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~isPartOf:"International journal of retail & distribution management"
~subject:"Brand management"
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Search: subject_exact:"Konsumentenverhalten"
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Brand management
Consumer behaviour
292
Konsumentenverhalten
292
Einzelhandel
117
Retail trade
117
Online retailing
55
Online-Handel
55
Beziehungsmarketing
48
Relationship marketing
48
Markenführung
34
Food retailing
32
Lebensmitteleinzelhandel
32
USA
30
United States
30
Brand image
27
Markenimage
27
Customer satisfaction
25
Kundenzufriedenheit
25
E-commerce
24
Electronic Commerce
24
Handelsmarke
22
Ladengestaltung
22
Store brand
22
Store design
22
Confidence
19
Textile distribution
19
Textilhandel
19
Vertrauen
19
Brand
18
Einkaufszentrum
18
Shopping center
18
Children
17
Dienstleistungsqualität
17
Kinder
17
Markenartikel
17
Service quality
17
Luxury goods
16
Luxusgüter
16
Bekleidung
15
Clothing
15
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34
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Diallo, Mbaye Fall
3
Cliquet, Gérard
2
Albinsson, Pia A.
1
Arrigo, Elisa
1
Aurier, Philippe
1
Behe, Bridget K.
1
Bezaz, Nora
1
Bezençon, Valéry
1
Bodur, H. Onur
1
Borch Münster, Mia
1
Botschen, Guenther
1
Calvo-Porral, Cristina
1
Carlson, Brad D.
1
Cervellon, Marie-Cécile
1
Chandon, Jean-Louis
1
Chen, Shaoshan
1
Collins, Alan M.
1
Collins, Marnie
1
Coudriet, Rachael
1
Cumiskey, Kevin J.
1
Das, Gopal
1
Donavan, D. Todd
1
Etemad-Sajadi, Reza
1
Fernandez, R. Thomas
1
Frasquet Deltoro, Marta
1
George, Richard G.
1
Ghazali, Zulkipli
1
Glynn, Mark S.
1
Grewe, Gundula
1
Gómez-Suárez, Mónica
1
Haelsig, Frank
1
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1
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1
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1
Jara, Magali
1
Kalro, Arti D.
1
Kaswengi, Joseph
1
Khan, Imran
1
Lanauze, Gilles Séré de
1
Loureiro, Sandra Maria Correia
1
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International journal of retail & distribution management
Journal of business research : JBR
391
The journal of product & brand management
285
The journal of brand management : an international journal
265
Journal of retailing and consumer services
251
Psychology & marketing
89
Asia Pacific journal of marketing and logistics
84
European journal of marketing : EJM
78
International journal of hospitality management
74
Journal of marketing communications
73
Marketing intelligence & planning
60
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
59
Journal of international consumer marketing
56
Journal of promotion management : innovations in planning and applied research
56
International journal of advertising : the review of marketing communications
54
International journal of internet marketing and advertising : IJIMA
51
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
51
Marketing letters : a journal of research in marketing
51
Journal of marketing management : MM
49
International marketing review
48
Journal of the Academy of Marketing Science
48
Journal of promotion management : JPM
47
Journal of strategic marketing
47
SpringerLink / Bücher
47
International journal of consumer studies
45
Journal of global marketing
45
Journal of fashion marketing and management
44
The journal of consumer marketing
44
Cogent business & management
42
Journal of marketing
42
The IUP journal of brand management : IJBRM
40
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
38
Journal of marketing management : JMM ; journal of the Academy of Marketing
36
Journal of international marketing
35
Journal of Islamic marketing
34
European journal of marketing
32
International journal of contemporary hospitality management
32
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
32
Journal of retailing
32
Qualitative market research : an international journal
32
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ECONIS (ZBW)
34
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1
Understanding loyalty in multichannel retailing : the role of brand trust and brand attachment
Frasquet Deltoro, Marta
;
Mollá Descals, Alejandro
; …
- In:
International journal of retail & distribution management
45
(
2017
)
6
,
pp. 608-625
Persistent link: https://www.econbiz.de/10011747850
Saved in:
2
Antecedents and consequences of private brand purchase : a systematic review and a conceptual framework
Muruganantham, G.
;
Priyadharshini, K.
- In:
International journal of retail & distribution management
45
(
2017
)
6
,
pp. 660-682
Persistent link: https://www.econbiz.de/10011747858
Saved in:
3
Mavens' price and non-price on-pack extrinsic cue search behaviours : implications for store brands
Collins, Alan M.
;
George, Richard G.
- In:
International journal of retail & distribution management
45
(
2017
)
7/8
,
pp. 689-710
Persistent link: https://www.econbiz.de/10011775687
Saved in:
4
Brand-driven retail format innovation : a conceptual framework
Botschen, Guenther
;
Wegerer, Philipp
- In:
International journal of retail & distribution management
45
(
2017
)
7/8
,
pp. 874-891
Persistent link: https://www.econbiz.de/10011775729
Saved in:
5
Exploring the attractiveness of manufacturer brands and retailer own-brands in supermarket context
Loureiro, Sandra Maria Correia
- In:
International journal of retail & distribution management
45
(
2017
)
10
,
pp. 1095-1113
Persistent link: https://www.econbiz.de/10011811544
Saved in:
6
A comparison between economic and organic store brands : packaging as a key factor of store brand equity
Jara, Magali
;
Cliquet, Gérard
;
Robert, Isabelle
- In:
International journal of retail & distribution management
45
(
2017
)
11
,
pp. 1298-1316
Persistent link: https://www.econbiz.de/10011815737
Saved in:
7
E-tail brand experience's influence on e-brand trust and e-brand loyalty : the moderating role of gender
Khan, Imran
;
Rahman, Zillur
- In:
International journal of retail & distribution management
44
(
2016
)
6
,
pp. 588-606
Persistent link: https://www.econbiz.de/10011602467
Saved in:
8
An integrated model of corporate brand experience and customer value co-creation behaviour
Shamim, Amjad
;
Ghazali, Zulkipli
;
Albinsson, Pia A.
- In:
International journal of retail & distribution management
44
(
2016
)
2
,
pp. 139-158
Persistent link: https://www.econbiz.de/10011552612
Saved in:
9
Private label brands in an emerging economy : an exploratory study in India
Sarkar, Siddhartha
;
Sharma, Dinesh
;
Kalro, Arti D.
- In:
International journal of retail & distribution management
44
(
2016
)
2
,
pp. 203-222
Persistent link: https://www.econbiz.de/10011552650
Saved in:
10
What drives store brand purchases during crisis periods? : evidence from panel data in four product categories
Diallo, Mbaye Fall
;
Kaswengi, Joseph
- In:
International journal of retail & distribution management
44
(
2016
)
3
,
pp. 301-319
Persistent link: https://www.econbiz.de/10011515880
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