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~isPartOf:"International marketing review"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Case study"
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Search: subject_exact:"MNC (Multinational company)"
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Multinationales Unternehmen
79
Transnational corporation
79
International market entry
42
Internationaler Markteintritt
42
Globalisierung
32
Globalization
32
International marketing
25
Internationales Marketing
22
Internationalization
19
Marketing management
16
Marketingmanagement
16
KMU
15
SME
15
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11
Unternehmenserfolg
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10
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Aufsatz in Zeitschrift
Case study
Article in journal
79
Collection of articles of several authors
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Vrontis, Demetris
5
Mellahi, Kamel
4
Thrassou, Alkis
4
Chatterjee, Sheshadri
3
Chaudhuri, Ranjan
3
Ahammad, Mohammad F.
2
Del Giudice, Manlio
2
Khan, Zaheer
2
Liu, Yipeng
2
Magni, Domitilla
2
Rammal, Hussain
2
Scuotto, Veronika
2
Shoham, Aviv
2
Abimbola, Temi
1
Agnihotri, Arpita
1
Ahmad, Muhammad Ishfaq
1
Ahmad, Wasim
1
Ahmed, Farhad Uddin
1
Akhtar, Nadeem
1
Almodóvar, Paloma
1
Batsakis, Georgios
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Battisti, Enrico
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Bembom, Michael
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Bettinelli, Cristina
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Bhattacharya, Saurabh
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Bianchi, Constanza
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Boateng, Agyenim
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Bortoluzzi, Guido
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Bustinza, Oscar F.
1
Butt, Muhammad Mohsin
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Cabanelas, Pablo
1
Calleja-Blanco, Jonathan
1
Cavusgil, S. Tamer
1
Ceren, Altuntaş Vural
1
Chan, Terri H.
1
Chebbi, Hela
1
Chen, Weihong
1
Chiao, Yu-ching
1
Chiarvesio, Maria
1
Chierici, Roberto
1
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International marketing review
International business review : the official journal of the European International Business Academy
634
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
535
Journal of world business : JWB
482
Management international review : mir ; journal of international business
407
Journal of international management
321
Journal of business research : JBR
319
The international journal of human resource management
273
European journal of international management : EJIM
192
Thunderbird international business review
172
Multinational business review
170
Journal of business ethics : JOBE
166
Transnational corporations : investment and development
162
Journal of international economics
123
Research policy : policy, management and economic studies of science, technology and innovation
112
The world economy : the leading journal on international economic relations
112
Asia Pacific business review
109
Critical perspectives on international business
109
International journal of emerging markets
107
Journal of international entrepreneurship
106
Asian business & management
102
International journal of human resource management
90
Global strategy journal : GSJ
87
Journal of teaching in international business
85
Management international review : MIR ; journal of international business
82
Review of international economics
82
Journal of East-West business
80
Harvard business review : HBR
78
Review of world economics
76
Business history
75
Journal of economic geography
75
Journal of management studies : JMS
73
International tax and public finance
72
Applied economics
70
World development : the multi-disciplinary international journal devoted to the study and promotion of world development
69
Asia Pacific journal of management : APJM ; a publication of the Faculty of Business Administration, National University of Singapore
68
European management journal
67
International review of economics & finance : IREF
67
Strategic management journal
66
Entrepreneurial business and economics review : EBER
65
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ECONIS (ZBW)
79
Showing
1
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10
of
79
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1
Network bricolage of international entrepreneurs for new market entry : a cross-national study of small biotech firms
Yang, Man
;
Leppäaho, Tanja
- In:
International marketing review
40
(
2023
)
7
,
pp. 22-44
Persistent link: https://www.econbiz.de/10014470398
Saved in:
2
A network model approach to enhance knowledge sharing for internationalization readiness of SMEs
Magni, Domitilla
;
Chierici, Roberto
;
Fait, Monica
; …
- In:
International marketing review
39
(
2022
)
3
,
pp. 626-652
Persistent link: https://www.econbiz.de/10013396292
Saved in:
3
Drivers or passengers? : a taxonomy of multinationals' approaches to corporate social responsibility implementation in developing markets
Tarnovskaya, Veronika
;
Tolstoy, Daniel
;
Melén Hånell, Sara
- In:
International marketing review
39
(
2022
)
7
,
pp. 1-24
Persistent link: https://www.econbiz.de/10013532324
Saved in:
4
Social media and international business : views and conceptual framing
Saari, Matti
;
Haapanen, Lauri
;
Hurmelinna-Laukkanen, Pia
- In:
International marketing review
39
(
2022
)
7
,
pp. 25-45
Persistent link: https://www.econbiz.de/10013532329
Saved in:
5
Examining the marketing performance of the firms from an international dynamic marketing capability perspective : moderating role of marketing leadership team
Chatterjee, Sheshadri
;
Chaudhuri, Ranjan
;
Vrontis, Demetris
- In:
International marketing review
41
(
2024
)
1
,
pp. 138-161
Persistent link: https://www.econbiz.de/10014524774
Saved in:
6
International dynamic marketing capabilities and international performance during the pandemic : a study of export manufacturers from Poland
Ciszewska-Mlinarič, Mariola
;
Siemieniako, Dariusz
; …
- In:
International marketing review
41
(
2024
)
1
,
pp. 162-198
Persistent link: https://www.econbiz.de/10014524780
Saved in:
7
Innovation and commercialisation : the role of the international dynamic marketing capability in Malaysian international entrepreneurial firms
Mostafiz, Md Imtiaz
;
Ahmed, Farhad Uddin
;
Ibrahim, Fahad
; …
- In:
International marketing review
41
(
2024
)
1
,
pp. 199-236
Persistent link: https://www.econbiz.de/10014524782
Saved in:
8
How can companies boost legitimacy in international markets? : a dynamic marketing capabilities approach
Rivero-Gutierrez, Lourdes
;
Cabanelas, Pablo
; …
- In:
International marketing review
41
(
2024
)
1
,
pp. 273-301
Persistent link: https://www.econbiz.de/10014524786
Saved in:
9
Exploring the influence of hybrid product-service offerings on firm internationalization strategies : an international perspective
Liu, Yipeng
;
Bustinza, Oscar F.
;
Vendrell-Herrero, Ferran
; …
- In:
International marketing review
40
(
2023
)
4
,
pp. 549-560
Persistent link: https://www.econbiz.de/10014469928
Saved in:
10
Business hybrid offerings by manufacturing SMEs : impact of servitization on internationalization of manufacturing SMEs
Chatterjee, Sheshadri
;
Chaudhuri, Ranjan
;
Vrontis, Demetris
- In:
International marketing review
40
(
2023
)
4
,
pp. 585-611
Persistent link: https://www.econbiz.de/10014469932
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