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~isPartOf:"International journal of research in marketing : IJRM ; official journal of the European Marketing Academy"
~person:"Heitmann, Mark"
~person:"Keh, Hean Tat"
~person:"Ko, Eunju"
~person:"Verhoef, Peter C."
~person:"Wong, IpKin Anthony"
~subject:"Consumer behaviour"
~subject:"Dienstleistungsqualität"
~subject:"Internet marketing"
~subject:"Konsumentenverhalten"
~type:"article"
~type_genre:"Article in journal"
~type_genre:"Article"
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Search: subject_exact:"Consumer Behaviour"
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Consumer behaviour
Dienstleistungsqualität
Internet marketing
Konsumentenverhalten
Beziehungsmarketing
4
Relationship marketing
4
Distribution channel
3
E-commerce
3
Einzelhandel
3
Electronic Commerce
3
Online retailing
3
Online-Handel
3
Retail trade
3
Vertriebsweg
3
Customer relationship management
2
Internet
2
Target group
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Zielgruppe
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Bio-Lebensmittel
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Bundling strategy
1
Catalog shopping
1
Cluster analysis
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Clusteranalyse
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Cognition
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Cognitive construal
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Cognitive schemas
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Conjoint analysis
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Conjoint-Analyse
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Consumer behavior
1
Customer Effort Score
1
Customer feedback metrics
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Customer retention
1
Customer satisfaction
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Customer shopping journey
1
Direct mailings
1
Direct marketing
1
Direktmarketing
1
Distance selling
1
Distanzhandel
1
Ease of processing
1
Electronic commerce and Internet marketing
1
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1
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11
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11
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Heitmann, Mark
Keh, Hean Tat
Ko, Eunju
Verhoef, Peter C.
Wong, IpKin Anthony
Gijsbrechts, Els
9
Warlop, Luk
8
Bijmolt, Tammo H. A.
5
Clement, Michel
5
Neslin, Scott A.
5
Pauwels, Koen
5
Dekimpe, Marnik G.
4
Chan, Eugene Y.
3
Gedenk, Karen
3
Geuens, Maggie
3
Grinstein, Amir
3
Haan, Evert de
3
Homburg, Christian
3
Kamakura, Wagner A.
3
Lilien, Gary L.
3
Natter, Martin
3
Prasad, Ashutosh
3
Sattler, Henrik
3
Abou Nabout, Nadia
2
Ailawadi, Kusum L.
2
Campo, Katia
2
Chark, Robin
2
Choi, Jungsil
2
Cornelissen, Gert
2
Cornelißen, Markus
2
De Angelis, Matteo
2
Deleersnyder, Barbara
2
Dewitte, Siegfried
2
Diamantopoulos, Adamantios
2
Emrich, Oliver
2
Ewijk, Bernadette J. van
2
Fitzsimons, Gavan J.
2
Forehand, Mark R.
2
Gill, Tripat
2
Hagtvedt, Henrik
2
Heiman, Amir
2
Hennig-Thurau, Thorsten
2
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
Journal of business research : JBR
30
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
10
International journal of hospitality management
7
Journal of travel and tourism marketing
7
Journal of retailing
6
Journal of the Academy of Marketing Science
6
Asia Pacific journal of marketing and logistics
5
Journal of marketing
5
International journal of advertising : the review of marketing communications
4
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
4
The journal of services marketing
4
International journal of advertising : the quarterly review of marketing communications
3
International journal of contemporary hospitality management
3
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
3
Journal of retailing and consumer services
3
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
3
MSI reports : working paper series
3
Marketing letters : a journal of research in marketing
3
Psychology & marketing
3
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
3
Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
2
International marketing review
2
Journal of business economics : JBE
2
Journal of interactive marketing
2
Journal of international marketing
2
Journal of service research : JSR
2
Tourism management : research, policies, practice
2
Wirtschaftswissenschaftliches Studium : WiSt ; Zeitschrift für Studium und Forschung
2
Cross-cultural buyer behavior
1
Die Betriebswirtschaft : DBW
1
GfK marketing intelligence review : Marketingforschung für die Praxis
1
International journal of consumer studies
1
International journal of management reviews : IJMR
1
Jahrbuch der Absatz- und Verbrauchsforschung
1
Journal of advertising : official publication of the American Academy of Advertising
1
Journal of business ethics : JBE
1
Journal of consumer psychology : JCP ; the official journal of the Society for Consumer Psychology
1
Journal of consumer research : JCR ; an interdisciplinary bimonthly
1
Journal of consumer research : JCR ; an interdisciplinary journal
1
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ECONIS (ZBW)
11
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1
Feeling lucky : how framing the target product as a free gift enhances purchase intention
Liu, Maggie Wenjing
;
Wei, Chuang
;
Yang, Lu
;
Keh, Hean Tat
- In:
International journal of research in marketing : IJRM ; …
39
(
2022
)
2
,
pp. 349-363
Persistent link: https://www.econbiz.de/10013271754
Saved in:
2
Shaping consumer preference using alignable attributes : the roles of regulatory orientation and construal level
Sun, Jin
;
Keh, Hean Tat
;
Lee, Angela Y.
