//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"International journal of research in marketing : IJRM ; official journal of the European Marketing Academy"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Fundraising"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Fundraising
15
Charity
6
Consumer behaviour
6
Konsumentenverhalten
6
Wohltätigkeit
6
Altruism
4
Altruismus
4
Charitable organization
4
Experiment
4
Gemeinnützige Organisation
4
Nonprofit marketing
4
Nonprofit-Marketing
4
Direct marketing
3
Direktmarketing
3
Emotion
3
Nonprofit organization
3
Nonprofit-Organisation
3
Advertising effects
2
Cause-Related Marketing
2
Cause-related marketing
2
Charitable giving
2
Corporate Social Responsibility
2
Corporate social responsibility
2
Emotions
2
Happiness
2
Regulation
2
Regulatory focus
2
Regulierung
2
Satisfaction
2
Self-construal
2
Werbewirkung
2
Zufriedenheit
2
Anchors
1
Appeals scales
1
Appraisals
1
Assimilation-contrast
1
Behaviour
1
Beneficiary distance
1
Benevolence
1
Brand management
1
more ...
less ...
Online availability
All
Undetermined
10
Type of publication
All
Article
15
Type of publication (narrower categories)
All
Article in journal
15
Aufsatz in Zeitschrift
15
Language
All
English
15
Author
All
Choi, Jungsil
2
Cai, Fengyan
1
Chen, Zengxiang
1
Cui, Yuanyuan
1
Das, Gopal
1
De Bruyn, Arnaud
1
Diepen, Merel van
1
Donkers, Bas
1
Ein-Gar, Danit
1
Farmer, Adam
1
Feng, Shanfei
1
Franses, Philip Hans
1
Fries, Anne
1
Gedenk, Karen
1
Hasford, Jonathan
1
Hooge, Ilona E. de
1
Huang, Yunhui
1
Jain, Shailendra Pratap
1
Kopalle, Praveen K.
1
Krishna, Aradhna
1
Krishnan, Trichy V.
1
Li, Yexin Jessica
1
Lin, Yu
1
Ma, Jingjing
1
Mittal, Vikas
1
Müller, Sarah S.
1
Park, Hyun Young
1
Prokopec, Sonja
1
Rajan, Uday
1
Rangan, Priyamvadha
1
Singh, Surendra N.
1
Thomas, Suman Ann
1
Tong, Luqiong
1
Van Esch, Patrick
1
Waites, Stacie F.
1
Wang, Xia
1
Wang, Yu
1
Winterich, Karen Page
1
Yang, Zhiyong
1
Yin, Bingqing
1
more ...
less ...
Published in...
All
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
Journal of public economics
97
Journal of economic behavior & organization : JEBO
94
NBER working paper series
89
Nonprofit and voluntary sector quarterly : journal of the Association for Research on Nonprofit Organizations and Voluntary Action
81
Working paper / National Bureau of Economic Research, Inc.
77
NBER Working Paper
75
Nonprofit and voluntary sector quarterly
75
Journal of philanthropy and marketing
67
Journal of nonprofit & public sector marketing
66
Journal of behavioral and experimental economics
61
CESifo working papers
54
Journal of business research : JBR
53
The Bottom Line
51
Nonprofit management & leadership
50
Discussion paper series / IZA
49
Discussion paper
45
International review on public and non-profit marketing
44
International journal of nonprofit & voluntary sector marketing
43
Economics letters
38
Experimental economics : a journal of the Economic Science Association
37
International journal of nonprofit and voluntary sector marketing
36
Journal of economic psychology : research in economic psychology and behavioral economics
30
National tax journal
30
IZA Discussion Paper
28
Discussion paper / Centre for Economic Policy Research
27
Journal of business ethics : JOBE
26
Management science : journal of the Institute for Operations Research and the Management Sciences
23
CESifo Working Paper Series
21
Journal of public economic theory
21
Working paper
20
Economic inquiry : journal of the Western Economic Association International
19
CESifo Working Paper
17
Fundraising im Non-Profit-Sektor : Marktbearbeitung von Ansprache bis Zuwendung
17
Public finance review : PFR
17
The journal of socio-economics
17
Applied economics
16
SpringerLink / Bücher
16
Discussion paper / Tinbergen Institute
15
Discussion papers / CEPR
15
more ...
less ...
