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~isPartOf:"Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group"
~isPartOf:"International journal of contemporary hospitality management"
~isPartOf:"International journal of technology marketing : IJTMkt"
~subject:"Brand image"
~subject:"E-business"
~subject:"Online-Marketing"
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Brand image
E-business
Online-Marketing
Consumer behaviour
590
Konsumentenverhalten
590
Social Web
126
Social web
126
Beziehungsmarketing
124
Relationship marketing
124
Online retailing
109
Online-Handel
109
Customer satisfaction
107
Kundenzufriedenheit
107
Dienstleistungsqualität
102
Internet marketing
102
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102
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79
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79
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Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
International journal of contemporary hospitality management
International journal of technology marketing : IJTMkt
Journal of business research : JBR
496
Journal of retailing and consumer services
345
The journal of product & brand management
259
The journal of brand management : an international journal
220
Journal of marketing communications
131
International journal of internet marketing and advertising : IJIMA
129
Psychology & marketing
119
Asia Pacific journal of marketing and logistics
109
International journal of hospitality management
106
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
92
International journal of advertising : the review of marketing communications
90
European journal of marketing : EJM
85
Journal of international consumer marketing
85
Journal of promotion management : innovations in planning and applied research
82
Cogent business & management
76
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
73
The journal of consumer marketing
72
International journal of consumer studies
68
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
67
Journal of global marketing
67
Journal of marketing
67
Marketing intelligence & planning
66
Marketing letters : a journal of research in marketing
62
Journal of travel and tourism marketing
60
International marketing review
58
International journal of electronic marketing and retailing : IJEMR
57
Journal of promotion management : JPM
57
Journal of internet commerce
56
Journal of strategic marketing
56
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
56
International journal of advertising : the quarterly review of marketing communications
55
Journal of fashion marketing and management
55
Journal of the Academy of Marketing Science
55
Journal of marketing management : MM
50
Journal of marketing research : JMR
50
Tourism management : research, policies, practice
49
Journal of Islamic marketing
47
Young consumers : insight and ideas for responsible marketers
46
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ECONIS (ZBW)
135
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1
Haute cuisine three-star restaurants’ representation on websites and dining guides : a lexicometric analysis
Montargot, Nathalie
;
Kallmünzer, Andreas
;
Kraus, Sascha
- In:
International journal of contemporary hospitality management
34
(
2022
)
9
,
pp. 3376-3393
Persistent link: https://www.econbiz.de/10013412897
Saved in:
2
Daily online review sentiment and hotel performance
Nicolau, Juan Luis
;
Xiang, Zheng
;
Wang, Dan
- In:
International journal of contemporary hospitality management
36
(
2024
)
3
,
pp. 790-811
Persistent link: https://www.econbiz.de/10014483773
Saved in:
3
Employee and customer perspectives in discovering the antecedent and output relationships for hotel branding development
Liu, Chih-Hsing
- In:
International journal of contemporary hospitality management
36
(
2024
)
3
,
pp. 833-851
Persistent link: https://www.econbiz.de/10014483791
Saved in:
4
New insights into hotel customer's revisiting intentions, based on big data
Marandi, Aliakbar
;
Tasavori, Misagh
;
Najmi, Manoochehr
- In:
International journal of contemporary hospitality management
36
(
2024
)
1
,
pp. 292-311
Persistent link: https://www.econbiz.de/10014483426
Saved in:
5
Digital consumer-based branding among football clubs : determinants of brand loyalty and purchase intention towards green brand extensions offered through digital platforms
Matin, Arian
;
Khoshtaria, Tornike
;
Mercan, Metin
; …
- In:
International journal of technology marketing : IJTMkt
17
(
2023
)
4
,
pp. 378-408
Persistent link: https://www.econbiz.de/10014428116
Saved in:
6
What makes consumers repeat consumption internet celebrity restaurant?
Tang, Jianxiong
;
Xie, Liping
;
Sun, Qiao
;
Liu, Xian
- In:
International journal of contemporary hospitality management
35
(
2023
)
12
,
pp. 4073-4098
Persistent link: https://www.econbiz.de/10014430080
Saved in:
7
Interactive CSR campaign and symbolic brand benefits : a moderated mediation model of brand trust and self-congruity in the restaurant industry
Sung, Kyong Sik
;
Lee, Seoki
- In:
International journal of contemporary hospitality management
35
(
2023
)
12
,
pp. 4535-4554
Persistent link: https://www.econbiz.de/10014430133
Saved in:
8
Behind the scenes : the role of writing guideline design in online charitable crowdfunding market
Zhang, Xiaorong
;
Huang, Hailiang
;
Xiao, Shengsheng
- In:
Information & management : the internat. journal of …
60
(
2023
)
7
,
pp. 1-20
Persistent link: https://www.econbiz.de/10014434720
Saved in:
9
The effects of social media posts' characteristics on customer engagement : evidence from WeChat
Xu, Yue
;
Chen, Weiping
;
Ow, Terence T.
- In:
Information & management : the internat. journal of …
60
(
2023
)
7
,
pp. 1-19
Persistent link: https://www.econbiz.de/10014434728
Saved in:
10
Unraveling the behavioral influence of social media on phishing susceptibility : a Personality-Habit-Information Processing model
Frauenstein, Edwin Donald
;
Flowerday, Stephen
;
Mishi, Syden
- In:
Information & management : the internat. journal of …
60
(
2023
)
7
,
pp. 1-28
Persistent link: https://www.econbiz.de/10014434741
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