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~isPartOf:"Journal of international consumer marketing"
~isPartOf:"Journal of internet commerce"
~isPartOf:"Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction"
~language:"eng"
~person:"Amoako, George Kofi"
~person:"Arora, Sonia"
~person:"Babay, Hanene"
~person:"Backhaus, Klaus"
~person:"Deependra Singh"
~person:"Khare, Arpita"
~person:"Malhotra, Naresh K."
~subject:"Business-to-business marketing"
~subject:"Consumer behaviour"
~subject:"Customer satisfaction"
~subject:"Konsumentenverhalten"
~subject:"Krankenhaus"
~subject:"Kundenzufriedenheit"
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Business-to-business marketing
Consumer behaviour
Customer satisfaction
Konsumentenverhalten
Krankenhaus
Kundenzufriedenheit
Beziehungsmarketing
9
Relationship marketing
9
Brand image
3
Brand management
3
India
3
Indien
3
Markenführung
3
Markenimage
3
relationship marketing
3
Brand
2
Emotion
2
Ghana
2
Lieferantenmanagement
2
Malaysia
2
Markenartikel
2
Supplier relationship management
2
uncertainty avoidance
2
B-to-B-Marketing
1
Bankgeschäft
1
Banking services
1
Bekleidung
1
Bekleidungsindustrie
1
Brand experience
1
Brand relationship orientation
1
Clothing
1
Clothing industry
1
Confidence
1
Consumption
1
Cultural identity
1
Culture
1
Customer value
1
Dienstleistungsqualität
1
E-commerce
1
Electronic Commerce
1
Emerging economies
1
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Undetermined
7
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Article
11
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Article in journal
11
Aufsatz in Zeitschrift
11
Language
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English
Author
All
Amoako, George Kofi
Arora, Sonia
Babay, Hanene
Backhaus, Klaus
Deependra Singh
Khare, Arpita
Malhotra, Naresh K.
Fazli-Salehi, Reza
5
Torres, Ivonne M.
5
Zúñiga, Miguel Ángel
5
Aiken, K. Damon
3
Xue, Fei
3
Alarcón-del-Amo, María-del-Carmen
2
Arora, Amit
2
Arora, Anshu
2
Aslam, Wajeeha
2
Balaji, M. S.
2
Farhat, Kashif
2
Han, Min Chung
2
Ho, Han Chiang
2
Hopkins, Christopher D.
2
Hornikx, Jos
2
Kang, Inwon
2
Klein, Andreas
2
Koo, Jakyung
2
Lopes, Evandro Luiz
2
Madadi, Rozbeh
2
Manrai, Ajay K.
2
McIntyre, John R.
2
Meurs, Frank van
2
Mokhtar, Sany Sanuri Mohd
2
Ndubisi, Nelson Oly
2
Petrescu, Maria
2
Phau, Ian
2
Prendergast, Gerard P.
2
Safari, Aswo
2
Sharma, Varinder M.
2
Shin, Sohyoun
2
Silva, Dirceu da
2
Svensson, Göran
2
Trivedi, Jay
2
Tsai, Wanhsiu Sunny
2
Wong, Amy
2
Wrigley, Cara
2
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Published in...
