//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of business ethics : JOBE"
~isPartOf:"Journal of business research : JBR"
~language:"eng"
~person:"Aiello, Gaetano"
~person:"Foroudi, Pantea"
~person:"Michel, Géraldine"
~person:"Singh, Jatinder Jit"
~subject:"Brand image"
~subject:"Brand management"
~type_genre:"Article in journal"
~type_genre:"Case study"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search:
Narrow search
Delete all filters
| 11 applied filters
Year of publication
From:
To:
Subject
All
Brand image
Brand management
Consumer behaviour
23
Konsumentenverhalten
23
Markenimage
21
Markenführung
20
Beziehungsmarketing
9
Relationship marketing
9
Brand
8
Markenartikel
8
Corporate reputation
7
Firmenimage
7
Luxury goods
5
Luxusgüter
5
Reputation
5
Social Web
4
Social web
4
Website
4
Brand equity
3
Business ethics
3
Common method variance
3
Competition
3
Customer perceived ethicality
3
Einzelhandel
3
Ethics
3
Ethik
3
Generalizability theory
3
Innovation
3
Innovation management
3
Innovationsmanagement
3
Internet marketing
3
Online-Marketing
3
Personality psychology
3
Persönlichkeitspsychologie
3
Place identity
3
Public relations
3
Retail trade
3
Unternehmensethik
3
Wettbewerb
3
Öffentlichkeitsarbeit
3
more ...
less ...
Online availability
All
Undetermined
22
Type of publication
All
Article
26
Type of publication (narrower categories)
All
Article in journal
Case study
Aufsatz in Zeitschrift
26
Conference paper
1
Konferenzbeitrag
1
Language
All
English
Author
All
Aiello, Gaetano
Foroudi, Pantea
Michel, Géraldine
Singh, Jatinder Jit
Diamantopoulos, Adamantios
12
Ko, Eunju
12
Melewar, T. C.
11
Gupta, Suraksha
10
Valette-Florence, Pierre
10
Veloutsou, Cleopatra
10
De Chernatony, Leslie
7
Merrilees, Bill
7
Bartikowski, Boris
6
Dennis, Charles
6
Iglesias, Oriol
6
Kim, Kyung Hoon
6
Merchant, Altaf
6
Teng, Lefa
6
Wallpach, Sylvia von
6
Arslanagic-Kalajdzic, Maja
5
Buil, Isabel
5
Christodoulides, George
5
Filieri, Raffaele
5
Phau, Ian
5
Roy, Sanjit
5
Shukla, Paurav
5
Singh, Jaywant
5
Spielmann, Nathalie
5
Andreini, Daniela
4
Balaji, M. S.
4
Bang, Nguyen
4
Davvetas, Vasileios
4
Dutta, Sujay
4
Ekinci, Yuksel
4
Foroudi, Mohammad Mahdi
4
Grohs, Reinhard
4
Guzman, Francisco
4
Japutra, Arnold
4
Markovic, Stefan
4
Merunka, Dwight
4
Motoki, Kosuke
4
more ...
less ...
Published in...
All
Journal of business ethics : JOBE
Journal of business research : JBR
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
4
Building corporate identity, image and reputation in the digital era
3
Corporate reputation review
3
International journal of hospitality management
2
Qualitative market research : an international journal
2
The journal of brand management : an international journal
2
European business review
1
European journal of marketing : EJM
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
International journal of contemporary hospitality management
1
International journal of management reviews
1
International studies of management and organization
1
Journal of advertising research
1
Journal of global fashion marketing : JGfM
1
Psychology & marketing
1
Routledge studies in marketing
1
Technological forecasting & social change : an international journal
1
The journal of personal selling & sales management : JPSSM
1
more ...
less ...
Source
All
ECONIS (ZBW)
26
Showing
1
-
10
of
26
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Brand resurrections : how past and present narrations impact consumer reactions towards resurrected utilitarian brands
Volpert, Johanna
;
Michel, Géraldine
- In:
Journal of business research : JBR
153
(
2022
),
pp. 479-493
Persistent link: https://www.econbiz.de/10013534094
Saved in:
2
Self-brand values congruity and incongruity : their impacts on self-expansion and consumers' responses to brands
Michel, Géraldine
;
Torelli, Carlos J.
;
Fleck, Nathalie
; …
- In:
Journal of business research : JBR
142
(
2022
),
pp. 301-316
Persistent link: https://www.econbiz.de/10013168291
Saved in:
3
Eco-innovation for environment and waste prevention
Sumrin, Samina
;
Gupta, Suraksha
;
Asaad, Yousra
;
Wang, …
- In:
Journal of business research : JBR
122
(
2021
),
pp. 627-639
Persistent link: https://www.econbiz.de/10012420453
Saved in:
4
Branding in the time of virtual reality : are virtual store brand perceptions real?
Pizzi, Gabriele
;
Vannucci, Virginia
;
Aiello, Gaetano
- In:
Journal of business research : JBR
119
(
2020
),
pp. 502-510
Persistent link: https://www.econbiz.de/10012417036
Saved in:
5
Co-creating brand image and reputation through stakeholder’s social network
Foroudi, Pantea
;
Nazarian, Alireza
;
Ziyadin, Sayabek
; …
- In:
Journal of business research : JBR
114
(
2020
),
pp. 42-59
Persistent link: https://www.econbiz.de/10012257445
Saved in:
6
Does personality congruence explain luxury brand attachment? : the results of an international research study
Donvito, Raffaele
;
Aiello, Gaetano
;
Grazzini, Laura
; …
- In:
Journal of business research : JBR
120
(
2020
),
pp. 462-472
Persistent link: https://www.econbiz.de/10012417153
Saved in:
7
Examining the effects of celebrity trust on advertising credibility, brand credibility and corporate credibility
Hussain, Shahzeb
;
Melewar, T. C.
;
Priporas, …
- In:
Journal of business research : JBR
109
(
2020
),
pp. 472-488
Persistent link: https://www.econbiz.de/10012238107
Saved in:
8
The impact of brand value on brand competitiveness
Gupta, Suraksha
;
Gallear, David
;
Rudd, John M.
; …
- In:
Journal of business research : JBR
112
(
2020
),
pp. 210-222
Persistent link: https://www.econbiz.de/10012230579
Saved in:
9
Linking identity and heritage with image and a reputation for competition
Foroudi, Pantea
;
Cuomo, Maria Teresa
;
Foroudi, Mohammad …
- In:
Journal of business research : JBR
113
(
2020
),
pp. 317-325
Persistent link: https://www.econbiz.de/10012230495
Saved in:
10
Place/nation branding and marketing : rethinking synergies and relations
Foroudi, Pantea
;
Dennis, Charles
;
Melewar, T. C.
- In:
Journal of business research : JBR
116
(
2020
),
pp. 595-596
Persistent link: https://www.econbiz.de/10012257660
Saved in:
1
2
3
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->