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Consumer behaviour
142
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International marketing
140
Internationales Marketing
132
Multinationales Unternehmen
81
Transnational corporation
81
Globalization
69
International market entry
69
Internationaler Markteintritt
69
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65
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61
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61
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52
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52
Marketing management
46
Marketingmanagement
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KMU
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Ford, John B.
16
Vrontis, Demetris
16
Griffith, David A.
13
Samiee, Saeed
13
Whitelock, Jeryl
13
Cadogan, John W.
11
Diamantopoulos, Adamantios
10
Leonidou, Leonidas C.
10
Magnusson, Peter
10
Shoham, Aviv
10
Sinkovics, Rudolf R.
10
Barnes, Bradley R.
9
Douglas, Susan P.
9
Katsikeas, Constantine S.
9
Malhotra, Naresh K.
9
Souchon, Anne L.
9
Styles, Chris
9
Chao, Paul
8
Fastoso, Fernando
8
Ghauri, Pervez N.
8
Slater, Stephanie
8
Wang, Cheng Lu
8
Westjohn, Stanford A.
8
Bianchi, Constanza
7
Kuivalainen, Olli
7
Papadopoulos, Nicolas G.
7
Schlegelmilch, Bodo B.
7
Sivakumar, K.
7
Thrassou, Alkis
7
Zdravkovic, Srdan
7
Ahmed, Zafar U.
6
Balabanis, George
6
Calantone, Roger J.
6
Cleveland, Mark
6
Del Giudice, Manlio
6
Jean, Ruey-Jer Bryan
6
Mellahi, Kamel
6
Oh, Chang Hoon
6
Palihawadana, Dayananda
6
Shukla, Paurav
6
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International marketing review
The economist
81,930
Wirtschaftswoche : Pflichtblatt der Wertpapierbörse in Frankfurt und Düsseldorf
53,353
Werben & verkaufen : W & V
39,064
Der Betrieb : Betriebswirtschaft, Steuerrecht, Wirtschaftsrecht, Arbeitsrecht
38,108
NBER working paper series
32,716
Betriebs-Berater : BB ; Recht, Wirtschaft, Steuern
30,142
MPRA Paper
30,123
Chemical week
29,970
NBER Working Paper
29,202
Oil & gas journal : international petroleum news and technology
27,814
Working paper / National Bureau of Economic Research, Inc.
27,737
Forbes : business and finance
26,725
IZA Discussion Papers
26,134
Business week / European edition : BW
25,526
Economic and political weekly : a Sameeksha Trust publ
24,812
Maschinenmarkt : MM ; das Industriemagazin
23,218
Wirtschaftsdienst : Zeitschrift für Wirtschaftspolitik
23,013
Far Eastern economic review
22,063
European journal of operational research : EJOR
21,985
NBER Working Papers
21,131
Le moniteur du commerce international : le MOCI
20,878
Deutsches Steuerrecht : DStR ; Wochenschrift & umfassende Datenbank für Steuerberater ; Steuerrecht, Wirtschaftsrecht, Betriebswirtschaft, Beruf ; Organ der Bundessteuerberaterkammer
19,782
Economics letters
19,580
Versicherungswirtschaft : insurance, business, report
19,569
Aviation week & space technology
18,910
The current digest of the post-Soviet press
18,601
Physica A: Statistical Mechanics and its Applications
18,446
Fortune
18,331
Chemical marketing reporter
17,906
The American economic review
17,699
Discussion paper series / IZA
17,092
Zeitschrift für das gesamte Kreditwesen : Pflichtblatt der Frankfurter Wertpapierbörse
16,686
European chemical news : ECN
16,538
New business : das Magazin für Kommunikation und Medien
16,378
Applied economics
15,956
Working paper / National Bureau of Economic Research, Inc
15,185
Marchés tropicaux et méditerranéens : stratégies & investissements en Afrique
14,769
L' usine nouvelle : hebdomadaire de l'industrie
14,708
SpringerLink / Bücher
14,685
CESifo Working Paper
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OLC EcoSci
874
ECONIS (ZBW)
465
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11
The influence of luxury brand personality on digital interaction evaluations : a focus on European and North American markets
Cowan, Kirsten
;
Kostyk, Alena
- In:
International marketing review
41
(
2024
)
2
,
pp. 386-410
Persistent link: https://www.econbiz.de/10014524808
Saved in:
12
Innovation and commercialisation : the role of the international dynamic marketing capability in Malaysian international entrepreneurial firms
Mostafiz, Md Imtiaz
;
Ahmed, Farhad Uddin
;
Ibrahim, Fahad
; …
- In:
International marketing review
41
(
2024
)
1
,
pp. 199-236
Persistent link: https://www.econbiz.de/10014524782
Saved in:
13
International dynamic marketing capabilities and international performance during the pandemic : a study of export manufacturers from Poland
Ciszewska-Mlinarič, Mariola
;
Siemieniako, Dariusz
; …
- In:
International marketing review
41
(
2024
)
1
,
pp. 162-198
Persistent link: https://www.econbiz.de/10014524780
Saved in:
14
International dynamic marketing capabilities : developments and a research agenda
Pfajfar, Gregor
;
Mitręga, Maciej
;
Shoham, Aviv
- In:
International marketing review
41
(
2024
)
1
,
pp. 1-41
Persistent link: https://www.econbiz.de/10014524759
Saved in:
15
Managers' process thinking skills, dynamic capabilities and performance in export ventures
Vardarsuyu, Merve
;
Spyropoulou, Stavroula
;
Mengüç, Bülent
- In:
International marketing review
41
(
2024
)
1
,
pp. 302-332
Persistent link: https://www.econbiz.de/10014524788
Saved in:
16
Omnichannel management capabilities in international marketing : the effects of word of mouth on customer engagement and customer equity
Akter, Shahriar
;
Babu, Mujahid Mohiuddin
;
Hossain, …
- In:
International marketing review
41
(
2024
)
1
,
pp. 42-73
Persistent link: https://www.econbiz.de/10014524760
Saved in:
17
SMEs' regional diversification : dynamic patterns and home market institutional determinants
Bai, Wensong
;
Hilmersson, Mikael
;
Johanson, Martin
; …
- In:
International marketing review
41
(
2024
)
2
,
pp. 358-385
Persistent link: https://www.econbiz.de/10014524798
Saved in:
18
Special issue: International dynamic marketing capabilities
Pfajfar, Gregor
(
ed.
);
Mitręga, Maciej
(
ed.
); …
-
2024
Persistent link: https://www.econbiz.de/10014524763
Saved in:
19
Advertising intensity and firm performance : the influences of firm age and cultural communication styles
Semenov, Alexey V.
;
Randrianasolo, Arilova A.
- In:
International marketing review
40
(
2023
)
2
,
pp. 265-289
Persistent link: https://www.econbiz.de/10014266947
Saved in:
20
Applying reactance theory to study consumer responses to COVID restrictions : a note on model specification
Matarazzo, Michela
;
Diamantopoulos, Adamantios
- In:
International marketing review
40
(
2023
)
5
,
pp. 894-905
Persistent link: https://www.econbiz.de/10014470100
Saved in:
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