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~isPartOf:"International journal of retail & distribution management"
~isPartOf:"Journal of global fashion marketing : JGfM"
~isPartOf:"Transportation research / E : an international journal"
~subject:"Internet marketing"
~subject:"Luxury goods"
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Search: subject:"Fashion"
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Internet marketing
Luxury goods
Fashion
97
Mode
97
Consumer behaviour
65
Konsumentenverhalten
65
Textile distribution
51
Textilhandel
51
Bekleidungsindustrie
45
Clothing industry
45
Luxusgüter
27
Brand management
25
Markenführung
25
Lieferkette
17
Supply chain
17
Sustainability
13
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12
Clothing
12
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11
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10
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10
Marketingmanagement
10
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10
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10
Social web
10
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9
Markenimage
9
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8
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34
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Choi, Tsan-Ming
3
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2
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Song, Sanga
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Aiello, Gaetano
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International journal of retail & distribution management
Journal of global fashion marketing : JGfM
Transportation research / E : an international journal
Journal of fashion marketing and management
44
Journal of business research : JBR
27
Journal of retailing and consumer services
19
Cogent business & management
8
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
7
Sustainable Luxury : An International Perspective
7
The journal of brand management : an international journal
7
Springer eBook Collection
6
The journal of product & brand management
6
Digital Transformation for Fashion and Luxury Brands : Theory and Practice
5
International journal of advertising : the review of marketing communications
5
Journal of international consumer marketing
5
Asia Pacific journal of marketing and logistics
4
International journal of retail and distribution management
4
Psychology & marketing
4
SpringerLink / Bücher
4
The art of digital marketing for fashion and luxury brands : market spaces and marketplaces
4
Young consumers : insight and ideas for responsible marketers
4
International journal of business and globalisation : IJBG
3
Palgrave Advances in Luxury
3
Qualitative market research : an international journal
3
Springer Series in Fashion Business
3
Springer eBook Collection / Business and Management
3
The artification of luxury fashion brands : synergies, contaminations, and hybridizations
3
Advanced digital marketing strategies in a data-driven era
2
Building corporate identity, image and reputation in the digital era
2
Business Analytics
2
Business models and ICT technologies for the fashion supply chain : proceedings of IT4Fashion 2016
2
Central European business review : CEBR
2
Digital business
2
Electronic commerce research
2
European journal of international management : EJIM
2
European journal of marketing : EJM
2
Global marketing strategies for the promotion of luxury goods
2
International journal of internet marketing and advertising : IJIMA
2
International journal of management practice : IJMP
2
International marketing review
2
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ECONIS (ZBW)
34
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1
Exploring the influence of social media on sustainable
fashion
consumption : a systematic literature review and future research agenda
Vladimirova, Katia
;
Henninger, C. E.
;
Alosaimi, S. I.
; …
- In:
Journal of global fashion marketing : JGfM
15
(
2024
)
2
,
pp. 181-202
Persistent link: https://www.econbiz.de/10014530013
Saved in:
2
The adoption of digital
fashion
as an end product : a systematic literature review of research foci and future research agenda
Chan, Hazel Hoi Yau
;
Henninger, Claudia E.
;
Boardman, Rosy
- In:
Journal of global fashion marketing : JGfM
15
(
2024
)
1
,
pp. 155-180
Persistent link: https://www.econbiz.de/10014529992
Saved in:
3
Fashion
and the metaverse : implications for consumers and firms
Donvito, Raffaele
;
Acuti, Diletta
;
Song, Sanga
- In:
Journal of global fashion marketing : JGfM
15
(
2024
)
1
,
pp. 1-5
Persistent link: https://www.econbiz.de/10014529893
Saved in:
4
Why
fashion
brands enter the metaverse : exploring the motivations of fast
fashion
and luxury
fashion
brands
Kniazeva, Maria
;
Aiello, Gaetano
;
Dasmi, Costanza
; …
- In:
Journal of global fashion marketing : JGfM
15
(
2024
)
1
,
pp. 62-89
Persistent link: https://www.econbiz.de/10014529954
Saved in:
5
Make it part of the story : the role of product placement prominence and integration in
fashion
and beauty blogs among young digital natives
Cárdaba, Miguel A. M.
;
Fernández Pardo, Ana
;
Martinez, L.
- In:
Journal of global fashion marketing : JGfM
14
(
2023
)
2
,
pp. 157-172
Persistent link: https://www.econbiz.de/10014290744
Saved in:
6
New
fashion
marketing & management in a post-pandemic world
Kim, Hye-yŏng
;
Song, Sanga
- In:
Journal of global fashion marketing : JGfM
14
(
2023
)
1
,
pp. 1-4
Persistent link: https://www.econbiz.de/10013555404
Saved in:
7
"I like to buy pre-owned luxury
fashion
products" : understanding online second-hand luxury
fashion
shopping motivations and perceived value of young adult consumers
Aycock, Murphy
;
Cho, Eunjoo
;
Kim, Kyuree
- In:
Journal of global fashion marketing : JGfM
14
(
2023
)
3
,
pp. 327-349
Persistent link: https://www.econbiz.de/10014291567
Saved in:
8
Luxury
fashion
brands at the gates of the Web 3.0 : an analysis of early experimentations with NFTs and the metaverse
Murtas, Gabriele
;
Pedeliento, Giuseppe
;
Mangiò, Federico
- In:
Journal of global fashion marketing : JGfM
15
(
2024
)
1
,
pp. 90-114
Persistent link: https://www.econbiz.de/10014529960
Saved in:
9
Dominance versus collaboration models : French and Italian luxury
fashion
brands in Japan
Isozaki, Yoko
;
Donzé, Pierre-Yves
- In:
Journal of global fashion marketing : JGfM
13
(
2022
)
4
,
pp. 394-408
Persistent link: https://www.econbiz.de/10013410699
Saved in:
10
Legacy transmission through
fashion
films : visual and narrative brand heritage integration
Diaz Soloaga, Paloma
;
Muñoz Dominguez, Gemma
;
Zhou, Jing
- In:
Journal of global fashion marketing : JGfM
14
(
2023
)
4
,
pp. 429-448
Persistent link: https://www.econbiz.de/10014373503
Saved in:
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