- In:
International journal of research in marketing : IJRM ; …
36
(
2019
)
1
,
pp. 151-168
Persistent link: https://www.econbiz.de/10012016496
Saved in:
3
When and how to infer heuristic consideration set rules of consumers
Bremer, Lucas
;
Heitmann, Mark
;
Schreiner, Thomas F.
- In:
International journal of research in marketing : IJRM ; …
34
(
2017
)
2
,
pp. 516-535
Persistent link: https://www.econbiz.de/10011734914
Saved in:
4
The impact of a homogenous versus a prototypical web design on online retail patronage for multichannel providers
Emrich, Oliver
;
Verhoef, Peter C.
- In:
International journal of research in marketing : IJRM ; …
32
(
2015
)
4
,
pp. 363-374
Persistent link: https://www.econbiz.de/10011428861
Saved in:
5
Multichannel customer segmentation : does the after-sales channel matter? ; a replication and extension
De Keyser, Arne
;
Schepers, Jeroen
;
Konuş, Umut
- In:
International journal of research in marketing : IJRM ; …
32
(
2015
)
4
,
pp. 453-456
Persistent link: https://www.econbiz.de/10011428974
Saved in:
6
The predictive ability of different customer feedback metrics for retention
Haan, Evert de
;
Verhoef, Peter C.
;
Wiesel, Thorsten
- In:
International journal of research in marketing : IJRM ; …
32
(
2015
)
2
,
pp. 195-206
Persistent link: https://www.econbiz.de/10011337502
Saved in:
7
Reward redemption effects in a loyalty program when customers choose how much and when to redeem
Dorotic, Matilda
;
Verhoef, Peter C.
;
Fok, Dennis
; …
- In:
International journal of research in marketing : IJRM ; …
31
(
2014
)
4
,
pp. 339-355
Persistent link: https://www.econbiz.de/10011280204
Saved in:
8
The effect of search channel elimination on purchase incidence, order size and channel choice
Konuş, Umut
;
Neslin, Scott A.
;
Verhoef, Peter C.
- In:
International journal of research in marketing : IJRM ; …
31
(
2014
)
1
,
pp. 49-64
Persistent link: https://www.econbiz.de/10010370707
Saved in:
9
Charts and demand : empirical generalizations on social influence
Maecker, Olaf
;
Grabenströer, Nadja Sophia
;
Clement, Michel
- In:
International journal of research in marketing : IJRM ; …
30
(
2013
)
4
,
pp. 429-431
Persistent link: https://www.econbiz.de/10010223367
Saved in:
10
Consumer responses to variety in product bundles : the moderating role of evaluation mode
Wang, Xia
;
Sun, Luping
;
Keh, Hean Tat
- In:
International journal of research in marketing : IJRM ; …
30
(
2013
)
4
,
pp. 335-342
Persistent link: https://www.econbiz.de/10010223401
Saved in:
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