//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"International journal of contemporary hospitality management"
~isPartOf:"Journal of marketing communications"
~subject:"Beziehungsmarketing"
~subject:"Online-Handel"
~type_genre:"Article in journal"
~type_genre:"Handbuch"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Medien"
Narrow search
Delete all filters
| 6 applied filters
Year of publication
From:
To:
Subject
All
Beziehungsmarketing
Online-Handel
Social Web
133
Social web
133
Internet marketing
90
Online-Marketing
90
Consumer behaviour
76
Konsumentenverhalten
76
Viral marketing
49
Virales Marketing
49
social media
33
Brand management
31
Markenführung
31
Advertising effects
26
Werbewirkung
26
Social media
25
Relationship marketing
22
Hotel industry
20
Hotellerie
20
Brand image
17
Markenimage
17
Online retailing
17
Advertising
14
Social network
13
Soziales Netzwerk
13
Marketing management
12
Marketingmanagement
12
Werbung
12
E-commerce
10
Electronic Commerce
10
Communication media
9
Confidence
9
Kommunikationsmedien
9
Media usage
9
Mediennutzung
9
Tourism
9
Tourismus
9
Vertrauen
9
advertising
9
Brand
8
more ...
less ...
Online availability
All
Undetermined
30
Free
1
Type of publication
All
Article
38
Type of publication (narrower categories)
All
Article in journal
Handbuch
Aufsatz in Zeitschrift
38
Language
All
English
38
Author
All
Law, Chun Hung Roberts
2
Liang, Sai
2
Agopian, G.
1
Ahmad, Alaeddin Mohammad Khalaf
1
Al Dweeri, Rami
1
Al Shurideh, Muhammad
1
Aljarah, Ahmad
1
Aluri, Ajay
1
Baghi, Ilaria
1
Baker, Melissa A.
1
Ballester, Estefania
1
Bergiel, Blaise
1
Beritelli, Pietro
1
Bhardwaj, Neha
1
Bradley, Graham L.
1
Bright, Laura F.
1
Chang, Chun-Ming
1
Chatterjee, Sheshadri
1
Chaudhuri, Ranjan
1
Chen, Chih Ping
1
Chen, Qian-Xia
1
Chung, Namho
1
Cobanoglu, Cihan
1
Coelho, Pedro Simões
1
Daugherty, Terry
1
Deng, Qian
1
Erkan, Ismail
1
Erkkila, Taina
1
Evans, Chris
1
Gabrielli, Veronica
1
Gong, Caiyan
1
Guo, Xiao
1
Gursoy, Dogan
1
Hammick, Jinhyon Kwon
1
Hazari, Sunil
1
Ibrahim, Blend
1
Inversini, Alessandro
1
Jeong, Miyoung
1
Jones, Brian
1
Ju, Ilyoung
1
more ...
less ...
Published in...
All
International journal of contemporary hospitality management
Journal of marketing communications
Journal of business research : JBR
132
Journal of retailing and consumer services
104
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
50
International journal of internet marketing and advertising : IJIMA
43
Technological forecasting & social change : an international journal
41
Industrial marketing management : the international journal for industrial and high-tech firms
39
Journal of management information systems : JMIS
37
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
36
The journal of product & brand management
35
Information systems research : ISR
33
International journal of electronic marketing and retailing : IJEMR
33
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
32
Journal of internet commerce
31
International journal of hospitality management
30
Journal of strategic marketing
29
Electronic commerce research
28
International journal of business information systems : IJBIS
26
Journal of electronic commerce research : JECR
26
International journal of electronic commerce : IJEC
25
The journal of brand management : an international journal
24
Journal of marketing
23
International journal of e-business research : an official publication of the Information Resources Management Association
22
Marketing intelligence & planning
22
Business horizons
20
Asia Pacific journal of marketing and logistics
19
Journal of promotion management : innovations in planning and applied research
19
Journal of hospitality marketing & management
18
The journal of services marketing
18
Tourism management : research, policies, practice
18
Journal of service management
17
Journal of the Academy of Marketing Science
17
Cogent business & management
16
Psychology & marketing
16
Electronic markets : EM ; the international journal of electronic commerce and business media
15
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
15
Electronic commerce research and applications
14
International journal of electronic customer relationship management : IJECRM
14
Journal of customer behaviour
14
more ...
less ...
Source
All
ECONIS (ZBW)
38
Showing
1
-
10
of
38
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The power of internet exposure : influence of online news coverage on restaurant survival
Li, Hui
;
Chen, Qian-Xia
;
Liang, Sai
;
Yang, Jing-Jing
- In:
International journal of contemporary hospitality management
34
(
2022
)
4
,
pp. 1399-1422
Persistent link: https://www.econbiz.de/10013164614
Saved in:
2
Public relations practice in the digital era : trust and commitment in the interplay of interactivity effects and online relational strategies
Tong, Suk Chong
- In:
Journal of marketing communications
28
(
2022
)
7
,
pp. 799-819
Persistent link: https://www.econbiz.de/10013493044
Saved in:
3
Social anxiety and the consumer : examining the relationship between social media users' level of social anxiety and attitudes toward customer service channels
Zalinska, Aneta
;
Agopian, G.
- In:
Journal of marketing communications
29
(
2023
)
7
,
pp. 715-746
Persistent link: https://www.econbiz.de/10014414326
Saved in:
4
The era of Instagram expansion : matching social media marketing activities and brand loyalty through customer relationship quality
Ibrahim, Blend
;
Aljarah, Ahmad
- In:
Journal of marketing communications
29
(
2023
)
1
,
pp. 1-25
Persistent link: https://www.econbiz.de/10014232386
Saved in:
5
Examining the role of social CRM capability in online marketing communication
Chatterjee, Sheshadri
;
Chaudhuri, Ranjan
;
Vrontis, Demetris
- In:
Journal of marketing communications
29
(
2023
)
2
,
pp. 118-136
Persistent link: https://www.econbiz.de/10014232467
Saved in:
6
Maturity in leaps and bounds : organisational listening for customer engagement
Erkkila, Taina
;
Luoma-aho, Vilma
- In:
Journal of marketing communications
29
(
2023
)
2
,
pp. 179-190
Persistent link: https://www.econbiz.de/10014232484
Saved in:
7
All without leaving home : building a conceptual model of virtual tourism experiences
Wei, Wenqi
;
Baker, Melissa A.
;
Onder, Irem
- In:
International journal of contemporary hospitality management
35
(
2023
)
4
,
pp. 1284-1303
Persistent link: https://www.econbiz.de/10014280780
Saved in:
8
Females' customer engagement with eco-friendly restaurants in Instagram : the role of past visits
Ballester, Estefania
;
Ruiz Mafe, Carla
;
Rubio Benito, …
- In:
International journal of contemporary hospitality management
35
(
2023
)
6
,
pp. 2267-2288
Persistent link: https://www.econbiz.de/10014280955
Saved in:
9
Motivation behind review provision in online travel communities : do hometowner contributions matter?
Liang, Sai
;
Ye, Qiang
;
Zhang, Xiaoxia
;
Law, Chun Hung …
- In:
International journal of contemporary hospitality management
34
(
2022
)
5
,
pp. 1692-1716
Persistent link: https://www.econbiz.de/10013412087
Saved in:
10
The moderating role of perceived company effort in mitigating customer misconduct within Online Brand Communities (OBC)
Sweiss, Nadia
;
Obeidat, Zaid Mohammad Ibrahim
;
Al …
- In:
Journal of marketing communications
28
(
2022
)
6
,
pp. 657-680
Persistent link: https://www.econbiz.de/10013371061
Saved in:
1
2
3
4
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->