//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of Asian finance, economics and business : JAFEB"
~isPartOf:"Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences"
~isPartOf:"Quantitative marketing and economics : QME"
~subject:"Preismanagement"
~type:"article"
~type_genre:"Article in journal"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Low cost strategy"
Narrow search
Delete all filters
| 6 applied filters
Year of publication
From:
To:
Subject
All
Preismanagement
Low-cost strategy
14
Niedrigpreisstrategie
14
Pricing strategy
9
Sales promotion
7
Verkaufsförderung
7
Consumer behaviour
6
Konsumentenverhalten
6
Preisdifferenzierung
4
Price discrimination
4
Theorie
4
Theory
4
Airline
3
Fluggesellschaft
3
Price promotions
3
Distribution channel
2
Experiment
2
Feldforschung
2
Fertigungsprogramm
2
Field experiments
2
Field research
2
Game theory
2
Garantie
2
Master production schedule
2
Modellierung
2
Scientific modelling
2
Spieltheorie
2
Vertriebsweg
2
Warranty
2
price promotions
2
pricing
2
product line
2
Australia
1
Australien
1
Bayes-Statistik
1
Bayesian inference
1
Beneficiary framing
1
Bertrand supertraps
1
Beziehungsmarketing
1
Brand management
1
more ...
less ...
Online availability
All
Undetermined
7
Free
1
Type of publication
All
Article
Type of publication (narrower categories)
All
Article in journal
Aufsatz in Zeitschrift
9
Case study
1
Fallstudie
1
Language
All
English
9
Author
All
Sinitsyn, Maxim
3
Elberg, Andrés
1
Fisher, Geoffrey
1
Gardete, Pedro M.
1
He, Chuan
1
Hviid, Morten
1
Jiang, Juncai
1
Kumar, Nanda S.
1
Lee, Jennifer J.
1
Liaukonyte, Jura
1
Luo, Xueqing
1
Macera, Rosario
1
McGranaghan, Matthew
1
Moon, Jihwan
1
Noton Norambuena, Carlos
1
Shaffer, Greg Eric
1
Shi, Qiaoni
1
Shugan, Steven M.
1
Wilbur, Kenneth C.
1
more ...
less ...
Published in...
All
Journal of Asian finance, economics and business : JAFEB
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
Quantitative marketing and economics : QME
Journal of retailing and consumer services
8
Journal of air transport management
6
Journal of business research : JBR
6
European journal of operational research : EJOR
4
Transportation research / E : an international journal
4
Journal of marketing
3
Journal of marketing research : JMR
3
Journal of retailing
3
Journal of revenue and pricing management
3
Management science : journal of the Institute for Operations Research and the Management Sciences
3
Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
2
International journal of industrial organization
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
Journal of economic psychology : research in economic psychology and behavioral economics
2
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
2
Journal of marketing research
2
Manufacturing & service operations management : M & SOM
2
Marketing letters : a journal of research in marketing
2
Psychology & marketing
2
Review of industrial organization : RIO
2
Tourism management : research, policies, practice
2
Applied economics
1
Asia Pacific journal of marketing and logistics
1
Ekonomika : međunarodni časopis za ekonomsku teoriju i praksu i društvena pitanja
1
Eurasian economic review : a journal in applied macroeconomics and finance
1
Harvard business review : HBR
1
Information systems research : ISR
1
International journal of contemporary hospitality management
1
International journal of hospitality management
1
International journal of market research
1
Journal of business & economics research
1
Journal of business logistics : JBL
1
Journal of business strategy
1
Journal of consumer psychology : JCP ; the official journal of the Society for Consumer Psychology
1
Journal of consumer research : JCR ; an interdisciplinary bimonthly
1
Journal of direct, data and digital marketing practice : the international journal of the Institute of Direct Marketing
1
Management research review
1
more ...
less ...
Source
All
ECONIS (ZBW)
9
Showing
1
-
9
of
9
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Price promotions, beneficiary framing, and mental accounting
Fisher, Geoffrey
;
McGranaghan, Matthew
;
Liaukonyte, Jura
; …
- In:
Quantitative marketing and economics : QME
21
(
2023
)
2
,
pp. 147-181
Persistent link: https://www.econbiz.de/10014333875
Saved in:
2
Low-price guarantees in a dual channel of distribution
Jiang, Juncai
;
He, Chuan
- In:
Marketing science : the marketing journal of the …
40
(
2021
)
4
,
pp. 765-782
Persistent link: https://www.econbiz.de/10012623426
Saved in:
3
Evaluating horizontal mergers in the presence of price promotions
Sinitsyn, Maxim
- In:
Quantitative marketing and economics : QME
18
(
2020
)
1
,
pp. 39-60
Persistent link: https://www.econbiz.de/10012230256
Saved in:
4
Dynamic effects of price promotions : field evidence, consumer search, and supply-side implications
Elberg, Andrés
;
Gardete, Pedro M.
;
Macera, Rosario
; …
- In:
Quantitative marketing and economics : QME
17
(
2019
)
1
,
pp. 1-58
Persistent link: https://www.econbiz.de/10012016452
Saved in:
5
The effect of post-purchase discount format on consumers' perception of loss and willingness to return
Luo, Xueqing
;
Lee, Jennifer J.
- In:
Journal of Asian finance, economics and business : JAFEB
5
(
2018
)
4
,
pp. 101-105
Persistent link: https://www.econbiz.de/10011963928
Saved in:
6
Product line bundling : why airlines bundle high-end while hotels bundle low-end
Shugan, Steven M.
;
Moon, Jihwan
;
Shi, Qiaoni
;
Kumar, …
- In:
Marketing science : the marketing journal of the …
36
(
2017
)
1
,
pp. 124-139
Persistent link: https://www.econbiz.de/10011645792
Saved in:
7
Pricing with prescheduled sales
Sinitsyn, Maxim
- In:
Marketing science : the marketing journal of the …
36
(
2017
)
6
,
pp. 999-1014
Persistent link: https://www.econbiz.de/10011791437
Saved in:
8
Managing price promotions within a product line
Sinitsyn, Maxim
- In:
Marketing science : the marketing journal of the …
35
(
2016
)
2
,
pp. 304-318
Persistent link: https://www.econbiz.de/10011459522
Saved in:
9
Optimal low-price guarantees with anchoring
Hviid, Morten
;
Shaffer, Greg Eric
- In:
Quantitative marketing and economics : QME
10
(
2012
)
4
,
pp. 393-417
Persistent link: https://www.econbiz.de/10009678521
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->