//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"International journal of hospitality management"
~isPartOf:"Journal of retailing and consumer services"
~isPartOf:"Psychology & marketing"
~isPartOf:"Бизнес Информ"
~person:"Thaichon, Park"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Consumer preferences"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Consumer behaviour
14
Konsumentenverhalten
14
Advertising
4
Advertising effects
4
Luxury goods
4
Luxusgüter
4
Werbewirkung
4
Werbung
4
Beziehungsmarketing
3
Luxury
3
Relationship marketing
3
Age
2
Brand image
2
Brand management
2
Einzelhandel
2
Emotion
2
Internet marketing
2
Markenführung
2
Markenimage
2
Narrative Methode
2
Narrative method
2
Neuromarketing
2
Online retailing
2
Online-Handel
2
Online-Marketing
2
Psychology of advertising
2
Purchase intention
2
Retail trade
2
Social Web
2
Social web
2
Werbepsychologie
2
Adoption intention
1
Aesthetic Labor
1
Aesthetics
1
Affective
1
Age group
1
Altersgruppe
1
Appearance
1
Art infusion
1
Arts
1
more ...
less ...
Online availability
All
Undetermined
13
Free
1
Type of publication
All
Article
14
Type of publication (narrower categories)
All
Article in journal
14
Aufsatz in Zeitschrift
14
Language
All
English
14
Author
All
Thaichon, Park
Han, Heesup
37
Jang, Soocheong
31
Mattila, Anna S.
27
Prentice, Catherine
22
Septianto, Felix
20
Park, Jungkun
18
Dhir, Amandeep
17
Jebarajakirthy, Charles
16
Paul, Justin
15
Loureiro, Sandra Maria Correia
14
Kaur, Puneet
13
Dwivedi, Yogesh Kumar
12
Hollebeek, Linda D.
12
Jeong, EunHa
12
Line, Nathaniel D.
12
Lombart, Cindy
12
Talwar, Shalini
12
Woodside, Arch G.
12
Wu, Luorong
12
Zhang, Lu
12
Otterbring, Tobias
11
Pantano, Eleonora
11
Wei, Wei
11
Yi, Youjae
11
Agag, Gomaa
10
Das, Gopal
10
Hanks, Lydia
10
Hyun, Sunghyup Sean
10
Kim, Woo Gon
10
Klaus, Philipp
10
Mortimer, Gary
10
Rana, Nripendra P.
10
Khan, Imran
9
Kim, Jungkeun
9
Kim, Seongseop
9
Ladhari, Riadh
9
Law, Chun Hung Roberts
9
Liu, Qing
9
Lu, Lu
9
more ...
less ...
Published in...
All
International journal of hospitality management
Journal of retailing and consumer services
Psychology & marketing
Бизнес Информ
Asia Pacific journal of marketing and logistics
5
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
3
International journal of advertising : the review of marketing communications
2
International journal of retail and distribution management
2
Journal of business research : JBR
2
Journal of consumer behaviour
2
Luxury marketing, sustainability and technology : the future of luxury management
2
Marketing intelligence & planning
2
Services marketing quarterly
2
Industrial marketing management : the international journal for industrial and high-tech firms
1
International journal of consumer studies
1
Journal of food products marketing
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
more ...
less ...
Source
All
ECONIS (ZBW)
14
Showing
1
-
10
of
14
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Chatbots in frontline services and customer experience : an anthropomorphism perspective
Nguyen Tuyet-Mai
;
Ferm, Lars-Erik Casper
;
Quach, Sara
; …
- In:
Psychology & marketing
40
(
2023
)
11
,
pp. 2201-2225
Persistent link: https://www.econbiz.de/10014432391
Saved in:
2
The role of art infusion in enhancing pro-environmental luxury brand advertising
Quach, Sara
;
Septianto, Felix
;
Thaichon, Park
; …
- In:
Journal of retailing and consumer services
64
(
2022
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013209490
Saved in:
3
Influencer marketing : homophily, customer value co-creation behaviour and purchase intention
Bu, Yi
;
Parkinson, Joy
;
Thaichon, Park
- In:
Journal of retailing and consumer services
66
(
2022
),
pp. 1-17
Persistent link: https://www.econbiz.de/10013209657
Saved in:
4
Who will adopt electric vehicles? : segmenting and exemplifying potential buyer heterogeneity and forthcoming research
Jaiswal, Deepak
;
Deshmukh, Arun Kumar
;
Thaichon, Park
- In:
Journal of retailing and consumer services
67
(
2022
),
pp. 1-14
Persistent link: https://www.econbiz.de/10013364447
Saved in:
5
Sustainable consumption and plastic packaging : relationships among product involvement, perceived marketplace influence and choice behavior
Kautish, Pradeep
;
Paço, Arminda M. Finisterra do
; …
- In:
Journal of retailing and consumer services
67
(
2022
),
pp. 1-14
Persistent link: https://www.econbiz.de/10013364480
Saved in:
6
Customer pre-participatory social media drivers and their influence on attitudinal loyalty within the retail banking industry : a multi-group analysis utilizing social exchange the...
Casper Ferm, Lars-Erik
;
Thaichon, Park
- In:
Journal of retailing and consumer services
61
(
2021
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012581920
Saved in:
7
Mixed emotional appeal enhances positive word-of-mouth : the moderating role of narrative person
Quach, Sara
;
Septianto, Felix
;
Thaichon, Park
;
Chiew, …
- In:
Journal of retailing and consumer services
62
(
2021
),
pp. 1-13
Persistent link: https://www.econbiz.de/10012648877
Saved in:
8
Storytelling, the scale of persuasion and retention : a neuromarketing approach
Hamelin, Nicolas
;
Thaichon, Park
;
Abraham, Christopher
; …
- In:
Journal of retailing and consumer services
55
(
2020
),
pp. 1-8
Persistent link: https://www.econbiz.de/10012268985
Saved in:
9
Price image and the sugrophobia effect on luxury retail purchase intention
Cheah, Jun-Hwa
;
Waller, David
;
Thaichon, Park
;
Hiram Ting
; …
- In:
Journal of retailing and consumer services
57
(
2020
),
pp. 1-12
Persistent link: https://www.econbiz.de/10012304013
Saved in:
10
Consumer socialization process : the role of age in children's online shopping behavior
Thaichon, Park
- In:
Journal of retailing and consumer services
34
(
2017
),
pp. 38-47
Persistent link: https://www.econbiz.de/10011628984
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->