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~isPartOf:"Journal of business research : JBR"
~isPartOf:"Journal of economics & management strategy : JEMS"
~isPartOf:"Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences"
~subject:"Produktqualität"
~subject:"Zahlungsbereitschaftsanalyse"
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Produktqualität
Zahlungsbereitschaftsanalyse
Preismanagement
285
Pricing strategy
285
Consumer behaviour
109
Konsumentenverhalten
109
Theorie
102
Theory
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Preisdifferenzierung
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Price discrimination
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Game theory
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pricing
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Roy, Rajat
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Journal of business research : JBR
Journal of economics & management strategy : JEMS
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
European journal of operational research : EJOR
16
International journal of industrial organization
15
International journal of production economics
13
Journal of revenue and pricing management
12
CESifo working papers
10
International journal of production research
10
International journal of hospitality management
9
Journal of international economics
9
Applied economics
8
Production and operations management : an international journal of the Production and Operations Management Society
7
Discussion paper / Centre for Economic Policy Research
6
Journal of retailing and consumer services
6
Management science : journal of the Institute for Operations Research and the Management Sciences
6
Managerial and decision economics : MDE ; the international journal of research and progress in management economics
6
Omega : the international journal of management science
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The journal of industrial economics
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Discussion paper / Tinbergen Institute
5
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Journal of behavioral and experimental economics
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Journal of marketing research : JMR
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Journal of retailing
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Journal of the Operational Research Society
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Journal of wine economics
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The journal of product & brand management
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American journal of agricultural economics
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DICE discussion paper
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Economics letters
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Health economics
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Journal of economics
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Manufacturing & service operations management : M & SOM
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SpringerLink / Bücher
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The B.E. journal of theoretical economics
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Transportation research / E : an international journal
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Applied economics letters
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Business horizons
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CESifo Working Paper
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ECONIS (ZBW)
32
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1
Consumers' preference for downsizing over package price increases
Kim, In Kyung
- In:
Journal of economics & management strategy : JEMS
33
(
2024
)
1
,
pp. 25-52
Persistent link: https://www.econbiz.de/10014442407
Saved in:
2
Postsearch uncertainty, product heterogeneity, and price divergence
Chen, Yijuan
;
Hu, Xiangting
;
Li, Sanxi
- In:
Journal of economics & management strategy : JEMS
33
(
2024
)
1
,
pp. 175-202
Persistent link: https://www.econbiz.de/10014442419
Saved in:
3
Contextual differences in the moderating effects of price consciousness and social desirability in pay-what-you-want (PWYW) pricing
Rabbanee, Fazlul K.
;
Roy, Rajat
;
Sharma, Piyush
- In:
Journal of business research : JBR
141
(
2022
),
pp. 13-25
Persistent link: https://www.econbiz.de/10013168029
Saved in:
4
Do long-life customers pay more in pay-what-you-want pricing? : evidence from live streaming
Ma, Xuejing
;
Wang, Zetao
;
Liu, Hongju
- In:
Journal of business research : JBR
142
(
2022
),
pp. 998-1009
Persistent link: https://www.econbiz.de/10013169478
Saved in:
5
A temporal construal theory explanation of the price-quality relationship in online dynamic pricing
Guizzardi, Andrea
;
Mariani, Marcello M.
;
Stacchini, Annalisa
- In:
Journal of business research : JBR
146
(
2022
),
pp. 32-44
Persistent link: https://www.econbiz.de/10013271370
Saved in:
6
Too tired for a good deal : how customer fatigue shapes the performance of Pay-What-You-Want pricing
Wang, Cindy Xin
;
Hong, Yuan
;
Beck, Joshua T.
- In:
Journal of business research : JBR
144
(
2022
),
pp. 987-996
Persistent link: https://www.econbiz.de/10013185067
Saved in:
7
The role of contextual factors in increasing Pay-What-You-Want payments : evidence from field experiments
Roy, Rajat
;
Das, Gopal
- In:
Journal of business research : JBR
139
(
2022
),
pp. 1540-1552
Persistent link: https://www.econbiz.de/10013194477
Saved in:
8
Brand antiquity and value perception : are customers willing to pay higher prices for older brands?
Baumert, Thomas
;
Obesso, María Mercedes de
- In:
Journal of business research : JBR
123
(
2021
),
pp. 241-254
Persistent link: https://www.econbiz.de/10012430496
Saved in:
9
Entry of platforms into complementary hardware access product markets
Sharma, Siddhartha
;
Mehra, Amit
- In:
Marketing science : the marketing journal of the …
40
(
2021
)
2
,
pp. 325-343
Persistent link: https://www.econbiz.de/10012504964
Saved in:
10
Freemium as an optimal strategy for market dominant firms
Shi, Zijun
;
Zhang, Kaifu
;
Srinivasan, Kannan
- In:
Marketing science : the marketing journal of the …
38
(
2019
)
1
,
pp. 150-169
Persistent link: https://www.econbiz.de/10011999562
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