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~isPartOf:"Journal of financial services marketing : JFSM"
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Beziehungsmarketing
70
Relationship marketing
70
Consumer behaviour
42
Konsumentenverhalten
42
Financial services
38
Finanzdienstleistung
37
Bank marketing
26
Bankmarketing
26
Customer satisfaction
20
Kundenzufriedenheit
20
Bank
19
Personal banking
19
Privatkundengeschäft
19
USA
18
United States
18
Dienstleistungsqualität
16
Service quality
16
Confidence
15
Vertrauen
15
Electronic Banking
12
Electronic banking
12
Brand management
11
Markenführung
11
Großbritannien
8
United Kingdom
8
Brand image
7
Markenimage
7
Marketing
7
trust
7
Customer value
6
Distribution channel
6
Kundenwert
6
Marketing management
6
Marketingmanagement
6
Vertriebsweg
6
Viral marketing
6
Virales Marketing
6
Corporate reputation
5
Employee retention
5
Firmenimage
5
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Undetermined
37
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Article
126
Book / Working Paper
5
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Article in journal
131
Aufsatz in Zeitschrift
131
Collection of articles of several authors
5
Sammelwerk
5
Case study
2
Conference paper
2
Conference proceedings
2
Fallstudie
2
Konferenzbeitrag
2
Konferenzschrift
2
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Language
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English
131
Author
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Murthi, B. P. S.
4
Pitt, Leyland F.
4
Harrison, Tina
3
Lymperopoulos, Constantine
3
Rajaobelina, Lova
3
Robson, Julie
3
Steffes, Erin M.
3
Waite, Kathryn
3
Bergeron, Jasmin
2
Brun, Isabelle
2
Caruana, Albert
2
Chaniotakis, Ioannis E.
2
Durkin, Mark
2
Maas, Peter
2
Narteh, Bedman
2
Ojeme, Mark
2
Puttonen, Vesa
2
Rao, Ram C.
2
Rehman, Mohsin Abdur
2
Ricard, Line
2
Robson, Andrew
2
Samad, Sarminah
2
Shams, Ghazal
2
Soureli, Magdalini
2
Wang, Alex
2
Abratt, Russell
1
Abu-Salim, Taghreed
1
Al-Meshal, Soad A.
1
Al-Wugayan, Adel A. A.
1
AlGhaswyneh, Odai Falah Mohammad
1
Albassami, Faisal A.
1
Alhazmi, Basem Masoud
1
Ali, Nada
1
Alnawas, Ibrahim
1
Altarifi, Shadi
1
Amron, Amron
1
Ansell, Jake
1
Arcand, Manon
1
Ashraf, Samreen
1
Aspara, Jaakko
1
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Academy of Marketing / Conference <48., 2015, Limerick, Shannon>
1
Academy of Marketing / Conference <49., 2016, Newcastle-upon-Tyne>
1
Published in...
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Journal of financial services marketing : JFSM
Journal of business research : JBR
2,409
SpringerLink / Bücher
1,673
Industrial marketing management : the international journal for industrial and high-tech firms
1,606
Journal of retailing and consumer services
1,281
International journal of production economics
691
The journal of brand management : an international journal
637
International journal of hospitality management
611
The journal of business & industrial marketing
607
Tourism management : research, policies, practice
586
Journal of the Academy of Marketing Science
567
European journal of operational research : EJOR
544
International journal of production research
535
European journal of marketing : EJM
533
Journal of marketing
529
Journal of marketing management : MM
526
Journal of strategic marketing
517
Springer eBook Collection
516
Journal of travel and tourism marketing
502
Management science : journal of the Institute for Operations Research and the Management Sciences
500
Europäische Hochschulschriften / 5
478
Journal of marketing research : JMR
451
Psychology & marketing
445
The journal of product & brand management
444
Gabler Edition Wissenschaft
434
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
425
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
385
Journal of marketing communications
372
Marketing intelligence & planning
369
The journal of services marketing
367
The service industries journal
366
Asia Pacific journal of marketing and logistics
356
Journal of advertising research
352
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
336
Journal of retailing
324
Springer eBook Collection / Business and Economics
314
Marketing letters : a journal of research in marketing
309
International journal of contemporary hospitality management
304
Cogent business & management
286
Journal of hospitality marketing & management
285
Management Science
274
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ECONIS (ZBW)
131
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131
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21
Online relationship
marketing
and affective customer commitment : the mediating role of trust
Boateng, Sheena Lovia
;
Narteh, Bedman
- In:
Journal of financial services marketing : JFSM
21
(
2016
)
2
,
pp. 127-140
Persistent link: https://www.econbiz.de/10011537496
Saved in:
22
The relationship
marketing
orientation of Hong Kong financial services industry managers and its links to business performance
Gordon, Tsui Luen On
;
Pires, Guilherme D.
;
Stanton, John
- In:
Journal of financial services marketing : JFSM
13
(
2008/09
)
3
,
pp. 193-203
Persistent link: https://www.econbiz.de/10003802546
Saved in:
23
Effects of perceived cost, service quality, and customer satisfaction on health insurance service continuance
Abu-Salim, Taghreed
;
Onyia, Okey Peter
;
Harrison, Tina
; …
- In:
Journal of financial services marketing : JFSM
22
(
2017
)
4
,
pp. 173-186
Persistent link: https://www.econbiz.de/10011815909
Saved in:
24
An approach for the identification of cross-sell and up-sell opportunities using a financial services customer database
Salazar, Maria Teresa
;
Harrison, Tina
;
Ansell, Jake
- In:
Journal of financial services marketing : JFSM
12
(
2007/08
)
2
,
pp. 115-131
Persistent link: https://www.econbiz.de/10003697760
Saved in:
25
The effect of promotional interest rates on customer borrowing and payment behavior in the credit card industry
Murthi, B. P. S.
;
Girju, Marina
;
Steffes, Erin
- In:
Journal of financial services marketing : JFSM
24
(
2019
)
1/2
,
pp. 11-20
Persistent link: https://www.econbiz.de/10012059997
Saved in:
26
Religiosity and customer trust in financial services
marketing
relationships
Alhazmi, Basem Masoud
- In:
Journal of financial services marketing : JFSM
24
(
2019
)
1/2
,
pp. 31-43
Persistent link: https://www.econbiz.de/10012060004
Saved in:
27
The riches of relevance
Noble, Yolanda
- In:
Journal of financial services marketing : JFSM
13
(
2008/09
)
4
,
pp. 357-363
Persistent link: https://www.econbiz.de/10003820594
Saved in:
28
The magic of branding : the role of "pledge", "turn" and "prestige" in fostering consumer trust in financial services
Moin, S. M. A.
;
Devlin, James
;
McKechnie, Sally
- In:
Journal of financial services marketing : JFSM
21
(
2016
)
2
,
pp. 113-126
Persistent link: https://www.econbiz.de/10011537494
Saved in:
29
A framework for understanding the evolution of relationship quality and the customer relationship development process
Atorough, Peter
;
Salem, Heba
- In:
Journal of financial services marketing : JFSM
21
(
2016
)
4
,
pp. 267-283
Persistent link: https://www.econbiz.de/10011594161
Saved in:
30
Editorial: Personal selling and sales management in the
marketing
of financial services : introduction to the special issue
Sangri, Esmail Salehi
- In:
Journal of financial services marketing : JFSM
19
(
2014
)
2
,
pp. 71-73
Persistent link: https://www.econbiz.de/10010497782
Saved in:
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