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~isPartOf:"International journal of hospitality management"
~isPartOf:"Journal of promotion management : JPM"
~subject:"Emotion"
~subject:"United States"
~type_genre:"Article in journal"
~type_genre:"Aufsatz in Zeitschrift"
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Emotion
United States
Brand management
170
Markenführung
170
Consumer behaviour
150
Konsumentenverhalten
150
Brand image
126
Markenimage
126
Brand
62
Markenartikel
60
Beziehungsmarketing
58
Relationship marketing
58
Hotel industry
49
Hotellerie
49
Advertising effects
42
Werbewirkung
42
Gastronomie
32
Restaurant industry
32
Customer satisfaction
29
Internet marketing
29
Kundenzufriedenheit
29
Online-Marketing
29
Dienstleistungsqualität
20
Service quality
20
Social Web
20
Social web
20
Brand loyalty
19
Advertising
17
Werbung
17
USA
16
Brand equity
15
Markentreue
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Marketing management
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Marketingmanagement
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Product Placement
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Product placement
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Confidence
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Vertrauen
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33
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Wang, Yao-Chin
3
Hyun, Sunghyup Sean
2
Jang, Soocheong
2
Lee, Seoki
2
Melanthiou, Yioula
2
Ahn, Jiseon
1
Alessandri, Susan Westcott
1
Back, Ki-Joon
1
Back, Robin M.
1
Bianchi, Constanza
1
Boo, Soyoung
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Bufquin, Diego
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Cacho-Elizondo, Silvia
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Carlbäck, Mats
1
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1
Chang, Yu-ting
1
Cheung, Catherine
1
Dardis, Frank E.
1
Drennan, Judy
1
Fu, Rachel J. C.
1
Fu, Xiao Xiao
1
Graf, Nicolas S.
1
Guibert, Nathalie
1
Hanks, Lydia
1
Hodari, Demian
1
Hwang, Jinsoo
1
Hwang, Johye
1
Ju, Yongwook
1
Kang, Juhee
1
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1
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1
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1
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1
Komppula, Raija
1
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1
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1
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International journal of hospitality management
Journal of promotion management : JPM
The journal of brand management : an international journal
82
Journal of business research : JBR
53
The journal of product & brand management
52
Psychology & marketing
33
Journal of retailing and consumer services
27
Journal of consumer research : JCR ; an interdisciplinary bimonthly
25
Journal of advertising research
17
Marketing letters : a journal of research in marketing
16
The journal of consumer marketing
14
European journal of marketing : EJM
13
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
13
Tourism management : research, policies, practice
13
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
12
Journal of fashion marketing and management
12
Journal of marketing theory and practice
12
Journal of promotion management : innovations in planning and applied research
11
International journal of market research : JMRS ; the journal of the Market Research Society
10
International journal of sport management and marketing : IJSMM
10
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
10
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
10
Journal of marketing
10
Journal of marketing communications
10
Journal of marketing for higher education
10
The IUP journal of brand management : IJBRM
10
Journal of international consumer marketing
9
Journal of international marketing
9
Journal of travel and tourism marketing
9
Qualitative market research : an international journal
9
Harvard business review : HBR
8
International journal of market research
8
Journal of Islamic marketing
8
Journal of advertising : official publication of the American Academy of Advertising
8
Journal of consumer behaviour : an international research review
8
Journal of customer behaviour
8
Journal of strategic marketing
8
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
8
MSI reports : working paper series
8
Sport marketing quarterly : preferred journal of the Sport Marketing Association
8
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ECONIS (ZBW)
33
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1
The effect of COVID-19 on hotel booking intentions: Investigating the roles of message appeal type and brand loyalty
Ju, Yongwook
;
Jang, Soocheong
- In:
International journal of hospitality management
108
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10013482202
Saved in:
2
Customer brand co-creation behavior and brand sincerity through CSR interactivity : the role of psychological implications in service-dominant logic
Sung, Kyongsik
;
Lee, Seoki
- In:
International journal of hospitality management
108
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013482908
Saved in:
3
Soft brand or independent? : evidence from the first decade of the soft branding, strategy in the U.S. market
Chan, Elisa K.
;
Hodari, Demian
;
Li, Tianze
- In:
International journal of hospitality management
103
(
2022
),
pp. 1-5
Persistent link: https://www.econbiz.de/10013209298
Saved in:
4
Investigating emotional commitment towards a region and a hotel brand
Konu, Henna
;
Murphy, Jamie
;
Komppula, Raija
;
Mikkonen, Titta
- In:
International journal of hospitality management
87
(
2020
),
pp. 1-8
Persistent link: https://www.econbiz.de/10012241562
Saved in:
5
Owned media or earned media? : the influence of social media types on impulse buying intention in internet celebrity restaurants
Zhou, Yan
;
Li, Yong-Quan
;
Ruan, Wen-Qi
;
Zhang, Shu-Ning
- In:
International journal of hospitality management
111
(
2023
),
pp. 1-9
Persistent link: https://www.econbiz.de/10014311444
Saved in:
6
The impacts of cultural intelligence and emotional labor on the job satisfaction of luxury hotel employees
Lam, Rachel
;
Cheung, Catherine
;
Lugosi, Peter
- In:
International journal of hospitality management
100
(
2022
),
pp. 1-12
Persistent link: https://www.econbiz.de/10013266130
Saved in:
7
Pipeline speed of chain-branded hotels in the U.S. : a competitive dynamics perspective
Wang, Yao-Chin
;
Tsai, Yi-Lin
;
Fu, Rachel J. C.
- In:
International journal of hospitality management
104
(
2022
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013255927
Saved in:
8
Examining the role of wine brand love on brand loyalty : a multi-country comparison
Drennan, Judy
;
Bianchi, Constanza
;
Cacho-Elizondo, Silvia
; …
- In:
International journal of hospitality management
49
(
2015
),
pp. 47-55
Persistent link: https://www.econbiz.de/10011377622
Saved in:
9
The formation of sub-brand love and corporate brand love in hotel brand portfolios
Wang, Yao-Chin
;
Qu, Hailin
;
Yang, Jing
- In:
International journal of hospitality management
77
(
2019
),
pp. 375-384
Persistent link: https://www.econbiz.de/10011988651
Saved in:
10
The impact of brand authenticity on building brand love : an investigation of impression in memory and lifestyle-congruence
Manthiou, Aikaterini
;
Kang, Juhee
;
Hyun, Sunghyup Sean
; …
- In:
International journal of hospitality management
75
(
2018
),
pp. 38-47
Persistent link: https://www.econbiz.de/10011944936
Saved in:
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