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~isPartOf:"International journal of contemporary hospitality management"
~subject:"Gastronomie"
~subject:"Social web"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Working Paper"
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Gastronomie
Social web
Brand management
53
Markenführung
53
Consumer behaviour
32
Konsumentenverhalten
32
Brand image
25
Markenimage
25
Hotel industry
22
Hotellerie
22
Beziehungsmarketing
21
Relationship marketing
21
Brand
17
Markenartikel
16
Restaurant industry
14
Dienstleistungsqualität
9
Service quality
9
Customer satisfaction
8
Kundenzufriedenheit
8
Social Web
8
Brand loyalty
6
Gastgewerbe
6
Hospitality industry
6
Advertising effects
5
Markentreue
5
Werbewirkung
5
Brands
4
Coronavirus
4
Customer integration
4
Internet marketing
4
Kundenintegration
4
Luxury goods
4
Luxusgüter
4
Marketing management
4
Marketingmanagement
4
Online-Marketing
4
Arbeitsverhalten
3
Brand architecture
3
Brand attachment
3
Brand trust
3
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Article
20
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Aufsatz in Zeitschrift
Working Paper
Article in journal
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English
20
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Alasker, Thamir Hamad
1
Ammari, Nedra Bahri
1
Asante, Bismark Omane
1
Aziz, Mariam Ashraf
1
Ballester, Estefania
1
Ben Khelil, Haykel
1
Boateng, Henry
1
Breznik, Kristijan
1
Chtioui, Jinene
1
Ding, Li
1
Elsotouhy, Mohamed
1
Fauser, Simon Georg
1
Fiore, Ann M.
1
Ghonim, Mohamed A.
1
Gorenak, Mitja
1
Han, Heesup
1
Harrington, Robert J.
1
Hong, Zhao
1
Hyun, Sean Sunghyup
1
Hyun, Sunghyup Sean
1
Jang, Soocheong
1
Jeong, Miyoung
1
Jiang, Caifen
1
Joen, Sang Mi
1
Kang, Juhee
1
Khashan, Mohamed A.
1
Kim, Heewon
1
Kim, Insin
1
Kim, Jaewook
1
Kim, Jewoo
1
Lee, Jongseo
1
Lee, Minwoo
1
Lee, Seoki
1
Liu, Wei
1
Liu, Xian
1
Mattila, Anna S.
1
McGinley, Sean
1
O'Neill, John
1
Odoom, Raphael
1
Ottenbacher, Michael C.
1
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Published in...
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International journal of contemporary hospitality management
Journal of business research : JBR
106
The journal of brand management : an international journal
58
The journal of product & brand management
57
Journal of retailing and consumer services
54
International journal of internet marketing and advertising : IJIMA
48
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
30
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
30
Journal of promotion management : innovations in planning and applied research
28
International journal of hospitality management
24
Journal of marketing communications
22
Journal of marketing management : MM
21
Business horizons
20
International journal of advertising : the review of marketing communications
19
Tourism management : research, policies, practice
18
Journal of internet commerce
17
Journal of marketing management : JMM ; journal of the Academy of Marketing
17
Marketing intelligence & planning
17
Journal of marketing
15
Asia Pacific journal of marketing and logistics
14
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
14
Cogent business & management
13
Journal of fashion marketing and management
13
Journal of hospitality marketing & management
12
Psychology & marketing
12
Technological forecasting & social change : an international journal
12
Industrial marketing management : the international journal for industrial and high-tech firms
11
International journal of electronic marketing and retailing : IJEMR
11
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
11
Journal of strategic marketing
11
Marketing theory
11
European Sport management quarterly : ESMQ
10
European journal of marketing
10
Journal of global marketing
10
Journal of promotion management : JPM
10
European journal of marketing : EJM
9
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
9
International journal of consumer studies
9
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
9
Journal of service management
9
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ECONIS (ZBW)
20
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1
Revealing mission statements in a hotel brand sector using social network analytic approach
Breznik, Kristijan
;
Zupan Korže, Saša
;
Ragozini, Giancarlo
- In:
International journal of contemporary hospitality management
36
(
2024
)
2
,
pp. 524-542
Persistent link: https://www.econbiz.de/10014483537
Saved in:
2
Mediating customer engagement in the relationship between fast-food restaurants' innovativeness and brand evangelism during COVID-19 : evidence from emergent markets
Khashan, Mohamed A.
;
Elsotouhy, Mohamed
;
Aziz, Mariam Ashraf
- In:
International journal of contemporary hospitality management
36
(
2024
)
4
,
pp. 1353-1374
Persistent link: https://www.econbiz.de/10014483845
Saved in:
3
Understanding the world heritage sites' brand diffusion and formation via social media : a mixed-method study
Wang, Zongshui
;
Liu, Wei
;
Sun, Zhuo
;
Hong, Zhao
- In:
International journal of contemporary hospitality management
36
(
2024
)
2
,
pp. 602-631
Persistent link: https://www.econbiz.de/10014483688
Saved in:
4
Assessing brand performance consistency from consumer-generated media : the US hotel industry
Jeong, Miyoung
;
Shin, Hyejo Hailey
;
Lee, Minwoo
;
Lee, …
- In:
International journal of contemporary hospitality management
35
(
2023
)
6
,
pp. 2056-2083
Persistent link: https://www.econbiz.de/10014280925
Saved in:
5
Females' customer engagement with eco-friendly restaurants in Instagram : the role of past visits
Ballester, Estefania
;
Ruiz Mafe, Carla
;
Rubio Benito, …
- In:
International journal of contemporary hospitality management
35
(
2023
)
6
,
pp. 2267-2288
Persistent link: https://www.econbiz.de/10014280955
Saved in:
6
What makes consumers repeat consumption internet celebrity restaurant?
Tang, Jianxiong
;
Xie, Liping
;
Sun, Qiao
;
Liu, Xian
- In:
International journal of contemporary hospitality management
35
(
2023
)
12
,
pp. 4073-4098
Persistent link: https://www.econbiz.de/10014430080
Saved in:
7
Exploring open innovation engagement process of hotel brand community members : motivation, empowerment and consequences
Shin, Hakseung
- In:
International journal of contemporary hospitality management
35
(
2023
)
12
,
pp. 4451-4467
Persistent link: https://www.econbiz.de/10014430128
Saved in:
8
Interactive CSR campaign and symbolic brand benefits : a moderated mediation model of brand trust and self-congruity in the restaurant industry
Sung, Kyong Sik
;
Lee, Seoki
- In:
International journal of contemporary hospitality management
35
(
2023
)
12
,
pp. 4535-4554
Persistent link: https://www.econbiz.de/10014430133
Saved in:
9
Changes in the effect of credence cues on restaurant delivery service under different health risks
Kim, Jewoo
;
Kim, Jaewook
;
Wang, Yiqi
- In:
International journal of contemporary hospitality management
34
(
2022
)
2
,
pp. 737-758
Persistent link: https://www.econbiz.de/10013164497
Saved in:
10
Restaurant-visit intention : do anthropomorphic cues, brand awareness and subjective social class interact?
Kim, Heewon
;
Jang, Soocheong
- In:
International journal of contemporary hospitality management
34
(
2022
)
6
,
pp. 2359-2378
Persistent link: https://www.econbiz.de/10013412621
Saved in:
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