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~isPartOf:"Journal of fashion marketing and management"
~subject:"Social web"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Handbuch"
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Search: subject:"Customer relationship management"
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Social web
Beziehungsmarketing
27
Relationship marketing
27
Consumer behaviour
21
Konsumentenverhalten
21
Fashion
13
Mode
13
Brand management
11
Markenführung
11
Social Web
9
Brand
7
Markenartikel
7
Brand image
6
Dienstleistungsqualität
6
Internet marketing
6
Markenimage
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Online-Marketing
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Service quality
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Social media
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Textile distribution
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Textilhandel
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Brand loyalty
5
E-commerce
5
Einzelhandel
5
Electronic Commerce
5
Luxury goods
5
Luxusgüter
5
Online retailing
5
Online-Handel
5
Retail trade
5
Bekleidung
4
Clothing
4
Customer integration
4
Customer satisfaction
4
Kundenintegration
4
Kundenzufriedenheit
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Markentreue
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Aufsatz in Zeitschrift
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9
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Kang, Ju-Young M.
2
Geissinger, Andrea
1
Han, Jinhee
1
Hsu, Li-Chun
1
Kim, Jieun
1
Kincade, Doris H.
1
Laurell, Christofer
1
Molina-Prados, Aida
1
Muñoz-Leiva, Francisco
1
Pihl, Christopher
1
Prados-Peña, M. Belén
1
Radclyffe-Thomas, Natascha
1
Roncha, Ana
1
Shin, Eonyou
1
Straker, Karla
1
Wrigley, Cara
1
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Journal of fashion marketing and management
Journal of business research : JBR
92
Journal of retailing and consumer services
64
Industrial marketing management : the international journal for industrial and high-tech firms
36
International journal of internet marketing and advertising : IJIMA
35
The journal of product & brand management
32
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
26
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
26
Journal of strategic marketing
24
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
23
The journal of brand management : an international journal
23
Marketing intelligence & planning
20
Business horizons
19
Technological forecasting & social change : an international journal
18
International journal of electronic marketing and retailing : IJEMR
17
Journal of internet commerce
17
Journal of promotion management : innovations in planning and applied research
17
The journal of services marketing
16
Journal of marketing communications
15
Journal of service management
15
International journal of business information systems : IJBIS
14
Journal of marketing
14
Asia Pacific journal of marketing and logistics
13
International journal of electronic customer relationship management : IJECRM
13
Journal of marketing management : JMM ; journal of the Academy of Marketing
13
Journal of the Academy of Marketing Science
13
Cogent business & management
12
International journal of e-business research : an official publication of the Information Resources Management Association
12
Journal of hospitality marketing & management
12
Psychology & marketing
12
Tourism management : research, policies, practice
12
Journal of electronic commerce research : JECR
11
International journal of electronic commerce : IJEC
10
International journal of hospitality management
10
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
10
International journal of technology marketing : IJTMkt
10
Journal of customer behaviour
10
Journal of global marketing
10
The journal of business & industrial marketing
10
The service industries journal
10
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ECONIS (ZBW)
9
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9
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1
Exploring online consumer reviews of customized apparel products
Shin, Eonyou
;
Kincade, Doris H.
;
Han, Jinhee
- In:
Journal of fashion marketing and management
28
(
2024
)
1
,
pp. 139-160
Persistent link: https://www.econbiz.de/10014495507
Saved in:
2
An integrative model for online community citizenship behavior of luxury fashion brands on Instagram
Hsu, Li-Chun
- In:
Journal of fashion marketing and management
28
(
2024
)
2
,
pp. 357-378
Persistent link: https://www.econbiz.de/10014495536
Saved in:
3
The role of customer brand engagement in the use of Instagram as a "shop window" for fashion-industry social commerce
Molina-Prados, Aida
;
Muñoz-Leiva, Francisco
; …
- In:
Journal of fashion marketing and management
26
(
2022
)
3
,
pp. 495-515
Persistent link: https://www.econbiz.de/10013384541
Saved in:
4
Online customer relationship marketing tactics through social media and perceived customer retention orientation of the green retailer
Kang, Ju-Young M.
;
Kim, Jieun
- In:
Journal of fashion marketing and management
21
(
2017
)
3
,
pp. 298-316
Persistent link: https://www.econbiz.de/10011773339
Saved in:
5
User engagement in social media : an explorative study of Swedish fashion brands
Geissinger, Andrea
;
Laurell, Christofer
- In:
Journal of fashion marketing and management
20
(
2016
)
2
,
pp. 177-190
Persistent link: https://www.econbiz.de/10011575484
Saved in:
6
Emotionally engaging customers in the digital age : the case study of "Burberry love"
Straker, Karla
;
Wrigley, Cara
- In:
Journal of fashion marketing and management
20
(
2016
)
3
,
pp. 276-299
Persistent link: https://www.econbiz.de/10011594906
Saved in:
7
How TOMS' "one day without shoes" campaign brings stakeholders together and co-creates value for the brand using Instagram as a platform
Roncha, Ana
;
Radclyffe-Thomas, Natascha
- In:
Journal of fashion marketing and management
20
(
2016
)
3
,
pp. 300-321
Persistent link: https://www.econbiz.de/10011594911
Saved in:
8
Repurchase loyalty for customer social co-creation e-marketplaces
Kang, Ju-Young M.
- In:
Journal of fashion marketing and management
18
(
2014
)
4
,
pp. 452-464
Persistent link: https://www.econbiz.de/10010530878
Saved in:
9
Brands, community and style : exploring linking value in fashion blogging
Pihl, Christopher
- In:
Journal of fashion marketing and management
18
(
2014
)
1
,
pp. 3-19
Persistent link: https://www.econbiz.de/10010259200
Saved in:
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