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~isPartOf:"International journal of internet marketing and advertising : IJIMA"
~isPartOf:"Journal of electronic commerce research : JECR"
~subject:"Electronic Commerce"
~subject:"Internet marketing"
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Search: subject_exact:"Consumer Behaviour"
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Electronic Commerce
Internet marketing
Consumer behaviour
314
Konsumentenverhalten
314
Online-Marketing
145
Social Web
130
Social web
130
Online retailing
97
Online-Handel
97
Beziehungsmarketing
63
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63
Advertising effects
62
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62
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62
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62
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62
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50
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Rita, Paulo
4
Ye, Qiang
3
Dangi, Hamendra Kumar
2
Duh, Helen Inseng
2
Giraldi, Janaina de Moura Engracia
2
Kwon, Eun Sook
2
Logan, Kelty
2
Moro, Sérgio
2
Moschis, George P.
2
Ramos, Ricardo F.
2
Wu, Linwan
2
Abuljadail, Mohammad
1
Acikgoz, Fulya
1
Aghniadi
1
Ahmed, Zafar U.
1
Akar, Ezgi
1
Akdoğan, Kutay
1
Al-Mamun, Abdullah
1
Alexandrovskiy, Sergey
1
Algharabat, Raed S.
1
Alhouti, Sarah
1
An, Soontae
1
Annamalai, Balamurugan
1
Antoniadis, Ioannis
1
Aramendia-Muneta, Maria Elena
1
Arias-Oliva, Mario
1
Armelini, Guillermo
1
Arnita, Devi
1
Arora, Taanika
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Assimakopoulos, Costas
1
Atorough, Peter
1
Babakus, Emin
1
Bae, Young Han
1
Bai, Lijuan
1
Bakr, Yousra
1
Balakrishnan, Janarthanan
1
Balasubramanian, Senthil Arasu
1
Balasubramanian, Siva Kumar
1
Bang, Nguyen
1
Bao, Tong
1
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International journal of internet marketing and advertising : IJIMA
Journal of electronic commerce research : JECR
Journal of retailing and consumer services
266
Journal of business research : JBR
236
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
98
Journal of internet commerce
93
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
82
Electronic commerce research
78
International journal of advertising : the review of marketing communications
74
International journal of electronic marketing and retailing : IJEMR
74
Journal of marketing communications
73
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
70
Cogent business & management
59
International journal of hospitality management
58
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
57
Information systems research : ISR
56
Journal of promotion management : innovations in planning and applied research
56
International journal of e-business research : an official publication of the Information Resources Management Association
49
Management science : journal of the Institute for Operations Research and the Management Sciences
49
The journal of product & brand management
47
International journal of business information systems : IJBIS
44
Asia Pacific journal of marketing and logistics
43
International journal of consumer studies
42
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
42
Psychology & marketing
42
Journal of management information systems : JMIS
40
Journal of retailing
40
Journal of marketing
39
Technological forecasting & social change : an international journal
37
Electronic commerce research and applications
34
International journal of electronic commerce : IJEC
34
Tourism management : research, policies, practice
34
International journal of technology marketing : IJTMkt
33
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
32
SpringerLink / Bücher
32
The international review of retail, distribution and consumer research
32
Journal of advertising research
31
Journal of promotion management : JPM
31
The journal of brand management : an international journal
31
Journal of fashion marketing and management
30
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ECONIS (ZBW)
173
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21
Influence of social media and online reviews on university students' purchasing decisions
Torabi, Mostafa
;
Bélanger, Charles H.
- In:
International journal of internet marketing and …
16
(
2022
)
1/2
,
pp. 98-119
Persistent link: https://www.econbiz.de/10013041206
Saved in:
22
How Twitter advertising influences the purchase intentions and purchase attitudes of Indian millennial consumers?
Ghouse, Suhail M.
;
Duffett, Rodney Graeme
;
Chaudhary, Monica
- In:
International journal of internet marketing and …
16
(
2022
)
1/2
,
pp. 142-164
Persistent link: https://www.econbiz.de/10013041211
Saved in:
23
The role of online source credibility and influencer identification on consumers' purchase decisions
Özbölük, Tuğba
;
Akdoğan, Kutay
- In:
International journal of internet marketing and …
16
(
2022
)
1/2
,
pp. 165-185
Persistent link: https://www.econbiz.de/10013041213
Saved in:
24
Exploring brand humanisation on SNSs : brand personality and its influence on brand partner quality, brand attitude and consumer behavioural engagement
Kwon, Eun Sook
;
Kim, Jooyoung
- In:
International journal of internet marketing and …
16
(
2022
)
3
,
pp. 203-229
Persistent link: https://www.econbiz.de/10013256302
Saved in:
25
Factors affecting the impact of text message advertising
Livas, Christos
;
Skotis, Apostolos
- In:
International journal of internet marketing and …
16
(
2022
)
3
,
pp. 230-256
Persistent link: https://www.econbiz.de/10013256307
Saved in:
26
Worried about digital footprint? : attitudes toward online behavioural advertising with the AdChoices icon
An, Soontae
;
Kang, Hannah
- In:
International journal of internet marketing and …
16
(
2022
)
3
,
pp. 297-316
Persistent link: https://www.econbiz.de/10013256311
Saved in:
27
Consumer acceptance of online display advertising : the effects of ad characteristics and attitude toward online advertising
Odoom, Priscilla Teika
;
Narteh, Bedman
;
Odoom, Raphael
- In:
International journal of internet marketing and …
16
(
2022
)
4
,
pp. 317-343
Persistent link: https://www.econbiz.de/10013256312
Saved in:
28
Examining customer's intention to rely on online reviews
Sridevi, P.
;
Manoraj, N.
;
Vedanthachari, Lakshmi Narasimhan
- In:
International journal of internet marketing and …
16
(
2022
)
4
,
pp. 369-393
Persistent link: https://www.econbiz.de/10013256323
Saved in:
29
Cultivating consumer-brand relationship in social media : the role of consumer willingness to engage
Chan, Terri H.
- In:
International journal of internet marketing and …
17
(
2022
)
1/2
,
pp. 1-19
Persistent link: https://www.econbiz.de/10014318178
Saved in:
30
Investigation of generational differences in advertising behaviour and fake news perception among Facebook users
Hazari, Sunil
- In:
International journal of internet marketing and …
17
(
2022
)
1/2
,
pp. 20-47
Persistent link: https://www.econbiz.de/10014318180
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