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~isPartOf:"International journal of contemporary hospitality management"
~isPartOf:"International marketing review"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Journal of research in interactive marketing : interactive marketing and computer-mediated communication"
~language:"eng"
~language:"spa"
~person:"Beatty, Sharon E."
~person:"Behl, Abhishek"
~person:"Paul, Justin"
~person:"Roy, Sanjit"
~person:"Yang, Zhiyong"
~subject:"China"
~subject:"Consumer behaviour"
~subject:"Indien"
~type_genre:"Article in journal"
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China
Consumer behaviour
Indien
Konsumentenverhalten
40
Bibliometrics
13
Bibliometrie
13
Relationship marketing
12
Beziehungsmarketing
11
Brand image
10
Brand management
10
Markenführung
10
Markenimage
10
Digitalisierung
7
Digitization
7
Social Web
6
Social web
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Viral marketing
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Article in journal
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Beatty, Sharon E.
Behl, Abhishek
Paul, Justin
Roy, Sanjit
Yang, Zhiyong
Laroche, Michel
33
Ko, Eunju
24
Cleveland, Mark
20
Diamantopoulos, Adamantios
18
Sharma, Piyush
14
Valette-Florence, Pierre
14
Bartikowski, Boris
13
Pereira, Vijay
13
Han, Heesup
12
Richard, Marie-Odile
12
Shukla, Paurav
12
Jang, Soocheong
11
Mattila, Anna S.
11
Seo, Yuri
11
Teng, Lefa
11
Balaji, M. S.
10
Dwivedi, Yogesh Kumar
10
Filieri, Raffaele
10
Kukar-Kinney, Monika
10
Septianto, Felix
10
Veloutsou, Cleopatra
10
Chebat, Jean-Charles
9
Christodoulides, George
9
Merchant, Altaf
9
Wang, Cheng Lu
9
Balabanis, George
8
Choi, Jeonghye
8
Gupta, Suraksha
8
Liu, Martin J.
8
Melewar, T. C.
8
Wong, IpKin Anthony
8
Arslanagic-Kalajdzic, Maja
7
Babin, Barry J.
7
Geuens, Maggie
7
Kim, Kyung Hoon
7
Law, Chun Hung Roberts
7
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International journal of contemporary hospitality management
International marketing review
Journal of business research : JBR
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
Journal of retailing and consumer services
15
Journal of strategic marketing
5
Technological forecasting & social change : an international journal
5
International journal of consumer studies
4
Journal of marketing theory and practice
4
Business strategy and the environment
3
European management journal
3
International journal of market research
3
Journal of marketing management : JMM ; journal of the Academy of Marketing
3
Asia Pacific journal of marketing and logistics
2
European journal of marketing
2
International business review : the official journal of the European International Business Academy
2
International journal of Indian culture and business management
2
Journal of consumer marketing
2
Journal of consumer research : JCR ; an interdisciplinary bimonthly
2
Journal of marketing
2
Journal of marketing theory and practice : JMTP
2
Journal of service research : JSR
2
Journal of the Academy of Marketing Science
2
Psychology & marketing
2
The journal of consumer marketing
2
The journal of services marketing
2
Asia Pacific business review
1
Asian business & management
1
Asian journal of business ethics : AJBE
1
Benchmarking : an international journal ; BIJ
1
British journal of management
1
China finance and economic review : CFER
1
Electronic commerce research
1
European journal of marketing : EJM
1
European management review : EMR
1
Foreign trade review : quarterly journal of Indian Institute of Foreign Trade
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
International journal of bank marketing
1
International journal of business excellence
1
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ECONIS (ZBW)
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31
Language divergence in service encounters : revisiting its influence on word-of-mouth
Balaji, M. S.
;
Roy, Sanjit
;
Lassar, Walfried M.
- In:
Journal of business research : JBR
72
(
2017
),
pp. 210-213
Persistent link: https://www.econbiz.de/10011645579
Saved in:
32
Antecedents and consequences of university brand identification
Balaji, M. S.
;
Roy, Sanjit
;
Sadeque, Saalem
- In:
Journal of business research : JBR
69
(
2016
)
8
,
pp. 3023-3032
Persistent link: https://www.econbiz.de/10011507896
Saved in:
33
Effect of peer influence on unauthorized music downloading and sharing : the moderating role of self-construal
Yang, Zhiyong
;
Wang, Jingguo
;
Mourali, Mehdi
- In:
Journal of business research : JBR
68
(
2015
)
3
,
pp. 516-525
Persistent link: https://www.econbiz.de/10010495369
Saved in:
34
Parental style and consumer socialization among adolescents : a cross-cultural investigation
Yang, Zhiyong
;
Kim, Chankon
;
Laroche, Michel
;
Lee, Hanjoon
- In:
Journal of business research : JBR
67
(
2014
)
3
,
pp. 228-236
Persistent link: https://www.econbiz.de/10010245289
Saved in:
35
Anticipating a service experience
Harrison, Mary P.
;
Beatty, Sharon E.
- In:
Journal of business research : JBR
64
(
2011
)
6
,
pp. 579-585
Persistent link: https://www.econbiz.de/10008988787
Saved in:
36
Emotions, store-environmental cues, store-choice criteria, and marketing outcomes
Walsh, Gianfranco
;
Shiu, Edward
;
Hassan, Louise M.
; …
- In:
Journal of business research : JBR
64
(
2011
)
7
,
pp. 737-744
Persistent link: https://www.econbiz.de/10009151701
Saved in:
37
Factors affecting couples' decisions to jointly shop
Lim, Junsang
;
Beatty, Sharon E.
- In:
Journal of business research : JBR
64
(
2011
)
7
,
pp. 774-781
Persistent link: https://www.econbiz.de/10009151689
Saved in:
38
A model of adolescents' online consumer self-efficacy (OCSE)
Hill, William W.
;
Beatty, Sharon E.
- In:
Journal of business research : JBR
64
(
2011
)
10
,
pp. 1025-1033
Persistent link: https://www.econbiz.de/10009270604
Saved in:
39
Parental responsiveness and adolescent susceptibility to peer influence : a cross-cultural investigation
Yang, Zhiyong
;
Laroche, Michel
- In:
Journal of business research : JBR
64
(
2011
)
9
,
pp. 979-987
Persistent link: https://www.econbiz.de/10009241404
Saved in:
40
A proposed model of online consumer behavior : assessing the role of gender
Richard, Marie-Odile
;
Chebat, Jean-Charles
;
Yang, Zhiyong
; …
- In:
Journal of business research : JBR
63
(
2010
)
9/10
,
pp. 926-934
Persistent link: https://www.econbiz.de/10008652213
Saved in:
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