marketing
Social Web
280
Social web
280
Social media
68
Consumer behaviour
61
Konsumentenverhalten
61
Internet marketing
57
Social network
48
Soziales Netzwerk
47
Digitalisierung
30
Digitization
30
Innovation management
23
Innovationsmanagement
23
Online retailing
23
Online-Handel
23
Innovation
22
Beziehungsmarketing
21
Relationship marketing
21
E-commerce
20
Electronic Commerce
20
Customer integration
17
Kundenintegration
17
Digital platform
16
Social relations
16
Soziale Beziehungen
16
Coronavirus
15
Digitale Plattform
15
Viral marketing
15
Virales Marketing
15
Big data
14
Data Mining
14
Data mining
14
Brand management
13
Data protection
13
Datenschutz
13
Markenführung
13
Artificial intelligence
12
Information technology
12
Informationstechnik
12
Knowledge transfer
12
more ...
less ...
Online availability
All
Undetermined
53
Type of publication
All
Article
59
Type of publication (narrower categories)
All
Article in journal
55
Aufsatz in Zeitschrift
55
Aufsatz im Buch
4
Book section
4
Language
All
English
59
Author
All
Kaur, Puneet
3
Dhir, Amandeep
2
Divakaran, Pradeep Kumar Ponnamma
2
McLean, Graeme J.
2
Nicolas-Sans, Ruben
2
Osei-Frimpong, Kofi
2
Talwar, Shalini
2
Tandon, Anushree
2
Aracil-Jordá, Jorge
1
Bachnik, Katarzyna
1
Balci, Gökcay
1
Bang, Nguyen
1
Bao, Xin
1
Baptista, João
1
Barnes, Stuart J.
1
Barnett, Julie
1
Bashir, Naheed
1
Baudier, Patricia
1
Benoit-Moreau, Florence
1
Bigdeli, Ali Ziaee
1
Boissieu, Élodie de
1
Bose, Indranil
1
Bustos Díaz, Javier
1
Cabeza-Ramírez, L. Javier
1
Capatina, Alexandru
1
Chang, Chia-Chin
1
Chen, Cheng-Hao
1
Chen, Shih-Chih
1
Chen, Yu
1
Cheng, Min-Jhih
1
Chung, Namho
1
Clemente-Almendros, Jose-Antonio
1
Codignola, Federica
1
Del Giudice, Manlio
1
Delacroix, Eva
1
Della Peruta, Maria Rosaria
1
Dong, John Qi
1
Duchemin, Marie-Hélène
1
El Faker, Abdellatif
1
El Ghazi, Hamid
1
more ...
less ...
Published in...
All
Handbook of social media management : value chain and business models in changing media markets
Technological forecasting & social change : an international journal
Journal of business research : JBR
188
International journal of internet marketing and advertising : IJIMA
109
Journal of retailing and consumer services
93
International journal of advertising : the review of marketing communications
64
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
63
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
62
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
62
Journal of marketing communications
58
Industrial marketing management : the international journal for industrial and high-tech firms
57
Journal of promotion management : innovations in planning and applied research
52
Tourism management : research, policies, practice
47
International journal of hospitality management
45
Business horizons
44
Information systems research : ISR
44
SpringerLink / Bücher
43
The journal of product & brand management
43
Journal of management information systems : JMIS
42
Journal of internet commerce
41
Cogent business & management
40
International journal of electronic marketing and retailing : IJEMR
36
Springer eBook Collection
35
International journal of technology marketing : IJTMkt
34
Marketing intelligence & planning
32
The journal of brand management : an international journal
32
Journal of strategic marketing
31
Journal of marketing
30
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
30
International journal of business information systems : IJBIS
29
Electronic commerce research
28
International journal of contemporary hospitality management
27
Journal of marketing management : JMM ; journal of the Academy of Marketing
27
Journal of advertising research
26
Journal of electronic commerce research : JECR
25
Journal of marketing management : MM
25
Journal of travel and tourism marketing
25
International journal of e-business research : an official publication of the Information Resources Management Association
24
Journal of hospitality marketing & management
24
Management science : journal of the Institute for Operations Research and the Management Sciences
24
Psychology & marketing
24
more ...
less ...
Source
All
ECONIS (ZBW)
59
Showing
1
-
10
of
59
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
How social networking ties mediate the associations between enterprise social media affordances and employee agility?
Talwar, Shalini
;
Luqman, Adeel
;
Kaur, Puneet
; …
- In:
Technological forecasting & social change : an …
195
(
2023
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014478533
Saved in:
2
Research on multi-label user classification of social media based on ML-KNN algorithm
Huang, Anzhong
;
Xu, Rui
;
Chen, Yu
;
Guo, Meiwen
- In:
Technological forecasting & social change : an …
188
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014261176
Saved in:
3
Digital social engagements and knowledge sharing among sports fans : role of interaction, identification, and interface
Yadav, Jitendra
;
Yadav, Rambalak
;
Sahore, Nidhi
; …
- In:
Technological forecasting & social change : an …
195
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014478817
Saved in:
4
Mapping the relationship between social media usage and organizational performance : a meta-analysis
Liu, Zhenyuan
;
Geng, Ruoqi
;
Tse, Ying Kei
;
Han, Shuihua
- In:
Technological forecasting & social change : an …
187
(
2023
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014328905
Saved in:
5
Source credibility and emotions generated by robot and human influencers : the perception of luxury brand representatives
Baudier, Patricia
;
Boissieu, Élodie de
;
Duchemin, …
- In:
Technological forecasting & social change : an …
187
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014329732
Saved in:
6
Social religion : a cross-platform examination of the impact of religious influencer message cues on engagement - the Christian context
Myers, Susan Wesson
;
Syrdal, Holly A.
;
Mahto, Raj V.
; …
- In:
Technological forecasting & social change : an …
191
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014334832
Saved in:
7
Mapping social media engagement in the food supply chain
Luo, Na
;
Wu, Sihong
;
Liu, Yanping
;
Feng, Zhangwei
- In:
Technological forecasting & social change : an …
192
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014441532
Saved in:
8
Improving the social performance of women-led microenterprises : the role of social media marketing actions
Aracil-Jordá, Jorge
;
Clemente-Almendros, Jose-Antonio
; …
- In:
Technological forecasting & social change : an …
191
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014287697
Saved in:
9
Quantifying the impact of CEO social media celebrity status on firm value : novel measures from digital gatekeeping theory
Bao, Xin
;
Sun, Baiqing
;
Han, Meini
;
Lin, Han
;
Lau, …
- In:
Technological forecasting & social change : an …
189
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014265803
Saved in:
10
Eliciting brand association networks : a new method using online community data
Divakaran, Pradeep Kumar Ponnamma
;
Xiong, Jie
- In:
Technological forecasting & social change : an …
181
(
2022
),
pp. 1-14
Persistent link: https://www.econbiz.de/10013417228
Saved in:
1
2
3
4
5
6
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->