Source
All
ECONIS (ZBW)
15
Showing
1
-
10
of
15
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Are people less generous after a family member gives to charity? : the interaction of self-construal and relationship type
Zhao, Xiaohong
;
Cai, Fengyan
;
Yang, Zhiyong
- In:
International journal of research in marketing : IJRM ; …
40
(
2023
)
2
,
pp. 398-416
Persistent link: https://www.econbiz.de/10014316615
Saved in:
2
Charitable maximizers : the impact of the maximizing mindset on donations to human recipients
Ma, Jingjing
;
Lin, Yu
;
Ein-Gar, Danit
- In:
International journal of research in marketing : IJRM ; …
40
(
2023
)
2
,
pp. 417-434
Persistent link: https://www.econbiz.de/10014316618
Saved in:
3
Donor happiness comes from afar : the role of donation beneficiary social distance and benevolence
Das, Gopal
;
Van Esch, Patrick
;
Jain, Shailendra Pratap
; …
- In:
International journal of research in marketing : IJRM ; …
40
(
2023
)
4
,
pp. 865-880
Persistent link: https://www.econbiz.de/10014451306
Saved in:
4
How does regulatory monitoring of cause marketing affect firm behavior and donations to charity?
Kopalle, Praveen K.
;
Krishna, Aradhna
;
Rajan, Uday
;
Wang, Yu
- In:
International journal of research in marketing : IJRM ; …
39
(
2022
)
3
,
pp. 947-966
Persistent link: https://www.econbiz.de/10013399706
Saved in:
5
How donor's regulatory focus changes the effectiveness of a sadness-evoking charity appeal
Choi, Jungsil
;
Park, Hyun Young
- In:
International journal of research in marketing : IJRM ; …
38
(
2021
)
3
,
pp. 749-769
Persistent link: https://www.econbiz.de/10012939501
Saved in:
6
Opposites attract : impact of background color on effectiveness of emotional charity appeals
Choi, Jungsil
;
Li, Yexin Jessica
;
Rangan, Priyamvadha
; …
- In:
International journal of research in marketing : IJRM ; …
37
(
2020
)
3
,
pp. 644-660
Persistent link: https://www.econbiz.de/10012494708
Saved in:
7
Assimilation-contrast theory in action : operationalization and managerial impact in a fundraising context
De Bruyn, Arnaud
;
Prokopec, Sonja
- In:
International journal of research in marketing : IJRM ; …
34
(
2017
)
2
,
pp. 367-381
Persistent link: https://www.econbiz.de/10011734865
Saved in:
8
Cause-related marketing is not always less favorable than corporate philanthropy : the moderating role of self-construal
Chen, Zengxiang
;
Huang, Yunhui
- In:
International journal of research in marketing : IJRM ; …
33
(
2016
)
4
,
pp. 868-880
Persistent link: https://www.econbiz.de/10011634090
Saved in:
9
To retain? To upgrade? : the effects of direct mail on regular donation behavior
Thomas, Suman Ann
;
Feng, Shanfei
;
Krishnan, Trichy V.
- In:
International journal of research in marketing : IJRM ; …
32
(
2015
)
1
,
pp. 48-63
Persistent link: https://www.econbiz.de/10010517012
Saved in:
10
Hide the light or let it shine? : examining the factors influencing the effect of publicizing donations on donors' happiness
Wang, Xia
;
Tong, Luqiong
- In:
International journal of research in marketing : IJRM ; …
32
(
2015
)
4
,
pp. 418-424
Persistent link: https://www.econbiz.de/10011428895
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->