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~isPartOf:"International journal of e-business research : an official publication of the Information Resources Management Association"
~isPartOf:"International journal of services and operations management"
~type_genre:"Article in journal"
~type_genre:"Übersichtsarbeit"
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Search: subject_exact:"Business-to-business marketing"
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B-to-B-Marketing
10
Business-to-business marketing
10
Lieferantenmanagement
6
Supplier relationship management
6
E-commerce
5
Electronic Commerce
5
Beziehungsmarketing
4
Relationship marketing
4
Betriebliche Wertschöpfung
2
Innovation adoption
2
Innovationsakzeptanz
2
Internet marketing
2
KMU
2
Marketing management
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Marketingmanagement
2
Online-Marketing
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SME
2
Value creation
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Adoption
1
Auction
1
Auction theory
1
Auktion
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Auktionstheorie
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B2B E-Business
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B2B E-Market
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Bibliometrics
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Case Study
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Customer integration
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Customer value
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Ahonen, Toni
1
Ardyan, Elia
1
Eid, Riyad
1
Farida, Naili
1
Hallikas, Jukka
1
Immonen, Mika
1
Ingalls, Ricki G.
1
Karantha, Manjunatha Prasad
1
Ketabi, Saeedeh
1
Kumar, Bimal Aklesh
1
Lappalainen, Inka
1
Lehtimäki, Tuula
1
Mohan, P.
1
Mohite, Priya
1
Mäntymäki, Matti
1
Nuutinen, Maaria
1
Ozcelik, Yasin
1
Ozdemir, Zafer D.
1
Pratt, David B.
1
Pynnönen, Mikko
1
Ranjbarian, Bahram
1
Salo, Jari
1
Sehwail, Loay M.
1
Simula, Henri
1
Udayana, Ida Bagus Nyoman
1
Upadhyaya, Pallavi
1
Valjakke, Tiina
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International journal of e-business research : an official publication of the Information Resources Management Association
International journal of services and operations management
Industrial marketing management : the international journal for industrial and high-tech firms
612
The journal of business & industrial marketing
238
Journal of business-to-business marketing
130
Journal of business research : JBR
100
Journal of marketing
34
Journal of the Academy of Marketing Science
22
The journal of personal selling & sales management : JPSSM
19
Harvard-Business-Manager : das Wissen der Besten
18
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
17
Marketing intelligence & planning
16
Harvard business review : HBR
15
European journal of marketing : EJM
14
Journal of customer behaviour
13
Journal of personal selling & sales management : JPSSM
13
Journal of business market management : JBM
12
Journal of strategic marketing
12
Journal of marketing management : MM
11
Journal of marketing theory and practice
11
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
11
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
10
Psychology & marketing
10
The service industries journal
10
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
9
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
9
The journal of services marketing
9
Business horizons
8
Management decision : MD
8
European journal of marketing
7
International journal of procurement management
7
Journal of marketing research
7
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
7
Marketing theory
7
The journal of product innovation management : an international publication of the Product Development & Management Association
7
Asia Pacific journal of marketing and logistics
6
Die Betriebswirtschaft : DBW
6
Electronic markets : the international journal on networked business
6
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
6
Journal of service research
6
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ECONIS (ZBW)
10
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1
Selling relationship quality to increase salesperson performance in the pharmacy industry
Udayana, Ida Bagus Nyoman
;
Farida, Naili
;
Ardyan, Elia
- In:
International journal of services and operations management
33
(
2019
)
2
,
pp. 262-285
Persistent link: https://www.econbiz.de/10012106461
Saved in:
2
Framing transformation dynamics towards service-orientation : alternative trajectories of B2B relations
Lappalainen, Inka
;
Valjakke, Tiina
;
Ahonen, Toni
; …
- In:
International journal of services and operations management
32
(
2019
)
2
,
pp. 131-157
Persistent link: https://www.econbiz.de/10012008950
Saved in:
3
Creating value with integrated B2B solutions : an empirical study of network maintenance services
Pynnönen, Mikko
;
Immonen, Mika
;
Hallikas, Jukka
- In:
International journal of services and operations management
32
(
2019
)
2
,
pp. 249-267
Persistent link: https://www.econbiz.de/10012008990
Saved in:
4
Determinants of B2B e-marketplace adoption : an empirical study of Indian small firms
Upadhyaya, Pallavi
;
Mohan, P.
;
Karantha, Manjunatha Prasad
- In:
International journal of e-business research : an …
13
(
2017
)
4
,
pp. 55-69
Persistent link: https://www.econbiz.de/10011764358
Saved in:
5
Multi-attribute market segmentation for the major customers of an Iranian steel-making company using value proposition elements
Yavari, Zahra
;
Ranjbarian, Bahram
;
Ketabi, Saeedeh
- In:
International journal of services and operations management
25
(
2016
)
3
,
pp. 390-412
Persistent link: https://www.econbiz.de/10011636549
Saved in:
6
Cognitive trust model for B2B e-market : design and implementation
Kumar, Bimal Aklesh
;
Mohite, Priya
- In:
International journal of e-business research : an …
11
(
2015
)
4
,
pp. 32-46
Persistent link: https://www.econbiz.de/10011398018
Saved in:
7
Social media marketing in the Scandinavian industrial markets
Salo, Jari
;
Lehtimäki, Tuula
;
Simula, Henri
; …
- In:
International journal of e-business research : an …
9
(
2013
)
4
,
pp. 16-32
Persistent link: https://www.econbiz.de/10010354432
Saved in:
8
Market transparency in business-to-business e-commerce : a simulation analysis
Ozcelik, Yasin
;
Ozdemir, Zafer D.
- In:
International journal of e-business research : an …
7
(
2011
)
4
,
pp. 62-78
Persistent link: https://www.econbiz.de/10009405733
Saved in:
9
Extending TAM and IDT to predict the adoption of the Internet for B-to-B marketing activities: an empirical study of UK companies
Eid, Riyad
- In:
International journal of e-business research : an …
5
(
2009
)
4
,
pp. 68-85
Persistent link: https://www.econbiz.de/10003891599
Saved in:
10
Business-to-business online reverse auctions : a literature review and a call for research
Sehwail, Loay M.
;
Ingalls, Ricki G.
;
Pratt, David B.
- In:
International journal of services and operations management
4
(
2008
)
4
,
pp. 498-520
Persistent link: https://www.econbiz.de/10003750953
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