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~isPartOf:"Journal of fashion marketing and management"
~language:"eng"
~subject:"Luxusgüter"
~subject:"Marketing management"
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Luxusgüter
Marketing management
Brand image
54
Markenimage
54
Consumer behaviour
45
Konsumentenverhalten
45
Brand management
28
Markenführung
28
Fashion
21
Mode
21
Luxury goods
18
Brand
17
Markenartikel
17
Bekleidung
16
Clothing
16
Social Web
8
Social web
8
USA
7
Beziehungsmarketing
6
Designation of origin
6
Herkunftsbezeichnung
6
Relationship marketing
6
United States
6
Bekleidungsindustrie
5
Clothing industry
5
Internet marketing
5
Online-Marketing
5
Marketingmanagement
4
Personality psychology
4
Persönlichkeitspsychologie
4
Brand loyalty
3
Brand personality
3
China
3
Corporate Social Responsibility
3
Corporate social responsibility
3
Country of origin
3
Einzelhandel
3
Frauen
3
India
3
Indien
3
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Aufsatz in Zeitschrift
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English
Author
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Lee, Yuri
2
Phau, Ian
2
Alexander, Bethan
1
Bang Nguyen Viet
1
Behrens, Stefan
1
Bhaduri, Gargi
1
Carduck, Juliane
1
Cheah, Isaac
1
Cho, Eunjoo
1
Choi, Yun Jung
1
Chong, Calvin
1
Contreras, Luis Ortega
1
Danbury, Annie
1
Dang Huu Phuc
1
Doss, Farrell
1
Duverger, Philippe
1
Esmaeilpour, Fariba
1
Fitzsimmons, Jason R.
1
Hanslin, Kamilla
1
Hassan, Salah
1
Hawley, Jana M.
1
Hennigs, Nadine
1
Hoa Pham
1
Hsu, Li-Chun
1
Hudders, Liselot
1
Jung, Hye Jung
1
Kanthavanich, Poramate
1
Kim, HaeJung
1
Kim, Hyeonsoo
1
Klarmann, Christiane
1
Lee, Seung-eun
1
Manlow, Veronica
1
Musić-Mehmedović, Melika
1
Nobbs, Karinna
1
Parrott, Guy
1
Rindell, Anne
1
Robinson, Tammy
1
Schanski, Morgan
1
Shetty, Khyati
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Journal of fashion marketing and management
Journal of business research : JBR
74
The journal of brand management : an international journal
47
The journal of product & brand management
35
Journal of retailing and consumer services
28
European journal of marketing : EJM
16
Journal of marketing communications
13
Journal of strategic marketing
13
Journal of the Academy of Marketing Science
11
Cogent business & management
10
Industrial marketing management : the international journal for industrial and high-tech firms
10
Journal of international consumer marketing
10
Journal of marketing
10
Journal of marketing management : MM
10
Psychology & marketing
9
International marketing review
8
European journal of marketing
7
International journal of hospitality management
7
Journal of global fashion marketing : JGfM
7
Journal of global marketing
7
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
7
International journal of advertising : the review of marketing communications
6
Journal of promotion management : innovations in planning and applied research
6
Qualitative market research : an international journal
6
The journal of asset management
6
The marketing review
6
International journal of consumer studies
5
International journal of internet marketing and advertising : IJIMA
5
International review on public and non-profit marketing
5
Journal of marketing management : JMM ; journal of the Academy of Marketing
5
Journal of promotion management : JPM
5
Journal of retailing
5
Marketing intelligence & planning
5
Marketing letters : a journal of research in marketing
5
Tourism management : research, policies, practice
5
Young consumers : insight and ideas for responsible marketers
5
Asia-Pacific journal of business administration
4
Business horizons
4
Central European business review : CEBR
4
European research studies
4
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ECONIS (ZBW)
21
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21
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date (oldest first)
1
An integrative model for online community citizenship behavior of luxury fashion brands on Instagram
Hsu, Li-Chun
- In:
Journal of fashion marketing and management
28
(
2024
)
2
,
pp. 357-378
Persistent link: https://www.econbiz.de/10014495536
Saved in:
2
Examining the moderating role of principle-based entity of luxury brands and its effects on perceived CSR motives, consumer situational scepticism and brand resonance
Teah, Kevin
;
Sung, Billy
;
Phau, Ian
- In:
Journal of fashion marketing and management
27
(
2023
)
5
,
pp. 784-809
Persistent link: https://www.econbiz.de/10014430514
Saved in:
3
How can CSR in demarketing trigger brand advocacy and mindful consumption? : mediating roles of perceived corporate hypocrisy and brand credibility
Hoa Pham
;
Dang Huu Phuc
;
Bang Nguyen Viet
- In:
Journal of fashion marketing and management
27
(
2023
)
5
,
pp. 851-869
Persistent link: https://www.econbiz.de/10014430517
Saved in:
4
The effect of brand personality congruence, brand attachment and brand love on loyalty among HENRY's in the luxury branding sector
Shetty, Khyati
;
Fitzsimmons, Jason R.
- In:
Journal of fashion marketing and management
26
(
2022
)
1
,
pp. 21-35
Persistent link: https://www.econbiz.de/10012797973
Saved in:
5
Measurement invariance of the modified brand luxury index scale across gender, age and countries
Yu, Shubin
;
Hudders, Liselot
- In:
Journal of fashion marketing and management
26
(
2022
)
5
,
pp. 870-889
Persistent link: https://www.econbiz.de/10013555064
Saved in:
6
CSR ads matter to luxury fashion brands : a construal level approach to understand Gen Z consumers' eWOM on social media
Youn, Song-yi
;
Cho, Eunjoo
- In:
Journal of fashion marketing and management
26
(
2022
)
3
,
pp. 516-533
Persistent link: https://www.econbiz.de/10013384546
Saved in:
7
How brand interaction in pop-up shops influences consumers' perceptions of luxury fashion retailers
Taube, Julia
;
Warnaby, Gary
- In:
Journal of fashion marketing and management
21
(
2017
)
3
,
pp. 385-399
Persistent link: https://www.econbiz.de/10011773347
Saved in:
8
Evaluation of absolute luxury : effect of cues, consumers' need for uniqueness, product involvement and product knowledge on expected price
Bhaduri, Gargi
;
Stanforth, Nancy
- In:
Journal of fashion marketing and management
20
(
2016
)
4
,
pp. 471-486
Persistent link: https://www.econbiz.de/10011551759
Saved in:
9
Inter-industry creative collaborations incorporating luxury fashion brands
Alexander, Bethan
;
Contreras, Luis Ortega
- In:
Journal of fashion marketing and management
20
(
2016
)
3
,
pp. 254-275
Persistent link: https://www.econbiz.de/10011594899
Saved in:
10
Online behaviour of luxury fashion brand advocates
Parrott, Guy
;
Danbury, Annie
;
Kanthavanich, Poramate
- In:
Journal of fashion marketing and management
19
(
2015
)
4
,
pp. 360-383
Persistent link: https://www.econbiz.de/10011502872
Saved in:
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