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~isPartOf:"International journal of electronic marketing and retailing : IJEMR"
~isPartOf:"Quantitative marketing and economics : QME"
~isPartOf:"The international review of retail, distribution and consumer research"
~subject:"Sales promotion"
~type:"article"
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Search: subject_exact:"Consumer behaviour"
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Sales promotion
Consumer behaviour
497
Konsumentenverhalten
497
Einzelhandel
139
Retail trade
139
Online retailing
137
Online-Handel
137
Beziehungsmarketing
86
Relationship marketing
86
E-commerce
72
Electronic Commerce
72
Internet marketing
65
Online-Marketing
65
Customer satisfaction
63
Kundenzufriedenheit
63
Brand management
54
Markenführung
54
Social Web
49
Social web
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Brand image
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Markenimage
41
Food retailing
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Lebensmitteleinzelhandel
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consumer behaviour
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Heiens, Richard A.
2
Narayanaswamy, Ravi
2
Balachander, Subramanian
1
Bech-Larsen, Tino
1
Behe, Bridget K.
1
Bhattacharya, Sonali
1
Boutrup Jensen, Briger
1
Campbell, James D.
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Castano, Ricardo
1
Choudhary, Farah S.
1
Chung, Kim
1
Das, Gopal
1
Elberg, Andrés
1
Erdem, Tülin
1
Fam, Kim Shyan
1
Fisher, Geoffrey
1
Gandhi, Aradhana
1
Gardete, Pedro M.
1
Gierl, Heribert
1
Gázquez-Abad, Juan C.
1
Hartmann, Wesley R.
1
Huddleston, Patricia T.
1
Ishihara, Masakazu
1
Jeon, Jung Ok
1
Kashif, Sadaf
1
Kucuk, S. Umit
1
Kwon, Minjung
1
Liaukonyte, Jura
1
Liu, Yan
1
Londono, Juan Carlos
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Macera, Rosario
1
Maira, Elisa
1
Mauri, Chiara
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McGranaghan, Matthew
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McNeill, Lisa S.
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Minahan, Stella
1
Nawaz, Nainan
1
Noton Norambuena, Carlos
1
Pacheco, Barney G.
1
Park, Hyun Hee
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International journal of electronic marketing and retailing : IJEMR
Quantitative marketing and economics : QME
The international review of retail, distribution and consumer research
Journal of retailing and consumer services
51
Journal of business research : JBR
24
Journal of retailing
23
Journal of promotion management : JPM
18
Journal of marketing
14
Journal of promotion management : innovations in planning and applied research
14
Journal of marketing research : JMR
13
Psychology & marketing
13
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
12
International journal of retail & distribution management
11
Marketing letters : a journal of research in marketing
11
European journal of marketing : EJM
10
The journal of product & brand management
10
International journal of hospitality management
7
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
7
The journal of consumer marketing
7
Asia Pacific journal of marketing and logistics
6
Management science : journal of the Institute for Operations Research and the Management Sciences
6
Information systems research : ISR
5
International journal of contemporary hospitality management
5
Journal of advertising research
5
Journal of consumer behaviour : an international research review
5
Journal of consumer research : JCR ; an interdisciplinary bimonthly
5
Journal of marketing communications
5
Journal of the Academy of Marketing Science
5
The IUP journal of marketing management : IJMM
5
European journal of operational research : EJOR
4
Journal of business economics : JBE
4
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
4
Journal of marketing management : MM
4
Journal of revenue and pricing management
4
Marketing intelligence & planning
4
The journal of brand management : an international journal
4
The service industries journal
4
American journal of agricultural economics
3
Australasian marketing journal
3
International journal of advertising : the review of marketing communications
3
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ECONIS (ZBW)
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1
Price promotions, beneficiary framing, and mental accounting
Fisher, Geoffrey
;
McGranaghan, Matthew
;
Liaukonyte, Jura
; …
- In:
Quantitative marketing and economics : QME
21
(
2023
)
2
,
pp. 147-181
Persistent link: https://www.econbiz.de/10014333875
Saved in:
2
Counter-cyclical price promotion : capturing seasonal changes in stockpiling and endogenous consumption
Kwon, Minjung
;
Erdem, Tülin
;
Ishihara, Masakazu
- In:
Quantitative marketing and economics : QME
21
(
2023
)
4
,
pp. 437-492
Persistent link: https://www.econbiz.de/10014458472
Saved in:
3
Stimulators of impulse buying behaviour : an analysis of Pakistan's readymade garment buyers
Nawaz, Nainan
;
Rehman, Hina
;
Kashif, Sadaf
- In:
International journal of electronic marketing and …
14
(
2023
)
2
,
pp. 202-224
Persistent link: https://www.econbiz.de/10014310011
Saved in:
4
Does visual merchandising affect response behaviour Role of atmospheric cues in online retailing
Choudhary, Farah S.
;
Sharma, Alka
- In:
International journal of electronic marketing and …
13
(
2022
)
4
,
pp. 466-489
Persistent link: https://www.econbiz.de/10014309991
Saved in:
5
The impact of digital sales channels on web sales : evidence from the USA's largest online retailers
Narayanaswamy, Ravi
;
Heiens, Richard A.
- In:
International journal of electronic marketing and …
12
(
2021
)
3
,
pp. 306-322
Persistent link: https://www.econbiz.de/10012598447
Saved in:
6
Factors influencing purchase intention of store brands in organised fashion retail
Gandhi, Aradhana
;
Bhattacharya, Sonali
- In:
International journal of electronic marketing and …
12
(
2021
)
4
,
pp. 414-430
Persistent link: https://www.econbiz.de/10012669855
Saved in:
7
Dynamic effects of price promotions : field evidence, consumer search, and supply-side implications
Elberg, Andrés
;
Gardete, Pedro M.
;
Macera, Rosario
; …
- In:
Quantitative marketing and economics : QME
17
(
2019
)
1
,
pp. 1-58
Persistent link: https://www.econbiz.de/10012016452
Saved in:
8
Online sales promotion in hedonic versus utilitarian product categories
Narayanaswamy, Ravi
;
Heiens, Richard A.
- In:
International journal of electronic marketing and …
9
(
2018
)
1
,
pp. 77-88
Persistent link: https://www.econbiz.de/10011849124
Saved in:
9
Consumers' multifaceted deal knowledge in a grocery retail setting
Boutrup Jensen, Briger
;
Bech-Larsen, Tino
- In:
The international review of retail, distribution and …
27
(
2017
)
1
,
pp. 61-77
Persistent link: https://www.econbiz.de/10011703179
Saved in:
10
Supermarket suggested shopping lists (SSSL), promotions and grocery purchases
Londono, Juan Carlos
;
Castano, Ricardo
- In:
The international review of retail, distribution and …
27
(
2017
)
2
,
pp. 146-163
Persistent link: https://www.econbiz.de/10011704059
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