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~isPartOf:"Journal of marketing"
~isPartOf:"Journal of service research : JSR"
~isPartOf:"Market : review for marketing theory and practice"
~subject:"Salespeople"
~subject:"Virales Marketing"
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Search: "Customer relationship management"
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Salespeople
Virales Marketing
Beziehungsmarketing
258
Relationship marketing
258
Consumer behaviour
109
Konsumentenverhalten
109
Customer satisfaction
72
Kundenzufriedenheit
72
Dienstleistungsqualität
68
Service quality
68
Lieferantenmanagement
32
Supplier relationship management
32
Customer value
27
Kundenwert
27
Dienstleistungssektor
24
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24
Customer service
23
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23
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Social web
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USA
21
United States
21
Beschwerdemanagement
18
Brand management
18
Complaint management
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Markenführung
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Viral marketing
16
relationship marketing
16
Marketing management
15
Marketingmanagement
15
customer satisfaction
15
Arbeitsverhalten
14
Confidence
14
Dienstleistung
14
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Ruyter, Ko de
3
Brady, Michael K.
2
Brown, Tom
2
Grewal, Rajdeep
2
Homburg, Christian
2
Kumar, V.
2
Lilien, Gary L.
2
Rapp, Adam A.
2
Schmitz, Christian
2
Verhoef, Peter C.
2
Wieseke, Jan
2
Agnihotri, Raj
1
Ahearne, Michael
1
Alavi, Sascha
1
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1
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1
Ardyan, Eliya
1
Arnold, Todd
1
Arnold, Todd J.
1
Auh, Seigyoung
1
Ballings, Michel
1
Barnes, Donald C.
1
Bartholomew, Darrell E.
1
Bauer, András
1
Beatty, Sharon E.
1
Bezawada, Ram
1
Bhattacharya, C. B.
1
Black, William C.
1
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1
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1
Brady, Michael
1
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1
Bügel, Marnix S.
1
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1
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Journal of marketing
Journal of service research : JSR
Market : review for marketing theory and practice
Journal of retailing and consumer services
63
Industrial marketing management : the international journal for industrial and high-tech firms
56
Journal of business research : JBR
49
The journal of personal selling & sales management : JPSSM
40
Journal of the Academy of Marketing Science
26
The journal of business & industrial marketing
26
Journal of hospitality marketing & management
18
International journal of hospitality management
17
Journal of personal selling & sales management
17
The journal of services marketing
15
International journal of contemporary hospitality management
13
SpringerLink / Bücher
12
The service industries journal
12
European journal of marketing : EJM
11
Journal of strategic marketing
11
Asia Pacific journal of marketing and logistics
10
Cogent business & management
10
Journal of retailing
10
Psychology & marketing
10
The journal of product & brand management
10
Tourism management : research, policies, practice
10
International journal of internet marketing and advertising : IJIMA
9
Journal of business-to-business marketing
8
Journal of travel and tourism marketing
8
Marketing intelligence & planning
8
Business horizons
7
Journal of business ethics : JOBE
7
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
6
Journal of financial services marketing : JFSM
6
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
6
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
6
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
6
Journal of service management
6
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
5
International journal of electronic marketing and retailing : IJEMR
5
International journal of retail & distribution management
5
International journal of services and operations management
5
Journal of global marketing
5
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ECONIS (ZBW)
38
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1
How marketing perks influence word of mouth
Lisjak, Monika
;
Bonezzi, Andrea
;
Rucker, Derek D.
- In:
Journal of marketing
85
(
2021
)
5
,
pp. 128-144
Persistent link: https://www.econbiz.de/10012608737
Saved in:
2
Understanding the impact of relationship disruptions
Schmitz, Christian
;
Frieß, Maximilian
;
Alavi, Sascha
; …
- In:
Journal of marketing
84
(
2020
)
1
,
pp. 66-87
Persistent link: https://www.econbiz.de/10012176435
Saved in:
3
Investigating the impact of salespersons' use of technology and social media on their customer relationship performance in B2B settings
Gáti, Mirkó
;
Mitev, Ariel
;
Bauer, András
- In:
Market : review for marketing theory and practice
30
(
2018
)
2
,
pp. 165-176
Persistent link: https://www.econbiz.de/10011994843
Saved in:
4
The role of marketer-generated content in customer engagement marketing
Meire, Matthijs
;
Hewett, Kelly
;
Ballings, Michel
;
Kumar, V.
- In:
Journal of marketing
83
(
2019
)
6
,
pp. 21-42
Persistent link: https://www.econbiz.de/10012176245
Saved in:
5
Factors that influence the relationship between customer information quality and salesperson performance
Udayana, Ida Bagus Nyoman
;
Prayekti
;
Ardyan, Eliya
- In:
Market : review for marketing theory and practice
31
(
2019
)
2
,
pp. 187-207
Persistent link: https://www.econbiz.de/10012160305
Saved in:
6
From social to sale : the effects of firm-generated content in social media on customer behavior
Kumar, Ashish
;
Bezawada, Ram
;
Rishika, Rishika
; …
- In:
Journal of marketing
80
(
2016
)
1
,
pp. 7-25
Persistent link: https://www.econbiz.de/10011507438
Saved in:
7
Sales representative departures and customer reassignment strategies in business-to-business markets
Shi, Huanhuan
;
Sridhar, Shrihari
;
Grewal, Rajdeep
; …
- In:
Journal of marketing
81
(
2017
)
2
,
pp. 25-44
Persistent link: https://www.econbiz.de/10011697520
Saved in:
8
Salesperson solution involvement and sales performance : the contingent role of supplier firm and customer-supplier relationship characteristics
Panagopoulos, Nikolaos G.
;
Rapp, Adam A.
;
Ogilvie, …
- In:
Journal of marketing
81
(
2017
)
4
,
pp. 144-164
Persistent link: https://www.econbiz.de/10011734912
Saved in:
9
A customer scorned : effects of employee reprimands in frontline service encounters
Pugh, Harrison B.
;
Brady, Michael K.
;
Hopkins, Lucas M.
- In:
Journal of service research : JSR
21
(
2018
)
2
,
pp. 219-234
Persistent link: https://www.econbiz.de/10011855801
Saved in:
10
The emergent field of organizational frontlines
Singh, Jagdip
;
Brady, Michael
;
Arnold, Todd
;
Brown, Tom
- In:
Journal of service research : JSR
20
(
2017
)
1
,
pp. 3-11
Persistent link: https://www.econbiz.de/10011647467
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