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~isPartOf:"Journal of financial services marketing : JFSM"
~subject:"Brand image"
~subject:"Personal banking"
~subject:"Relationship marketing"
~type_genre:"Aufsatz in Zeitschrift"
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Search: subject:"customer relationship management"
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Brand image
Personal banking
Relationship marketing
Beziehungsmarketing
70
Consumer behaviour
23
Konsumentenverhalten
23
Financial services
21
Finanzdienstleistung
21
Customer satisfaction
17
Kundenzufriedenheit
17
Bank
16
Dienstleistungsqualität
12
Service quality
12
Confidence
11
Vertrauen
11
Privatkundengeschäft
10
Bank marketing
9
Bankmarketing
9
Electronic Banking
8
Electronic banking
8
Corporate reputation
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Customer value
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Firmenimage
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Großbritannien
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Kundenwert
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Markenimage
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Salespeople
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USA
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United Kingdom
4
United States
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Verkaufspersonal
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banking
4
loyalty
4
trust
4
Betriebliche Wertschöpfung
3
Customer experience
3
E-commerce
3
Electronic Commerce
3
Emotion
3
Employee retention
3
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Article
69
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Aufsatz in Zeitschrift
Article in journal
70
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1
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1
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English
70
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Murthi, B. P. S.
3
Rajaobelina, Lova
3
Bergeron, Jasmin
2
Brun, Isabelle
2
Caruana, Albert
2
Durkin, Mark
2
Harrison, Tina
2
Maas, Peter
2
Pitt, Leyland F.
2
Rehman, Mohsin Abdur
2
Ricard, Line
2
Samad, Sarminah
2
Shams, Ghazal
2
Steffes, Erin M.
2
Abu-Salim, Taghreed
1
Al-Wugayan, Adel A. A.
1
Alhazmi, Basem Masoud
1
Ali, Nada
1
Alnawas, Ibrahim
1
Altarifi, Shadi
1
Ansell, Jake
1
Arcand, Manon
1
Aspara, Jaakko
1
Atorough, Peter
1
Baqer, Samar M.
1
Barari, Mojtaba
1
Blery, Evangelia
1
Boateng, Sheena Lovia
1
Bosch, Johan
1
Brennan, Ross
1
Breur, Tom
1
Bäckström, Lars
1
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1
Chen, Hui-ju
1
Chinje, Nathalie Beatrice
1
Chircop, Saviour
1
Clark, Victoria
1
Clark-Murphy, Marilyn
1
Coltman, Tim
1
Cripps, Helen
1
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Published in...
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Journal of financial services marketing : JFSM
Journal of business research : JBR
644
Journal of retailing and consumer services
582
Industrial marketing management : the international journal for industrial and high-tech firms
406
International journal of hospitality management
280
The journal of services marketing
225
The journal of business & industrial marketing
191
The service industries journal
185
Journal of strategic marketing
169
Journal of the Academy of Marketing Science
164
International journal of electronic customer relationship management : IJECRM
140
Journal of marketing
124
International journal of contemporary hospitality management
120
Journal of travel and tourism marketing
118
Journal of service research : JSR
117
Journal of hospitality marketing & management
115
The journal of product & brand management
111
Tourism management : research, policies, practice
108
Asia Pacific journal of marketing and logistics
107
The journal of brand management : an international journal
107
Journal of service management
106
Journal of retailing
103
Cogent business & management
102
Psychology & marketing
100
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
99
Marketing intelligence & planning
97
European journal of marketing : EJM
95
Services marketing quarterly
92
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
86
The international journal of bank marketing : IJBM
85
Journal of marketing management : MM
82
Service business
80
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
78
The international review of retail, distribution and consumer research
73
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
72
Business horizons
68
International journal of retail & distribution management
68
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
67
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
66
European journal of operational research : EJOR
65
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ECONIS (ZBW)
70
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31
What is being exchanged? : framing the logic of value creation in financial services
Puustinen, Pekka
;
Saarijävi, Hannu
;
Maas, Peter
- In:
Journal of financial services marketing : JFSM
19
(
2014
)
1
,
pp. 43-51
Persistent link: https://www.econbiz.de/10010497787
Saved in:
32
Establishing bank-corporate relationships and building competitive advantages
Guo, Yongsheng
;
Holland, John
;
Kreander, Niklas
- In:
Journal of financial services marketing : JFSM
18
(
2013
)
1
,
pp. 27-39
Persistent link: https://www.econbiz.de/10010205384
Saved in:
33
Affect and marketing stimuli in consumer loyalty decisions to automobile insurers
Taylor, Steven A.
- In:
Journal of financial services marketing : JFSM
18
(
2013
)
1
,
pp. 4-16
Persistent link: https://www.econbiz.de/10010205386
Saved in:
34
An exploratory study into the implementation of internal marketing in small insurance brokers in the United Kingdom
Ali, Nada
- In:
Journal of financial services marketing : JFSM
17
(
2012/13
)
3
,
pp. 242-254
Persistent link: https://www.econbiz.de/10009664914
Saved in:
35
Trust in UK financial services : a longitudinal analysis
Ennew, Christine T.
;
Kharouf, Husni
;
Sekhon, Harjit
- In:
Journal of financial services marketing : JFSM
16
(
2011/12
)
1
,
pp. 65-75
Persistent link: https://www.econbiz.de/10009161431
Saved in:
36
What price loyalty? : a fresh look at loyalty programs in the credit card industry
Murthi, B. P. S.
;
Steffes, Erin M.
;
Rasheed, Abdul M. A.
- In:
Journal of financial services marketing : JFSM
16
(
2011/12
)
1
,
pp. 5-13
Persistent link: https://www.econbiz.de/10009161454
Saved in:
37
Determinants of loyalty and recommendation : The role of perceived service quality, emotional satisfaction and image
Ladhari, Riadh
;
Souiden, Nizar
;
Ladhari, Ines
- In:
Journal of financial services marketing : JFSM
16
(
2011/12
)
2
,
pp. 111-124
Persistent link: https://www.econbiz.de/10009385061
Saved in:
38
An empirical investigation of the relative effect of trust and switching costs on service loyalty in the UK retail banking industry
El-Manstrly, Dahlia
;
Paton, Robert A.
;
Veloutsou, Cleopatra
- In:
Journal of financial services marketing : JFSM
16
(
2011/12
)
2
,
pp. 101-110
Persistent link: https://www.econbiz.de/10009385067
Saved in:
39
Online banking in India : an approach to establish CRM
Khare, Arpita
- In:
Journal of financial services marketing : JFSM
15
(
2010/11
)
2
,
pp. 176-188
Persistent link: https://www.econbiz.de/10009563152
Saved in:
40
The impact of the internet upon bank marketing
Proença, João F.
;
Martins Silva, Marta
;
Fernandes, Teresa
- In:
Journal of financial services marketing : JFSM
15
(
2010/11
)
2
,
pp. 160-175
Persistent link: https://www.econbiz.de/10009563153
Saved in:
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