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~isPartOf:"International journal of hospitality management"
~isPartOf:"Journal of travel and tourism marketing"
~subject:"Brand image"
~subject:"Market research"
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Search: subject_exact:"Verbraucherforschung"
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Brand image
Market research
Consumer behaviour
1,039
Konsumentenverhalten
1,039
Gastronomie
270
Restaurant industry
270
Customer satisfaction
269
Kundenzufriedenheit
269
Dienstleistungsqualität
257
Service quality
257
Hotel industry
250
Hotellerie
250
Beziehungsmarketing
232
Relationship marketing
232
Holiday behaviour
148
Urlaubsverhalten
148
Emotion
112
Brand management
103
Markenführung
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101
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93
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93
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92
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71
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53
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104
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Han, Heesup
11
Hyun, Sunghyup Sean
7
Jang, Soocheong
5
Yu, Jongsik
4
Ahn, Jiseon
3
Chua, Bee-Lia
3
Hwang, Jinsoo
3
Kang, Juhee
3
Kim, Jinkyung Jenny
3
Song, Hak-jun
3
Wong, IpKin Anthony
3
Cheung, Catherine
2
Han, Sung Ho
2
Jeong, EunHa
2
Kim, Dohee
2
Kim, Heather Markham
2
Kim, Wansoo
2
Law, Chun Hung Roberts
2
Lee, Sanghyeop
2
Lee, Timothy J.
2
Lo, Ada
2
Park, Jungkun
2
Qu, Hailin
2
Seo, Soobin
2
Sung, Kyongsik
2
Tsai, Henry
2
Aagerup, Ulf
1
Agrawal, Ashima
1
Ahmad, Naveed
1
Ahn, Young-joo
1
Akram, Umair
1
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1
Amaya-Molinar, Carlos Mario
1
Arnegger, Julius
1
Back, Ki-Joon
1
Baek, Hyungshin
1
Bai, Billy
1
Baloglu, Seyhmus
1
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1
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International journal of hospitality management
Journal of travel and tourism marketing
Journal of business research : JBR
395
The journal of product & brand management
242
Journal of retailing and consumer services
236
The journal of brand management : an international journal
220
Psychology & marketing
109
Asia Pacific journal of marketing and logistics
91
Journal of marketing research : JMR
88
European journal of marketing : EJM
79
Journal of marketing communications
74
Journal of international consumer marketing
73
Marketing letters : a journal of research in marketing
63
The journal of consumer marketing
60
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
56
Journal of strategic marketing
56
International journal of consumer studies
55
International marketing review
55
Journal of global marketing
55
Marketing intelligence & planning
55
Journal of marketing management : MM
54
Qualitative market research : an international journal
54
Cogent business & management
52
Journal of fashion marketing and management
51
Journal of marketing
49
Journal of consumer research : JCR ; an interdisciplinary bimonthly
48
Journal of the Academy of Marketing Science
46
Journal of Islamic marketing
42
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
42
Journal of promotion management : innovations in planning and applied research
42
International journal of internet marketing and advertising : IJIMA
39
International journal of market research : JMRS ; the journal of the Market Research Society
39
Journal of marketing management : JMM ; journal of the Academy of Marketing
39
Journal of promotion management : JPM
38
International journal of advertising : the review of marketing communications
37
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
35
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
34
European journal of marketing
33
International journal of advertising : the quarterly review of marketing communications
33
The IUP journal of brand management : IJBRM
33
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ECONIS (ZBW)
104
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104
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31
Reconstruction of the relationship between traditional and emerging restaurant brand and customer WOM
Zhang, Shu-Ning
;
Li, Yong-Quan
;
Liu, Chih-Hsing
;
Ruan, …
- In:
International journal of hospitality management
94
(
2021
),
pp. 1-12
Persistent link: https://www.econbiz.de/10012495122
Saved in:
32
The financial impact of online customer reviews in the restaurant industry : a moderating effect of brand equity
Wang, Yiqi
;
Kim, Jewoo
;
Kim, Jaewook
- In:
International journal of hospitality management
95
(
2021
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012547715
Saved in:
33
Factors influencing customers' dine out intention during COVID-19 reopening period : the moderating role of country-of-origin effect
Wei, Chunhao
;
Chen, Han
;
Lee, Yee Ming
- In:
International journal of hospitality management
95
(
2021
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012547968
Saved in:
34
Transformative destination attractiveness : an exploration of salient attributes, consequences, and personal values
Alahakoon, Thilini
;
Pike, Steven
;
Beatson, Amanda
- In:
Journal of travel and tourism marketing
38
(
2021
)
8
,
pp. 845-866
Persistent link: https://www.econbiz.de/10012649893
Saved in:
35
Human baristas and robot baristas : how does brand experience affect brand satisfaction, brand attitude, brand attachment, and brand loyalty?
Hwang, Jinsoo
;
Choe, Ja Young
;
Kim, Heather Markham
; …
- In:
International journal of hospitality management
99
(
2021
),
pp. 1-12
Persistent link: https://www.econbiz.de/10013327964
Saved in:
36
This hotel is family-run! : enabling positive consumer response via perceived hospitableness
Scholl-Grissemann, Ursula
;
Kallmünzer, Andreas
; …
- In:
International journal of hospitality management
99
(
2021
),
pp. 1-9
Persistent link: https://www.econbiz.de/10013328037
Saved in:
37
Pictures vs. reality : roles of disconfirmation magnitude, disconfirmation sensitivity, and branding
Cai, Ruiying
;
Chi, Christina Geng-Qing
- In:
International journal of hospitality management
98
(
2021
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013198498
Saved in:
38
Restaurant chain's corporate social responsibility messages on social networking sites : the role of social distance
Sung, Kyongsik
;
Tao, Chen-Wei
;
Slevitch, Lisa
- In:
International journal of hospitality management
85
(
2020
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012241336
Saved in:
39
Building nightclub brand personality via guest selection
Aagerup, Ulf
- In:
International journal of hospitality management
85
(
2020
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012241346
Saved in:
40
Investigating emotional commitment towards a region and a hotel brand
Konu, Henna
;
Murphy, Jamie
;
Komppula, Raija
;
Mikkonen, Titta
- In:
International journal of hospitality management
87
(
2020
),
pp. 1-8
Persistent link: https://www.econbiz.de/10012241562
Saved in:
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