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~isPartOf:"International journal of hospitality management"
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Event marketing
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Event-Marketing
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International journal of hospitality management
Tourism management perspectives : TMP
SpringerLink / Bücher
49
Tourism management : research, policies, practice
30
International journal of event and festival management
24
Customer Experience : Forum Dienstleistungsmanagement
22
Journal of travel and tourism marketing
21
Markenkommunikation und Beziehungsmarketing
21
Praxisorientiertes Eventmanagement : Events erfolgreich planen, umsetzen und bewerten
20
Springer eBook Collection
16
Food and wine events in Europe : a stakeholder approach
15
International journal of contemporary hospitality management
15
Journal of business research : JBR
15
essentials
14
Journal of hospitality marketing & management
13
Schauplätze dreidimensionaler Markeninszenierung : innovative Strategien und Erfolgsmodelle erlebnisorientierter Begegnungskommunikation ; Brand Parks, Museen, Flagship Stores, Messen, Events, Roadshows
13
Erlebniskommunikation : Erfolgsfaktoren für die Marketingpraxis
12
Event-Marketing : Trends und Entwicklungen
12
International journal of sport management and marketing : IJSMM
12
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
12
Journal of retailing and consumer services
12
Sport management review
12
Events im Zeitalter von Social Media : Stand und Perspektiven der Eventforschung
10
Events und Tourismus : Stand und Perspektiven der Eventforschung
10
Journal of sport management : the official journal of the North American Society of Sport Management
10
Kulturtourismus zu Beginn des 21. Jahrhunderts : Festschrift für Albrecht Steinecke
10
Social enterprise and special events : market-based approaches to mission-driven gatherings
10
Erfolg mit nachhaltigen Eventkonzepten : Tagungsband zur 2. Konferenz für Eventforschung an der TU Chemnitz
9
Memorable customer experiences : a research anthology
8
Wirtschaftswissenschaft
8
Research
7
Stand und Perspektiven der Eventforschung
7
The business of events management
7
The journal of brand management : an international journal
7
European Sport management quarterly : ESMQ
6
Events und Messen : Stand und Perspektiven der Eventforschung ; [mit der 5. Wissenschaftlichen Konferenz Eventforschung, die am 25. Oktober 2013 vom Lehrstuhl Marketing und Handelsbetriebslehre der TU Chemnitz veranstaltet wurde ...]
6
Events und Sport : Stand und Perspektiven der Eventforschung
6
Journal of advertising research
6
Essentials
5
Events - Wachstumsmarkt im Tourismus? : Tagungsband zum 3. Dresdner-Tourismus-Symposium
5
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ECONIS (ZBW)
33
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1
Journey to a fond memory : how memorability mediates a dynamic customer experience and its consequent outcomes
Li, Jing
;
Ma, Forest
;
DiPietro, Robin B.
- In:
International journal of hospitality management
103
(
2022
),
pp. 1-11
Persistent link: https://www.econbiz.de/10013209276
Saved in:
2
Collaboration and meta-organisation in event tourism : effects of the Olympic Agenda 2020 on planning the 2026 Winter Olympics
Bazzanella, Filippo
;
Bichler, Bernhard Fabian
; …
- In:
Tourism management perspectives : TMP
41
(
2022
),
pp. 1-13
Persistent link: https://www.econbiz.de/10013209430
Saved in:
3
What drives pilgrims' experiential supportive intentions and desires towards religious destinations?
Nisar, Qasim Ali
;
Waqas, Ali
;
Ali, Faizan
;
Kashif Hussain
; …
- In:
Tourism management perspectives : TMP
43
(
2022
),
pp. 1-14
Persistent link: https://www.econbiz.de/10013471864
Saved in:
4
Sport event and destination co-branding : analysis of social media sentiment in an international, professional sport event crisis
Morgan, Ashlee
;
Wilk, Violetta
;
Sibson, Ruth
;
Willson, …
- In:
Tourism management perspectives : TMP
39
(
2021
),
pp. 1-12
Persistent link: https://www.econbiz.de/10012631593
Saved in:
5
I am worth more than you think I am : investigating the effects of upcycling on event attendees' recycling intention
Zhang, Xingyi
;
Shao, Xiaolong
;
Jeong, EunHa
;
Olson, Eric D.
- In:
International journal of hospitality management
94
(
2021
),
pp. 1-14
Persistent link: https://www.econbiz.de/10012495119
Saved in:
6
Introduction to the special issue: consumer experience management and customer journeys in tourism, hospitality and events
Taheri, Babak
;
Prayag, Girish
;
Muskat, Birgit
- In:
Tourism management perspectives : TMP
40
(
2021
),
pp. 1-5
Persistent link: https://www.econbiz.de/10013209312
Saved in:
7
Consumer experience management and customer journeys in tourism, hospitality and events
Taheri, Babak
(
ed.
);
Prayag, Girish
(
ed.
); …
-
2021
Persistent link: https://www.econbiz.de/10013209424
Saved in:
8
Examining the influence of the social dimension of customer experience on trust towards travel agencies : the role of experiential predisposition in a multichannel context
Brun, Isabelle
;
Rajaobelina, Lova
;
Ricard, Line
;
Amiot, …
- In:
Tourism management perspectives : TMP
34
(
2020
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012238252
Saved in:
9
Generating socially responsible events at ski resorts
Taheri, Babak
;
Thompson, Jamie
- In:
International journal of hospitality management
91
(
2020
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012389822
Saved in:
10
How to win the consumer's heart? : exploring appraisal determinants of consumer pre-consumption emotions
Le Dung
;
Pratt, Marlene
;
Wang, Ying
;
Scott, Noel
; …
- In:
International journal of hospitality management
88
(
2020
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012293951
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