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~isPartOf:"Journal of hospitality and tourism insights"
~isPartOf:"Strategic marketing in tourism services"
~person:"Tsiotsou, Rodoula H."
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Tsiotsou, Rodoula H.
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Journal of hospitality and tourism insights
Strategic marketing in tourism services
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Introduction to experiential marketing
Goldsmith, Ronald E.
;
Tsiotsou, Rodoula H.
- In:
Strategic marketing in tourism services
,
(pp. 207-214)
.
2012
Persistent link: https://www.econbiz.de/10009581741
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2
Implementing relationship marketing in hospitality and tourism management
Goldsmith, Ronald E.
;
Tsiotsou, Rodoula H.
- In:
Strategic marketing in tourism services
,
(pp. 139-146)
.
2012
Persistent link: https://www.econbiz.de/10009581755
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3
Social interactions as basis for segmenting the tourism market
Tsiotsou, Rodoula H.
;
Mild, Andreas
;
Sudharshan, Devanathan
- In:
Strategic marketing in tourism services
,
(pp. 35-48)
.
2012
Persistent link: https://www.econbiz.de/10009581772
Saved in:
4
Target marketing and its application to tourism
Tsiotsou, Rodoula H.
;
Goldsmith, Ronald E.
- In:
Strategic marketing in tourism services
,
(pp. 3-15)
.
2012
Persistent link: https://www.econbiz.de/10009581868
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