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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~subject:"Firm performance"
~subject:"Social web"
~type_genre:"Aufsatz in Zeitschrift"
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Firm performance
Social web
Big data
29
Big Data
28
Data Mining
21
Data mining
21
Big data analytics
9
Lieferantenmanagement
9
Supplier relationship management
9
B-to-B-Marketing
8
Business-to-business marketing
8
Social Web
6
Artificial intelligence
5
Beziehungsmarketing
5
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Relationship marketing
5
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Cognitive computing
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Data Analytics
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Data analytics
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Internet marketing
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Online-Marketing
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Sentiment analysis
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Digitalisierung
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Aufsatz in Zeitschrift
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Gupta, Shivam
2
Sivarajah, Uthayasankar
2
Akhtar, Pervaiz
1
Baabdullah, Abdullah Mohammed
1
Bag, Surajit
1
Cui, Annie Peng
1
Dani, Samir
1
Drave, Vinayak A.
1
Dwivedi, Yogesh Kumar
1
Ferrández, Antonio
1
Gil, David
1
Gupta, Suraksha
1
Hallikainen, Heli
1
Han, Shenghao
1
Holland, Christopher P.
1
Irani, Zahir
1
Ismagilova, Elvira
1
Jabbar, Abdul
1
Kar, Arpan Kumar
1
Kauffmann, Erick
1
Kumar, Ajay
1
Kumar, Prashant
1
Kushwaha, Amit Kumar
1
Laukkanen, Tommi
1
Li, Lixu
1
Liu, Xia
1
Long, Wei
1
Mahroof, Kamran
1
Mora, Higinio
1
Naudé, Peter
1
Peral, Jesús
1
Savimäki, Emma
1
Sellers Rubio, Ricardo
1
Thornton, Sabrina C.
1
Wang, Xinchun
1
Yang, Shuili
1
Zhang, Chubing
1
Zhang, Li
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Industrial marketing management : the international journal for industrial and high-tech firms
Technological forecasting & social change : an international journal
25
Journal of business research : JBR
17
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
12
International journal of production economics
7
Journal of open innovation : technology, market, and complexity
7
Tourism management : research, policies, practice
6
International journal of production research
5
Telecommunications policy : the international journal of digital economy, data sciences and new media
4
Business horizons
3
Information systems management
3
Journal of decision systems
3
Journal of marketing
3
Journal of retailing and consumer services
3
Journal of travel and tourism marketing
3
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
3
Transportation research / E : an international journal
3
AEA papers and proceedings
2
Asia Pacific business review
2
Business process management journal
2
Chinese management studies
2
Cogent business & management
2
Expert journal of business and management
2
Finance research letters
2
Information systems and e-business management : ISeB
2
International journal of contemporary hospitality management
2
International journal of electronic customer relationship management : IJECRM
2
International journal of information systems in the service sector : IJISSS ; an official publication of the Information Resources Management Association
2
International journal of innovation management
2
International journal of innovation management : IJIM
2
International journal of internet marketing and advertising : IJIMA
2
International journal of services and operations management : IJSOM
2
Journal of Asian finance, economics and business : JAFEB
2
Journal of management analytics
2
Journal of management information systems : JMIS
2
Journal of sport management : the official journal of the North American Society of Sport Management
2
Pacific-Basin finance journal
2
Population and economics : PE
2
Small business economics : an international journal
2
The journal of product innovation management : an international publication of the Product Development & Management Association
2
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ECONIS (ZBW)
11
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1
Big data affordances and market performance : the moderating role of servitization
Li, Lixu
;
Zhang, Li
;
Yang, Shuili
;
Long, Wei
- In:
Industrial marketing management : the international …
114
(
2023
),
pp. 262-270
Persistent link: https://www.econbiz.de/10014433434
Saved in:
2
An integrated artificial intelligence framework for knowledge creation and B2B marketing rational decision making for improving firm performance
Bag, Surajit
;
Gupta, Shivam
;
Kumar, Ajay
;
Sivarajah, …
- In:
Industrial marketing management : the international …
92
(
2021
),
pp. 178-189
Persistent link: https://www.econbiz.de/10012491010
Saved in:
3
What impacts customer experience for B2B enterprises on using AI-enabled chatbots? : insights from Big data analytics
Kushwaha, Amit Kumar
;
Kumar, Prashant
;
Kar, Arpan Kumar
- In:
Industrial marketing management : the international …
98
(
2021
),
pp. 207-221
Persistent link: https://www.econbiz.de/10013206362
Saved in:
4
Linking big data analytical intelligence to customer relationship management performance
Zhang, Chubing
;
Wang, Xinchun
;
Cui, Annie Peng
;
Han, …
- In:
Industrial marketing management : the international …
91
(
2020
),
pp. 483-494
Persistent link: https://www.econbiz.de/10012422312
Saved in:
5
A framework for big data analytics in commercial social networks : a case study on sentiment analysis and fake review detection for marketing decision-making
Kauffmann, Erick
;
Peral, Jesús
;
Gil, David
; …
- In:
Industrial marketing management : the international …
90
(
2020
),
pp. 523-537
Persistent link: https://www.econbiz.de/10012372713
Saved in:
6
Real-time big data processing for instantaneous marketing decisions : a problematization approach
Jabbar, Abdul
;
Akhtar, Pervaiz
;
Dani, Samir
- In:
Industrial marketing management : the international …
90
(
2020
),
pp. 558-569
Persistent link: https://www.econbiz.de/10012372716
Saved in:
7
Achieving superior organizational performance via big data predictive analytics : a dynamic capability view
Gupta, Shivam
;
Drave, Vinayak A.
;
Dwivedi, Yogesh Kumar
; …
- In:
Industrial marketing management : the international …
90
(
2020
),
pp. 581-592
Persistent link: https://www.econbiz.de/10012372721
Saved in:
8
Target and position article : analyzing the impact of user-generated content on B2B firms' stock performance : big data analysis with machine learning methods
Liu, Xia
- In:
Industrial marketing management : the international …
86
(
2020
),
pp. 30-39
Persistent link: https://www.econbiz.de/10012212186
Saved in:
9
B2B analytics in the airline market : harnessing the power of consumer big data
Holland, Christopher P.
;
Thornton, Sabrina C.
;
Naudé, Peter
- In:
Industrial marketing management : the international …
86
(
2020
),
pp. 52-64
Persistent link: https://www.econbiz.de/10012212205
Saved in:
10
Fostering B2B sales with customer big data analytics
Hallikainen, Heli
;
Savimäki, Emma
;
Laukkanen, Tommi
- In:
Industrial marketing management : the international …
86
(
2020
),
pp. 90-98
Persistent link: https://www.econbiz.de/10012212211
Saved in:
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