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~isPartOf:"International journal of hospitality management"
~isPartOf:"Journal of promotion management : JPM"
~isPartOf:"Journal of retailing and consumer services"
~subject:"Vertrauen"
~type_genre:"Article in journal"
~type_genre:"Aufsatz in Zeitschrift"
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Search: subject:"Markenartikel"
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Subject
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Vertrauen
Consumer behaviour
489
Konsumentenverhalten
489
Brand management
456
Markenführung
456
Brand image
369
Markenimage
369
Brand
228
Markenartikel
224
Beziehungsmarketing
171
Relationship marketing
171
Einzelhandel
91
Retail trade
91
Social Web
78
Social web
78
Internet marketing
75
Online-Marketing
75
Customer satisfaction
72
Kundenzufriedenheit
72
Advertising effects
64
Werbewirkung
64
Luxury goods
56
Luxusgüter
56
Hotel industry
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Hotellerie
53
Brand loyalty
49
Handelsmarke
44
Store brand
44
Markentreue
42
Dienstleistungsqualität
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Service quality
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Confidence
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Online retailing
39
Online-Handel
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Emotion
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Marketing management
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Marketingmanagement
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Gastronomie
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Article in journal
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English
39
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Konuk, Faruk Anıl
3
Lombart, Cindy
3
Louis, Didier
3
Han, Heesup
2
Park, Jungkun
2
Adam, Nawal Abdalla
1
Aghekyan-Simonian, Mariné
1
Ahmadi, Hormoz
1
Ahn, Jiseon
1
Arizal N
1
Athanasopoulou, Pinelopi
1
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1
Azam, Muhammad
1
Aznuriyandi
1
Bang, Nguyen
1
Bianchi, Constanza
1
Cacho-Elizondo, Silvia
1
Chattaraman, Veena
1
Chen, Han
1
Dash, Satyabhushan
1
De Canio, Francesca
1
Dhir, Amandeep
1
Drennan, Judy
1
Fazal-e-Hasan, Syed
1
Fiore, Ann Marie
1
Forsythe, Sandra
1
Fracarolli Nunes, Mauro
1
Giovanis, Apostolos N.
1
Grimmer, Martin
1
Guibert, Nathalie
1
Gupta, Ansh
1
Hajli, Nick
1
Ham, Sunny
1
Han, Min Chung
1
Han, Sung Ho
1
Huan, Tzung-cheng
1
Husain, Rehan
1
Islam, Tahir
1
Jedsada Wongsansukcharoen
1
Jin, Byoungho
1
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International journal of hospitality management
Journal of promotion management : JPM
Journal of retailing and consumer services
Journal of business research : JBR
19
The journal of product & brand management
17
The journal of brand management : an international journal
9
Asia Pacific journal of marketing and logistics
8
Journal of hospitality marketing & management
8
Journal of global marketing
7
Cogent business & management
6
International journal of electronic marketing and retailing : IJEMR
6
Journal of marketing communications
6
Marketing intelligence & planning
6
International journal of consumer studies
5
Journal of Asian finance, economics and business : JAFEB
5
Journal of international consumer marketing
5
Journal of internet commerce
5
Journal of marketing management : MM
5
Economic research
4
European journal of marketing : EJM
4
International journal of advertising : the review of marketing communications
4
International journal of retail & distribution management
4
Inventi impact: retailing & consumer services
4
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
4
Management decision : MD
4
Marketing letters : a journal of research in marketing
4
Pakistan journal of commerce and social sciences
4
Psychology & marketing
4
Industrial marketing management : the international journal for industrial and high-tech firms
3
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
3
International journal of advertising : the quarterly review of marketing communications
3
International journal of business excellence
3
International journal of services technology and management
3
International review on public and non-profit marketing
3
Journal of Islamic marketing
3
Journal of consumer research : JCR ; an interdisciplinary journal
3
Journal of destination marketing & management
3
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
3
Journal of marketing for higher education
3
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
3
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
3
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All
ECONIS (ZBW)
39
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39
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1
Hey Google, I trust you! : the consequences of brand anthropomorphism in voice-based artificial intelligence contexts
Patrizi, Michela
;
Šerić, Maja
;
Vernuccio, Maria
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014462234
Saved in:
2
Building value co-creation with social media marketing, brand trust, and brand loyalty
Sohaib, Muhammad
;
Han, Heesup
- In:
Journal of retailing and consumer services
74
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014364678
Saved in:
3
Changes and determinants of consumer shopping behavior in e-commerce and social media product Muslimah
Nofrizal
;
Juju, Undang
;
Sucherly
;
Arizal N
;
Waldelmi, Idel
- In:
Journal of retailing and consumer services
70
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014236947
Saved in:
4
Effect of community relationship management, relationship marketing orientation, customer engagement, and brand trust on brand loyalty : the case of a commercial bank in Thailand
Jedsada Wongsansukcharoen
- In:
Journal of retailing and consumer services
64
(
2022
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013209572
Saved in:
5
The role of brand experience, brand resonance and brand trust in luxury consumption
Husain, Rehan
;
Paul, Justin
;
Koles, Bernadett
- In:
Journal of retailing and consumer services
66
(
2022
),
pp. 1-16
Persistent link: https://www.econbiz.de/10013209656
Saved in:
6
The moderating impact of taste award on the interplay between perceived taste, perceived quality and brand trust
Konuk, Faruk Anıl
- In:
Journal of retailing and consumer services
63
(
2021
),
pp. 1-8
Persistent link: https://www.econbiz.de/10012665887
Saved in:
7
How do social media influencers induce the urge to buy impulsively? : social commerce context
Shamim, Komal
;
Azam, Muhammad
;
Islam, Tahir
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014462162
Saved in:
8
Vegan luxury for non-vegan consumers : impacts on brand trust and attitude towards the firm
Lee Park, Camila
;
Fracarolli Nunes, Mauro
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014462280
Saved in:
9
Consumer-brand relationships and brand loyalty in technology-mediated services
Giovanis, Apostolos N.
;
Athanasopoulou, Pinelopi
- In:
Journal of retailing and consumer services
40
(
2018
),
pp. 287-294
Persistent link: https://www.econbiz.de/10011801987
Saved in:
10
Impacts of cruise industry corporate social responsibility reputation on customers' loyalty : mediating role of trust and identification
Ahn, Jiseon
;
Shamim, Amjad
;
Park, Jungkun
- In:
International journal of hospitality management
92
(
2021
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012425029
Saved in:
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