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~isPartOf:"Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology"
~isPartOf:"Journal of international consumer marketing"
~subject:"Brand image"
~subject:"Consumer behaviour"
~subject:"Cultural identity"
~type_genre:"Article in journal"
~type_genre:"Case study"
~type_genre:"Konferenzbeitrag"
~type_genre:"Textbook"
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Brand image
Consumer behaviour
Cultural identity
Konsumentenverhalten
663
Markenimage
121
Brand management
107
Markenführung
107
USA
86
United States
86
Personality psychology
72
Persönlichkeitspsychologie
72
Experiment
70
Decision
63
Entscheidung
63
Advertising effects
61
Kulturelle Identität
61
Werbewirkung
61
Brand
60
Markenartikel
60
China
59
Emotion
55
Theorie
53
Theory
53
Cognition
49
Kognition
49
Designation of origin
48
Herkunftsbezeichnung
48
Advertising
45
Beziehungsmarketing
45
Relationship marketing
45
Werbung
43
National culture
42
Nationalkultur
42
Comparison
39
Vergleich
39
Social Web
35
Social web
35
International marketing
34
Internationales Marketing
34
Perception
33
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Undetermined
299
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10
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Article
678
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5
Type of publication (narrower categories)
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Article in journal
Case study
Konferenzbeitrag
Textbook
Aufsatz in Zeitschrift
683
Collection of articles of several authors
5
Sammelwerk
5
Language
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English
683
Author
All
Griskevicius, Vladas
8
Khare, Arpita
8
Wyer, Robert S.
8
Eisingerich, Andreas B
6
Fitzsimons, Gavan J.
6
Krishna, Aradhna
6
Park, C. Whan
6
Schmitt, Bernd
6
Alba, Joseph W.
5
Fiske, Susan T.
5
Gilovich, Thomas
5
Kervyn, Nicolas
5
Kumar, Amit
5
Malone, Chris
5
Phau, Ian
5
Saad, Gad
5
Schwarz, Norbert
5
Ariely, Dan
4
Barone, Michael J.
4
Cole, Catherine A.
4
Dhar, Ravi
4
Dimofte, Claudiu V.
4
Haws, Kelly L.
4
Jampol, Lily
4
Kenrick, Douglas T.
4
Kramer, Thomas
4
Lee, Michelle P.
4
Morwitz, Vicki G.
4
Noseworthy, Theodore J.
4
Oyserman, Daphna
4
Park, Jason Whan
4
Rothman, Alexander J.
4
Shavitt, Sharon
4
Shen, Hao
4
Simonson, Itamar
4
Simpson, Jeffry A.
4
Steinhart, Yael
4
Torres, Ivonne M.
4
Walker Reczek, Rebecca
4
Winterich, Karen Page
4
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Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
Journal of international consumer marketing
Journal of business research : JBR
2,142
Journal of retailing and consumer services
1,951
International journal of consumer studies
764
International journal of hospitality management
748
Psychology & marketing
694
Journal of consumer research : JCR ; an interdisciplinary bimonthly
602
The journal of brand management : an international journal
481
The journal of product & brand management
456
Asia Pacific journal of marketing and logistics
412
Tourism management : research, policies, practice
388
Journal of travel and tourism marketing
386
European journal of marketing : EJM
385
Journal of marketing research : JMR
360
Management science : journal of the Institute for Operations Research and the Management Sciences
343
Journal of marketing management : MM
336
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
326
Journal of marketing communications
321
Journal of retailing
314
Cogent business & management
311
Journal of marketing
306
Marketing intelligence & planning
305
Journal of the Academy of Marketing Science
303
Marketing letters : a journal of research in marketing
302
International journal of retail & distribution management
299
Journal of business ethics : JOBE
299
The journal of consumer marketing
299
Journal of consumer behaviour : an international research review
297
The international review of retail, distribution and consumer research
297
Journal of fashion marketing and management
293
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
283
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
276
International journal of contemporary hospitality management
275
The journal of services marketing
273
Technological forecasting & social change : an international journal
270
Journal of hospitality marketing & management
268
Journal of economic psychology : research in economic psychology and behavioral economics
263
Young consumers : insight and ideas for responsible marketers
259
Food policy : economics planning and politics of food and agriculture
241
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ECONIS (ZBW)
683
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41
Will you support or oppose? : the impact of region-of-origin bias on oppositional loyalty
Abdelwahab, Dalia
;
San-Martín, Sonia
;
Jiménez, Nadia
- In:
Journal of international consumer marketing
35
(
2023
)
3
,
pp. 314-332
Persistent link: https://www.econbiz.de/10014321484
Saved in:
42
Xenocentrism, ethnocentrism, and global culture influence on consumer preference for global and local brands
Cucato, Jussara da S. T.
;
Bizarrias, Flávio Santino
; …
- In:
Journal of international consumer marketing
35
(
2023
)
3
,
pp. 351-366
Persistent link: https://www.econbiz.de/10014321486
Saved in:
43
Young consumers' boycotting profiles in the UK and Finland : a comparative analysis
Tuominen, Jesse
;
Rantala, Eero
;
Tolvanen, Asko
; …
- In:
Journal of international consumer marketing
35
(
2023
)
5
,
pp. 464-485
Persistent link: https://www.econbiz.de/10014422398
Saved in:
44
Antecedents of private-label brand purchase intention : an experimental analysis
İpek, İlayda
;
Yılmaz, Çengiz
- In:
Journal of international consumer marketing
34
(
2022
)
4
,
pp. 435-449
Persistent link: https://www.econbiz.de/10013361582
Saved in:
45
Caught in the middle of a global trade war : Singaporean consumers' country brand evaluations
Caskey, D'Arcy
;
Warden, Clyde A.
- In:
Journal of international consumer marketing
34
(
2022
)
4
,
pp. 380-393
Persistent link: https://www.econbiz.de/10013361572
Saved in:
46
Cultural perspectives of millennials' decision-making styles in online group buying
Klein, Andreas
;
Sharma, Varinder M.
- In:
Journal of international consumer marketing
34
(
2022
)
4
,
pp. 357-379
Persistent link: https://www.econbiz.de/10013361563
Saved in:
47
Does consumer innovativeness matter in electrified vehicle? : the moderation role of consumer involvement
Chao, Chih-Wei
;
Hung, Yu-Chen
;
Sun, Li
- In:
Journal of international consumer marketing
34
(
2022
)
3
,
pp. 298-311
Persistent link: https://www.econbiz.de/10013361417
Saved in:
48
Eat to the beat : musical incongruity resolution in restaurant advertising
Abolhasani, Morteza
;
Golrokhi, Zahra
- In:
Journal of international consumer marketing
34
(
2022
)
5
,
pp. 567-591
Persistent link: https://www.econbiz.de/10013465902
Saved in:
49
The effect of temporal orientation on green purchase behavior : comparing U.S. and Chinese consumers
Segev, Sigal
;
Liu, Yu
- In:
Journal of international consumer marketing
34
(
2022
)
1
,
pp. 95-109
Persistent link: https://www.econbiz.de/10013167305
Saved in:
50
Effects of luxury perceptions on purchase intention of high-tech products
Ho, Sean Chih-Hsiang
;
Yeh, Ying-Jung Yvonne
;
Lin, Tom M. Y.
- In:
Journal of international consumer marketing
34
(
2022
)
2
,
pp. 168-183
Persistent link: https://www.econbiz.de/10013167319
Saved in:
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