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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~isPartOf:"Journal of service management"
~subject:"Beziehungsmarketing"
~subject:"E-commerce"
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Search: "Customer relationship management"
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Subject
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Beziehungsmarketing
E-commerce
Relationship marketing
512
Lieferantenmanagement
215
Supplier relationship management
215
B-to-B-Marketing
158
Business-to-business marketing
158
Consumer behaviour
113
Konsumentenverhalten
113
Customer satisfaction
76
Kundenzufriedenheit
76
Customer value
63
Kundenwert
63
Customer integration
62
Dienstleistungsqualität
62
Kundenintegration
62
Service quality
62
Marketing management
53
Marketingmanagement
53
Salespeople
51
Social Web
51
Social web
51
Verkaufspersonal
51
Betriebliche Wertschöpfung
50
Value creation
50
Brand management
41
Markenführung
41
Selling
40
Verkauf
40
Confidence
36
Vertrauen
36
Firm performance
35
Unternehmenserfolg
35
Business network
33
Unternehmensnetzwerk
33
Brand image
30
Internet marketing
30
Markenimage
30
Online-Marketing
30
Innovation
27
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Undetermined
299
Free
8
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Article
509
Book / Working Paper
3
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Article in journal
512
Aufsatz in Zeitschrift
512
Conference paper
10
Konferenzbeitrag
10
Collection of articles of several authors
4
Sammelwerk
4
Case study
1
Fallstudie
1
Interview
1
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Language
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English
512
Author
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Jaakkola, Elina
8
Naudé, Peter
8
Terho, Harri
8
La Rocca, Antonella
7
Agnihotri, Raj
6
Eggert, Andreas
6
Snehota, Ivan
6
Aarikka-Stenroos, Leena
5
Casidy, Riza
5
Edvardsson, Bo
5
Frow, Pennie
5
Payne, Adrian
5
Aksoy, Lerzan
4
Andersen, Poul Houman
4
Ewing, Michael
4
Henneberg, Stephan
4
Hollebeek, Linda D.
4
Itani, Omar S.
4
Keränen, Joona
4
Lacoste, Sylvie
4
Malthouse, Edward C.
4
McColl-Kennedy, Janet R.
4
Nijssen, E. J.
4
Nyadzayo, Munyaradzi W.
4
Prior, Daniel D.
4
Ritter, Thomas
4
Ruyter, Ko de
4
Sharma, Arun
4
Wang, Danny T.
4
Wang, Xinchun
4
Biggemann, Sergio
3
Bush, Alan J.
3
Cadeaux, Jack
3
Chaker, Nawar N.
3
Dwivedi, Yogesh Kumar
3
Grönroos, Christian
3
Gu, Flora Fang
3
Gölgeci, Ismail
3
Haas, Alexander
3
Hammerschmidt, Maik
3
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Published in...
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Industrial marketing management : the international journal for industrial and high-tech firms
Journal of service management
Journal of business research : JBR
647
Journal of retailing and consumer services
582
International journal of hospitality management
280
SpringerLink / Bücher
256
The journal of services marketing
225
The journal of business & industrial marketing
192
The service industries journal
185
Journal of strategic marketing
169
Journal of the Academy of Marketing Science
164
International journal of electronic customer relationship management : IJECRM
140
Journal of marketing
124
International journal of contemporary hospitality management
120
Journal of travel and tourism marketing
118
Journal of service research : JSR
117
Journal of hospitality marketing & management
115
The journal of product & brand management
111
Tourism management : research, policies, practice
108
Asia Pacific journal of marketing and logistics
107
The journal of brand management : an international journal
107
Journal of retailing
103
Cogent business & management
102
Gabler Edition Wissenschaft
102
Psychology & marketing
100
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
99
Marketing intelligence & planning
97
European journal of marketing : EJM
95
Services marketing quarterly
92
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
86
The international journal of bank marketing : IJBM
85
Journal of marketing management : MM
82
Service business
80
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
78
The international review of retail, distribution and consumer research
73
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
72
Journal of financial services marketing : JFSM
70
Business horizons
69
Springer eBook Collection / Business and Economics
69
International journal of retail & distribution management
68
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ECONIS (ZBW)
512
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501
Relationship stability, trust and relational risk in marketing channels : evidence from China
Liu, Yi
;
Li, Yuan
;
Tao, Lei
;
Wang, Ying
- In:
Industrial marketing management : the international …
37
(
2008
)
4
,
pp. 432-446
Persistent link: https://www.econbiz.de/10003733198
Saved in:
502
Does having a market orientation lead to higher levels of relationship commitment and business performance? : evidence from the Korean robotics industry
Taylor, Charles Raymond
;
Kim, Kyung Hoon
;
Ko, Eunju
; …
- In:
Industrial marketing management : the international …
37
(
2008
)
7
,
pp. 825-832
Persistent link: https://www.econbiz.de/10003781855
Saved in:
503
Implementing market orientation in industrial firms: a multiple case study
Beverland, Michael B.
;
Lindgreen, Adam
- In:
Industrial marketing management : the international …
36
(
2007
)
4
,
pp. 430-442
Persistent link: https://www.econbiz.de/10003469135
Saved in:
504
The influence of brand image and company reputation where manufacturers market to small firms: a customer value perspective
Cretu, Anca E.
;
Brodie, Roderick J.
- In:
Industrial marketing management : the international …
36
(
2007
)
2
,
pp. 230-240
Persistent link: https://www.econbiz.de/10003432087
Saved in:
505
Managing customer relationships: account manager turnover and effective account management
Madill, Judith J.
;
Haines, George H.
;
Riding, Allan L.
- In:
Industrial marketing management : the international …
36
(
2007
)
2
,
pp. 241-248
Persistent link: https://www.econbiz.de/10003432089
Saved in:
506
The performance effect of organizational learning and market orientation
Jiménez-Jiménez, Daniel
;
Cegarra-Navarro, Juan G.
- In:
Industrial marketing management : the international …
36
(
2007
)
6
,
pp. 694-708
Persistent link: https://www.econbiz.de/10003507090
Saved in:
507
Developing the organization's sensemaking capability : precursor to an adaptive strategic marketing response
Neill, Stern
;
McKee, Daryl
;
Rose, Gregory
- In:
Industrial marketing management : the international …
36
(
2007
)
6
,
pp. 731-744
Persistent link: https://www.econbiz.de/10003507185
Saved in:
508
Justifiying CRM projects in a business-to-business context : the potential of the Benefits Dependency Network
Wilson, Hugh
;
Clark, Moira
;
Smith, Brian
- In:
Industrial marketing management : the international …
36
(
2007
)
6
,
pp. 770-783
Persistent link: https://www.econbiz.de/10003507236
Saved in:
509
Measuring and managing customer relationship risk in business markets
Ryals, Lynette
;
Knox, Simon
- In:
Industrial marketing management : the international …
36
(
2007
)
6
,
pp. 823-833
Persistent link: https://www.econbiz.de/10003507284
Saved in:
510
Salespeople as information gatherers: associated success factors
Liu, Sandra S.
;
Comer, Lucette B.
- In:
Industrial marketing management : the international …
36
(
2007
)
5
,
pp. 565-574
Persistent link: https://www.econbiz.de/10003483546
Saved in:
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