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~isPartOf:"International journal of hospitality management"
~language:"eng"
~language:"lit"
~language:"spa"
~subject:"Brand"
~type_genre:"Article in journal"
~type_genre:"Bibliographie enthalten"
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Brand
Hotel industry
900
Hotellerie
900
Consumer behaviour
723
Konsumentenverhalten
723
Restaurant industry
483
Gastronomie
480
Service quality
402
Dienstleistungsqualität
401
Customer satisfaction
355
Kundenzufriedenheit
355
Hospitality industry
329
Gastgewerbe
321
Beziehungsmarketing
280
Relationship marketing
280
Arbeitszufriedenheit
228
Job satisfaction
228
USA
226
United States
226
Hospital
191
Krankenhaus
191
Arbeitsverhalten
178
Work behaviour
178
Emotion
172
Tourism employees
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Tourismusberufe
171
Firm performance
148
Unternehmenserfolg
148
Coronavirus
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Tourism industry
116
Tourismuswirtschaft
116
Employee retention
114
Mitarbeiterbindung
114
China
113
Corporate social responsibility
108
Corporate Social Responsibility
106
Brand management
103
Markenführung
103
Viral marketing
99
Virales Marketing
99
Hospitality
98
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33
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Article in journal
Bibliographie enthalten
Aufsatz in Zeitschrift
33
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English
Lithuanian
Spanish
Author
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Han, Heesup
3
Ahn, Jiseon
2
Back, Ki-Joon
2
Hwang, Jinsoo
2
Jang, Soocheong
2
King, Ceridwyn
2
Law, Chun Hung Roberts
2
Song, Hak-jun
2
Bang, Nguyen
1
Bianchi, Constanza
1
Cacho-Elizondo, Silvia
1
Cai, Ruiying
1
Chan, Elisa K.
1
Chi, Christina Geng-Qing
1
Choe, Ja Young
1
Choe, Yunseon
1
Chua, Bee-Lia
1
Drennan, Judy
1
Fiore, Ann Marie
1
Foroudi, Pantea
1
Gao, Yixing
1
Garmaroudi, Saeed Andaji
1
Guibert, Nathalie
1
Gursoy, Dogan
1
Han, Sung Ho
1
Hodari, Demian
1
Hsu, Cathy H. C.
1
Hu, Clark
1
Hu, Feng
1
Hyun, Sunghyup Sean
1
Iqbal, Kashif
1
Jeong, Ji Youn
1
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1
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1
Khan, Huda
1
Khan, Imran
1
Kim, DongHee
1
Kim, Heather Markham
1
Kim, Jaewook
1
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1
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International journal of hospitality management
The journal of brand management : an international journal
283
Journal of business research : JBR
275
The journal of product & brand management
199
Journal of retailing and consumer services
167
Psychology & marketing
77
European journal of marketing : EJM
70
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
65
Asia Pacific journal of marketing and logistics
47
Journal of marketing
44
Marketing letters : a journal of research in marketing
41
Journal of advertising research
39
Marketing intelligence & planning
38
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
38
The journal of consumer marketing
38
Journal of fashion marketing and management
37
Journal of consumer research : JCR ; an interdisciplinary bimonthly
35
Journal of marketing communications
35
Business horizons
31
International journal of market research : JMRS ; the journal of the Market Research Society
31
Journal of international consumer marketing
31
Industrial marketing management : the international journal for industrial and high-tech firms
30
Journal of the Academy of Marketing Science
30
Journal of marketing management : JMM ; journal of the Academy of Marketing
29
Journal of marketing management : MM
29
Journal of promotion management : JPM
29
Journal of strategic marketing
29
European journal of marketing
28
International journal of advertising : the quarterly review of marketing communications
28
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
28
International journal of consumer studies
26
Journal of retailing
26
International marketing review
25
Journal of global marketing
25
Journal of promotion management : innovations in planning and applied research
25
The IUP journal of brand management : IJBRM
25
Cogent business & management
23
Journal of international marketing
23
International journal of advertising : the review of marketing communications
21
International journal of market research
21
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ECONIS (ZBW)
33
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33
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1
Unveiling the dynamics between consumer brand engagement, experience, and relationship quality towards luxury hotel brands : moderating investigation of brand reputation
Rather, Raouf Ahmad
;
Rasul, Tareq Faizur
;
Khan, Huda
; …
- In:
International journal of hospitality management
116
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014457803
Saved in:
2
Antecedents and consequences of brand equity : evidence from Starbucks coffee brand
Ren, YuXuan
;
Choe, Yunseon
;
Song, Hak-jun
- In:
International journal of hospitality management
108
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013482336
Saved in:
3
Customer brand co-creation behavior and brand sincerity through CSR interactivity : the role of psychological implications in service-dominant logic
Sung, Kyongsik
;
Lee, Seoki
- In:
International journal of hospitality management
108
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013482908
Saved in:
4
Food delivery application quality in customer brand loyalty formation : identifying its antecedent and outcomes
Lee, Soyeun Olivia
;
Han, Heesup
- In:
International journal of hospitality management
107
(
2022
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014227210
Saved in:
5
Nature-based solutions, mental health, well-being, price fairness, attitude, loyalty, and evangelism for green brands in the hotel context
Sohaib, Muhammad
;
Wang, Yan
;
Iqbal, Kashif
;
Han, Heesup
- In:
International journal of hospitality management
101
(
2022
),
pp. 1-11
Persistent link: https://www.econbiz.de/10013271319
Saved in:
6
Online brand detraction in an online opinion platform
Wilk, Violetta
;
Lambert, Claire
;
Meek, Stephanie
- In:
International journal of hospitality management
107
(
2022
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014227716
Saved in:
7
Soft brand or independent? : evidence from the first decade of the soft branding, strategy in the U.S. market
Chan, Elisa K.
;
Hodari, Demian
;
Li, Tianze
- In:
International journal of hospitality management
103
(
2022
),
pp. 1-5
Persistent link: https://www.econbiz.de/10013209298
Saved in:
8
The effect of perceived error stability, brand perception, and relationship norms on consumer reaction to data breaches
Gao, Yixing
;
Zhang, Lu
;
Wei, Wei
- In:
International journal of hospitality management
94
(
2021
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012495061
Saved in:
9
Human baristas and robot baristas : how does brand experience affect brand satisfaction, brand attitude, brand attachment, and brand loyalty?
Hwang, Jinsoo
;
Choe, Ja Young
;
Kim, Heather Markham
; …
- In:
International journal of hospitality management
99
(
2021
),
pp. 1-12
Persistent link: https://www.econbiz.de/10013327964
Saved in:
10
Pictures vs. reality : roles of disconfirmation magnitude, disconfirmation sensitivity, and branding
Cai, Ruiying
;
Chi, Christina Geng-Qing
- In:
International journal of hospitality management
98
(
2021
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013198498
Saved in:
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