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~isPartOf:"Journal of hospitality marketing & management"
~subject:"Brand image"
~subject:"Experiment"
~subject:"Service quality"
~subject:"Viral marketing"
~type_genre:"Article in journal"
~type_genre:"Article"
~type_genre:"Conference proceedings"
~type_genre:"Marktinformation"
~type_genre:"Non-commercial literature"
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Search: subject_exact:"Consumer Behaviour"
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Subject
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Brand image
Experiment
Service quality
Viral marketing
Consumer behaviour
245
Konsumentenverhalten
245
Customer satisfaction
91
Kundenzufriedenheit
91
Dienstleistungsqualität
77
Hotel industry
77
Hotellerie
77
Beziehungsmarketing
73
Relationship marketing
73
Gastronomie
57
Restaurant industry
57
Emotion
35
Virales Marketing
29
Beschwerdemanagement
26
Complaint management
26
Brand management
25
Markenführung
25
Markenimage
25
Internet marketing
22
Online-Marketing
22
Social Web
22
Social web
22
Holiday behaviour
19
Urlaubsverhalten
19
Confidence
18
Online retailing
18
Online-Handel
18
Vertrauen
18
USA
17
United States
17
Brand
13
Markenartikel
13
Website
12
customer loyalty
12
satisfaction
12
trust
12
Corporate Social Responsibility
11
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91
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2
Type of publication
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Article
117
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Article in journal
Article
Conference proceedings
Marktinformation
Non-commercial literature
Aufsatz in Zeitschrift
117
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English
117
Author
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Mattila, Anna S.
4
Mavondo, Felix
4
Baloglu, Seyhmus
3
Dewnarain, Senika
3
Han, Heesup
3
Jin, Naehyun Paul
3
Lee, Seonjeong
3
Line, Nathaniel D.
3
Ramkissoon, Haywantee
3
Tang, Liang
3
Amin, Muslim
2
Assaker, Guy
2
Cobanoglu, Cihan
2
Fan, Alei
2
Goh, Ben
2
Khoo-Lattimore, Catheryn
2
Kim, Kyungmin
2
Kim, Peter Beomcheol
2
Kim, Soon-Ho
2
Lee, Yong-Ki
2
Liu, Chih-Hsing
2
Miao, Li
2
O'Connor, Peter
2
Ouyang, Zhe
2
Park, Jeong-Yeol
2
Prayag, Girish
2
Qu, Hailin
2
Ribeiro, Manuel Alector
2
Ro, Heejung
2
Romero, Jaime
2
Sharifi, Seyed Shahin
2
Wu, Luorong
2
Abubakar, Binta
1
Ai, Jin
1
Al-Ansi, Amr
1
Ali Eliwa, Rasha
1
Ali, Faizan
1
Andreu, Luisa
1
Anusree, M. R.
1
Atadil, Hilmi A.
1
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Published in...
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Journal of hospitality marketing & management
Journal of business research : JBR
637
Journal of retailing and consumer services
542
International journal of hospitality management
309
The journal of product & brand management
257
The journal of brand management : an international journal
221
Psychology & marketing
188
The journal of services marketing
133
Asia Pacific journal of marketing and logistics
131
Journal of travel and tourism marketing
130
International journal of contemporary hospitality management
122
Journal of marketing communications
119
European journal of marketing : EJM
116
Cogent business & management
107
Tourism management : research, policies, practice
101
Journal of consumer research : JCR ; an interdisciplinary bimonthly
99
Journal of international consumer marketing
92
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
91
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
89
The service industries journal
89
International journal of consumer studies
88
Journal of strategic marketing
87
Journal of the Academy of Marketing Science
87
Journal of marketing
85
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
84
Marketing letters : a journal of research in marketing
84
Services marketing quarterly
83
Marketing intelligence & planning
82
Journal of marketing research : JMR
81
International journal of internet marketing and advertising : IJIMA
79
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
76
The journal of consumer marketing
73
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
72
Journal of global marketing
71
Management science : journal of the Institute for Operations Research and the Management Sciences
67
Journal of economic behavior & organization : JEBO
66
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
66
Journal of retailing
64
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
63
Journal of promotion management : innovations in planning and applied research
61
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ECONIS (ZBW)
117
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117
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1
A profile deviation approach to enhancing relationship marketing outcomes
Dewnarain, Senika
;
Mavondo, Felix
;
Ramkissoon, Haywantee
; …
- In:
Journal of hospitality marketing & management
32
(
2023
)
8
,
pp. 1005-1024
Persistent link: https://www.econbiz.de/10014369554
Saved in:
2
The effects of message framing in CSR advertising on consumers' emotions, attitudes, and behavioral intentions
Stadlthanner, Katja Anna
;
Andreu, Luisa
;
Ribeiro, …
- In:
Journal of hospitality marketing & management
31
(
2022
)
7
,
pp. 777-796
Persistent link: https://www.econbiz.de/10013357136
Saved in:
3
Service robot's responses in service recovery and service evaluation : the moderating role of robots' social perception
Shan, Minghui
;
Zhu, Zhenzhong
;
Chen, Haipeng
;
Sun, Sijie
- In:
Journal of hospitality marketing & management
33
(
2024
)
2
,
pp. 145-168
Persistent link: https://www.econbiz.de/10014511796
Saved in:
4
Effect of online review comment recency on information processing : interaction between overall and recently posted individual ratings
Shin, Seunghun
;
Xiang, Zheng
- In:
Journal of hospitality marketing & management
33
(
2024
)
5
,
pp. 602-625
Persistent link: https://www.econbiz.de/10014564202
Saved in:
5
What consumer complaints should hoteliers prioritize? : analysis of online reviews under different market segments
Wu, Jie
;
Zhao, Narisa
- In:
Journal of hospitality marketing & management
32
(
2023
)
1
,
pp. 1-28
Persistent link: https://www.econbiz.de/10013545795
Saved in:
6
Responding to negative reviews? : the interplay of management response strategy and service failure type
Salehi-Esfahani, Saba
;
Torres, Edwin
;
Hua, Nan
- In:
Journal of hospitality marketing & management
32
(
2023
)
1
,
pp. 29-49
Persistent link: https://www.econbiz.de/10013545802
Saved in:
7
Sexual orientation identity matters : lesbian, gay, and bi-sexual customers’ perceptions of service encounters
Ro, Heejung
- In:
Journal of hospitality marketing & management
32
(
2023
)
1
,
pp. 75-94
Persistent link: https://www.econbiz.de/10013545807
Saved in:
8
Developing customer-based brand equity from both employee and customer perspectives
Liu, Chih-Hsing
;
Lin, Wen-Pei
;
Lu, Yu-Hung
;
Huang, Yi-Jhan
- In:
Journal of hospitality marketing & management
32
(
2023
)
3
,
pp. 285-316
Persistent link: https://www.econbiz.de/10014281014
Saved in:
9
Key dimensions of memorable gastronomic experience : application of q-methodology
Rašan, Dora
;
Laškarin Ažić, Marina
- In:
Journal of hospitality marketing & management
32
(
2023
)
5
,
pp. 615-630
Persistent link: https://www.econbiz.de/10014319781
Saved in:
10
Do green practices and green image promote consumers' participation in social network sites (SNS)?
Cho, Byung-Kwan
;
Park, Jeong-Yeol
;
Lee, Yong-Ki
- In:
Journal of hospitality marketing & management
32
(
2023
)
5
,
pp. 631-648
Persistent link: https://www.econbiz.de/10014319783
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