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~isPartOf:"International journal of research in marketing : IJRM ; official journal of the European Marketing Academy"
~isPartOf:"Journal of consumer research : JCR ; an interdisciplinary bimonthly"
~subject:"Kundenzufriedenheit"
~subject:"Theory"
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Kundenzufriedenheit
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Consumer behaviour
870
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United States
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Brand image
84
Markenimage
84
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77
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Janiszewski, Chris A.
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Ordabayeva, Nailya
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Talukdar, Debabrata
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
Journal of consumer research : JCR ; an interdisciplinary bimonthly
Journal of retailing and consumer services
366
Journal of business research : JBR
195
International journal of hospitality management
193
The journal of services marketing
102
NBER working paper series
93
Journal of hospitality marketing & management
92
Journal of travel and tourism marketing
87
Working paper / National Bureau of Economic Research, Inc.
84
NBER Working Paper
81
International journal of contemporary hospitality management
80
Discussion paper / Centre for Economic Policy Research
71
Cogent business & management
70
Management science : journal of the Institute for Operations Research and the Management Sciences
68
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
61
Psychology & marketing
61
Tourism management : research, policies, practice
59
Economics letters
57
Journal of economic psychology : research in economic psychology and behavioral economics
57
Services marketing quarterly
57
Gabler Edition Wissenschaft
56
Europäische Hochschulschriften / 5
55
European journal of operational research : EJOR
53
International journal of industrial organization
52
Journal of economic behavior & organization : JEBO
51
Asia Pacific journal of marketing and logistics
49
The service industries journal
49
European journal of marketing : EJM
48
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
46
SpringerLink / Bücher
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Service business
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The American economic review
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CESifo working papers
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Journal of service research : JSR
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Journal of the Academy of Marketing Science
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Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
39
Journal of service management
38
Journal of strategic marketing
38
Journal of retailing
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ECONIS (ZBW)
82
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1
One-of-a-kind products : leveraging strict uniqueness in mass customization
Krause, Franziska
;
Görgen, Jonas
;
Bellis, Emanuel de
; …
- In:
International journal of research in marketing : IJRM ; …
40
(
2023
)
4
,
pp. 823-840
Persistent link: https://www.econbiz.de/10014451296
Saved in:
2
The dark side of innovation : how new SKUs affect brand choice in the presence of consumer uncertainty and learning
Ewijk, Bernadette J. van
;
Gijsbrechts, Els
;
Steenkamp, …
- In:
International journal of research in marketing : IJRM ; …
39
(
2022
)
4
,
pp. 967-987
Persistent link: https://www.econbiz.de/10013471029
Saved in:
3
A de-biased direct question approach to measuring consumers' willingness to pay
Hofstetter, Reto
;
Miller, Klaus Matthias
;
Krohmer, Harley
; …
- In:
International journal of research in marketing : IJRM ; …
38
(
2021
)
1
,
pp. 70-84
Persistent link: https://www.econbiz.de/10012506517
Saved in:
4
Emotional support from a digital assistant in technology-mediated services : effects on customer satisfaction and behavioral persistence
Gelbrich, Katja
;
Hagel, Julia Sarah
;
Orsingher, Chiara
- In:
International journal of research in marketing : IJRM ; …
38
(
2021
)
1
,
pp. 176-193
Persistent link: https://www.econbiz.de/10012506524
Saved in:
5
Leveraging purchase regularity for predicting customer behavior the easy way
Reutterer, Thomas
;
Platzer, Michael
;
Schröder, Nadine
- In:
International journal of research in marketing : IJRM ; …
38
(
2021
)
1
,
pp. 194-215
Persistent link: https://www.econbiz.de/10012506525
Saved in:
6
The smarter, the better?! : customer well-being, engagement, and perceptions in smart service systems
Henkens, Bieke
;
Verleye, Katrien
;
Larivière, Bart
- In:
International journal of research in marketing : IJRM ; …
38
(
2021
)
2
,
pp. 425-447
Persistent link: https://www.econbiz.de/10012591054
Saved in:
7
How does customer recognition affect service provision?
Li, Jiaoyang
;
Zhang, Jianqiang
- In:
International journal of research in marketing : IJRM ; …
38
(
2021
)
4
,
pp. 900-914
Persistent link: https://www.econbiz.de/10013191809
Saved in:
8
Customer defection due to service elimination and post-elimination customer behavior : an empirical investigation in telecommunications
Somosi, Agnes
;
Stiassny, Alfred
;
Kolos, Krisztina
; …
- In:
International journal of research in marketing : IJRM ; …
38
(
2021
)
4
,
pp. 915-934
Persistent link: https://www.econbiz.de/10013191810
Saved in:
9
A model of product compatibility introduction with consumer recognition
Wei, Yuansheng
;
Huang, Pei
- In:
International journal of research in marketing : IJRM ; …
36
(
2019
)
4
,
pp. 613-629
Persistent link: https://www.econbiz.de/10012152469
Saved in:
10
Flying with a net, and without : preventative devices and self-control
Rao, Raghunath Singh
;
Irwin, Julie Richt
;
Liu, Zhuping
- In:
International journal of research in marketing : IJRM ; …
37
(
2020
)
3
,
pp. 521-543
Persistent link: https://www.econbiz.de/10012494692
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