//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of business research : JBR"
~subject:"Place marketing"
~type_genre:"Article in journal"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Standortmarketing"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Place marketing
Standortmarketing
18
Brand management
12
Markenführung
12
Brand image
10
Markenimage
10
Place branding
6
City marketing
5
Stadtmarketing
5
Consumer behaviour
4
Designation of origin
4
Herkunftsbezeichnung
4
Konsumentenverhalten
4
Tourism marketing
4
Tourismusmarketing
4
Destination image
3
Destination management
3
Destinationsmanagement
3
Place identity
3
Corporate reputation
2
Credibility
2
Firmenimage
2
Glaubwürdigkeit
2
Holiday behaviour
2
Place image
2
Place website
2
Public relations
2
Stakeholder
2
Urlaubsverhalten
2
Website
2
Öffentlichkeitsarbeit
2
Advertising
1
Advertising effects
1
Africa
1
Afrika
1
Agglomeration effect
1
Agglomerationseffekt
1
Argument quality
1
Authenticity
1
B-to-B-Marketing
1
more ...
less ...
Online availability
All
Undetermined
14
Free
1
Type of publication
All
Article
18
Type of publication (narrower categories)
All
Article in journal
Aufsatz in Zeitschrift
18
Case study
1
Fallstudie
1
Language
All
English
18
Author
All
Foroudi, Mohammad Mahdi
3
Foroudi, Pantea
2
Gupta, Suraksha
2
Hultman, Magnus
2
Melewar, T. C.
2
Ageeva, Elena
1
Akarsu, Tugra Nazlil
1
Alexander, Andrew
1
Baack, Daniel W.
1
Balmer, John M. T.
1
Bang, Nguyen
1
Bose, Sunny
1
Charters, Steve
1
Chen, Weifeng
1
Crabbe, Rowena
1
Cuomo, Maria Teresa
1
De Chernatony, Leslie
1
Dennis, Charles
1
Dickinger, Astrid
1
Doering, Heike
1
Fan, Xiucheng
1
Formaniuk, Liam
1
Gupta, Shashwat
1
Hinson, Robert
1
Kakuda, Nakaya
1
Katsikeas, Constantine S.
1
Koenig-Lewis, Nicole
1
Kosiba, John Paul Basewe
1
Költringer, Clemens
1
Mahmoud, Rudiana
1
Osabutey, Ellis L. C.
1
Peattie, Kenneth J.
1
Reynolds, Laura
1
Roy, Sanjit
1
Ruzzier, Maja Konecnik
1
Scarborough, William J.
1
Sharifah Faridah Syed Alwi
1
Skinner, Heather
1
Spielmann, Nathalie
1
Strandberg, Carola
1
more ...
less ...
Published in...
All
Journal of business research : JBR
Journal of marketing management : MM
12
Tourism management : research, policies, practice
10
The journal of product & brand management
8
Marketing theory
7
The marketing review
7
International review on public and non-profit marketing
6
Journal of travel and tourism marketing
6
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
6
The journal of brand management : an international journal
5
Qualitative market research : an international journal
4
International journal of leisure and tourism marketing : IJLTM
3
International journal of wine business research : IJWBR
3
Journal of macromarketing : examining the interactions among markets, marketing, and society
3
Public management review
3
Africa journal of management
2
Annals of tourism research : ATR ; a social sciences journal
2
Handel im Fokus : aus dem Instituts für Handelsforschung an der Universität zu Köln
2
International journal of Indian culture and business management : IJICBM
2
International journal of business and globalisation : IJBG
2
International journal of hospitality management
2
Journal of destination marketing & management
2
Journal of marketing management : JMM ; journal of the Academy of Marketing
2
Journal of strategic marketing
2
Marketing intelligence & planning
2
Raumforschung und Raumordnung
2
Total quality management & business excellence
2
Tourism analysis : an interdisciplinary tourism & hospitality journal
2
Tourism and hospitality research : THR
2
Tourism management perspectives : TMP
2
Tourism review
2
African journal of economic and management studies : AJEMS
1
Amfiteatru economic : an economic and business research periodical
1
Asia Pacific journal of marketing and logistics
1
Australasian marketing journal
1
Business & society
1
Business history
1
Central European Management Journal
1
Comparative economic research : Central and Eastern Europe
1
Competitiveness review : an international business journal incorporating Journal of global competitiveness
1
more ...
less ...
Source
All
ECONIS (ZBW)
18
Showing
1
-
10
of
18
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
There's a time and place : navigating omni-temporality in the place branding process
Reynolds, Laura
;
Peattie, Kenneth J.
;
Koenig-Lewis, Nicole
- In:
Journal of business research : JBR
170
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014534720
Saved in:
2
How the credibility of places affects the processing of advertising claims : a partial test of the B2B communication effects model
Wilson, Rick T.
;
Baack, Daniel W.
- In:
Journal of business research : JBR
168
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014434833
Saved in:
3
Place brands across U.S. cities and growth in local high-technology sectors
Scarborough, William J.
;
Crabbe, Rowena
- In:
Journal of business research : JBR
130
(
2021
),
pp. 70-85
Persistent link: https://www.econbiz.de/10012544766
Saved in:
4
Linking identity and heritage with image and a reputation for competition
Foroudi, Pantea
;
Cuomo, Maria Teresa
;
Foroudi, Mohammad …
- In:
Journal of business research : JBR
113
(
2020
),
pp. 317-325
Persistent link: https://www.econbiz.de/10012230495
Saved in:
5
Impact of multilateral place dimensions on corporate brand attractiveness and identification in higher education : business school insights
Balmer, John M. T.
;
Mahmoud, Rudiana
;
Chen, Weifeng
- In:
Journal of business research : JBR
116
(
2020
),
pp. 628-641
Persistent link: https://www.econbiz.de/10012257664
Saved in:
6
Augmenting the urban place brand : on the relationship between markets and town and city centres
Alexander, Andrew
;
Teller, Christoph
;
Wood, Steve
- In:
Journal of business research : JBR
116
(
2020
),
pp. 642-654
Persistent link: https://www.econbiz.de/10012257665
Saved in:
7
Humanizing stigmatized places : inter-group contact and attitude change toward Pakistan and Iran in the "Humans of New York" Facebook space
Yousaf, Salman
;
Fan, Xiucheng
- In:
Journal of business research : JBR
116
(
2020
),
pp. 666-679
Persistent link: https://www.econbiz.de/10012257667
Saved in:
8
Territorial brand management : beer, authenticity, and sense of place
Melewar, T. C.
;
Skinner, Heather
- In:
Journal of business research : JBR
116
(
2020
),
pp. 680-689
Persistent link: https://www.econbiz.de/10012257669
Saved in:
9
Exploring the dialogic communication potential of selected African destinations' place websites
Hinson, Robert
;
Osabutey, Ellis L. C.
;
Kosiba, John …
- In:
Journal of business research : JBR
116
(
2020
),
pp. 690-698
Persistent link: https://www.econbiz.de/10012257671
Saved in:
10
Nations as brands : cinema's place in the branding role
Gupta, Shashwat
;
Foroudi, Mohammad Mahdi
;
Väätänen, Juha
- In:
Journal of business research : JBR
116
(
2020
),
pp. 721-733
Persistent link: https://www.econbiz.de/10012257675
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->