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Journal of international consumer marketing
Journal of internet commerce
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
Journal of business-to-business marketing
4
International journal of electronic marketing and retailing : IJEMR
3
Marketing intelligence & planning
3
Industrial marketing management : the international journal for industrial and high-tech firms
2
International journal of business competition and growth : IJBCG
2
International journal of consumer studies
2
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
2
Journal of hospitality and tourism insights
2
Journal of retailing and consumer services
2
Research and the development of pedagogical materials : working papers
2
Review of marketing research
2
AMS review : official publication of the Academy of Marketing Science
1
Arbeitspapiere des Betriebswirtschaftlichen Instituts für Anlagen und Systemtechnologien
1
Die Betriebswirtschaft : DBW
1
Electronic markets : the international journal on networked business
1
Enhancing enterprise competitiveness : (marketing, people, IT and entrepreneurship)
1
International journal of Indian culture and business management
1
International journal of business and emerging markets : IJBEM
1
International journal of internet marketing and advertising : IJIMA
1
International journal of retail & distribution management
1
International journal of retail and distribution management
1
Journal of African business
1
Journal of business research : JBR
1
Journal of customer behaviour
1
Journal of economic psychology : research in economic psychology and behavioral economics
1
Journal of fashion marketing and management
1
Journal of financial services marketing : JFSM
1
Journal of global marketing
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of marketing analytics : JMA
1
Journal of retailing
1
Journal of targeting, measurement and analysis for marketing
1
Journal of the Academy of Marketing Science
1
Legends in marketing
1
Leveraging consumer behavior and psychology in the digital economy
1
Nachhaltigkeit und Innovation in internen und externen Unternehmensbeziehungen : Festschrift für Prof. Dr. Klaus Bellmann zum 80. Geburtstag
1
Psychology & marketing
1
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Source
All
ECONIS (ZBW)
11
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1
Relationship
marketing
, orientation, brand equity and firm value : the mediating role of customer value : an emerging market perspective
Amoako, George Kofi
- In:
Journal of relationship marketing : innovations and …
18
(
2019
)
4
,
pp. 280-308
Persistent link: https://www.econbiz.de/10012181030
Saved in:
2
Green apparel buying : role of past behavior, knowledge and peer influence in the assessment of green apparel perceived benefits
Khare, Arpita
- In:
Journal of international consumer marketing
35
(
2023
)
1
,
pp. 109-125
Persistent link: https://www.econbiz.de/10014321457
Saved in:
3
Perceived brand relationship orientation : conceptual analysis and dimensions identification
Bahia, Kamilia
;
Babay, Hanene
- In:
Journal of relationship marketing : innovations and …
22
(
2023
)
1
,
pp. 1-28
Persistent link: https://www.econbiz.de/10013549031
Saved in:
4
Brand experience-brand love relationship for Indian hypermarket brands : the moderating role of customer personality traits
Deependra Singh
;
Bajpai, Naval
;
Kulshreshtha, Kushagra
- In:
Journal of relationship marketing : innovations and …
20
(
2021
)
1
,
pp. 20-41
Persistent link: https://www.econbiz.de/10012483395
Saved in:
5
Relationship
marketing
and repurchase intention in Ghana's hospitality industry : an empirical examination of trust and commitment
Amoako, George Kofi
;
Kutu-Adu, Solomon G.
;
Caesar, …
- In:
Journal of relationship marketing : innovations and …
18
(
2019
)
2
,
pp. 77-107
Persistent link: https://www.econbiz.de/10012181020
Saved in:
6
Multi-item scale development for online consumption emotion construct and psychometric evaluation for relationship
marketing
Kautish, Pradeep
;
Sharma, Rajesh
;
Khare, Arpita
- In:
Journal of relationship marketing : innovations and …
20
(
2021
)
2
,
pp. 91-134
Persistent link: https://www.econbiz.de/10012515002
Saved in:
7
Response to personalized
marketing
communication : an empirical investigation comparing users and non users of surrogate shoppers
Arora, Sonia
;
Bawa, Anupam
- In:
Journal of internet commerce
21
(
2022
)
2
,
pp. 246-269
Persistent link: https://www.econbiz.de/10013178091
Saved in:
8
Influence of cultural values on Indian consumers' local store loyalty
Khare, Arpita
- In:
Journal of international consumer marketing
26
(
2014
)
4
,
pp. 329-343
Persistent link: https://www.econbiz.de/10010400567
Saved in:
9
Impact of culture, cosmopolitanism, and price on local store loyalty : an empirical study from India
Khare, Arpita
;
Pandey, Sanjay Kr.
;
Bhardwaj, Preshth
- In:
Journal of international consumer marketing
26
(
2014
)
3
,
pp. 185-200
Persistent link: https://www.econbiz.de/10010380446
Saved in:
10
Examining uncertainty avoidance, relationship quality, and customer loyalty in two cultures
Ndubisi, Nelson Oly
;
Malhotra, Naresh K.
;
Ulas, Dilber
; …
- In:
Journal of international consumer marketing
24
(
2012
)
5
,
pp. 320-337
Persistent link: https://www.econbiz.de/10009778699
Saved in:
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