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~isPartOf:"Journal of marketing communications"
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Search: subject:"Reputation."
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Corporate reputation
22
Firmenimage
22
Public relations
12
Öffentlichkeitsarbeit
12
Corporate Social Responsibility
10
Corporate social responsibility
10
Consumer behaviour
6
Konsumentenverhalten
6
Corporate culture
5
Reputation
5
Unternehmenskultur
5
Advertising
3
Brand architecture
3
Brand image
3
Brand management
3
Markenarchitektur
3
Markenführung
3
Markenimage
3
Stakeholder
3
corporate branding
3
Beziehungsmarketing
2
CSR communication
2
Communication
2
Confidence
2
Corporate identity
2
Crisis management
2
Financial crisis
2
Finanzkrise
2
Kommunikation
2
Krisenmanagement
2
Marketing management
2
Marketingmanagement
2
Personality psychology
2
Persönlichkeitspsychologie
2
Relationship marketing
2
Tourism
2
Tourismus
2
Vertrauen
2
Werbung
2
consumer attitude
2
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22
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22
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English
22
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Melewar, T. C.
3
Bang, Nguyen
2
Fullerton, Jami A.
2
Abu Zayyad, Hala Mohammed
1
Abuhashesh, Mohammd
1
Al Shurideh, Muhammad
1
Bailey, Ainsworth Anthony
1
Bartholmé, Roland H.
1
Basile, Kelly
1
Biraghi, Silvia
1
Bolhuis, Wendy
1
Bonifield, Carolyn M.
1
Bosch, Annette L. M. van den
1
Brennett, Roger
1
Bögel, Paula Maria
1
Chen, Cheng-Hao Steve
1
Dinnie, Keith
1
Elving, Wim J. L.
1
Ferguson, Mary Ann
1
Foroudi, Pantea
1
Gambetti, Rossella Chiara
1
Goh, Mark
1
Han, Sung Ho
1
Ho, Benjamin
1
Holtzhausen, Derina
1
Japutra, Arnold
1
Jong, Menno D. T. de
1
Kanso, Ali M.
1
Kaur Ghuman, Mandeep
1
Kendrick, Alice
1
Kitchen, Philip J.
1
Koronaki, Eirini
1
Kottasz, Rita
1
Letourneau, Olivia
1
Mann, Bikram Jit Singh
1
Maqableh, Mahmoud
1
Masa'deh, Ra'ed
1
Nelson, Richard Alan
1
Obeidat, Zaid Mohammad Ibrahim
1
Pang, Augustine
1
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Journal of marketing communications
Corporate reputation review : an international journal
157
Journal of business research : JBR
122
Journal of business ethics : JOBE
96
The journal of brand management : an international journal
73
SpringerLink / Bücher
69
NBER working paper series
65
IZA Discussion Papers
63
Working paper / National Bureau of Economic Research, Inc.
62
Academy of Management journal : AMJ
61
NBER Working Paper
57
Corporate communications : an international journal
53
Journal of economic behavior & organization : JEBO
52
Management science : journal of the Institute for Operations Research and the Management Sciences
51
Journal of retailing and consumer services
49
MPRA Paper
49
CEPR Discussion Papers
47
Discussion paper / Centre for Economic Policy Research
44
Discussion paper series / IZA
42
Journal of Business Ethics
42
Journal of economic theory
40
CESifo working papers
36
Corporate reputation review
36
The Oxford handbook of corporate reputation
36
International journal of hospitality management
35
CESifo Working Paper Series
33
Industrial marketing management : the international journal for industrial and high-tech firms
33
Journal of financial economics
33
European journal of marketing : EJM
32
CESifo Working Paper
31
Finance research letters
31
Corporate social responsibility and environmental management
30
Journal of banking & finance
30
Games and economic behavior
29
Journal of Communication Management
28
The journal of corporate finance : contracting, governance and organization
28
The journal of product & brand management
26
Discussion paper / Tinbergen Institute
23
International studies of management and organization
22
International journal of industrial organization
21
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ECONIS (ZBW)
22
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22
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1
The mediating role of skepticism : how corporate social advocacy builds quality relationships with publics
Park, Keonyoung
- In:
Journal of marketing communications
28
(
2022
)
8
,
pp. 821-839
Persistent link: https://www.econbiz.de/10013493045
Saved in:
2
Corporate social responsibility and patronage intentions : the mediating effect of brand credibility
Abu Zayyad, Hala Mohammed
;
Obeidat, Zaid Mohammad Ibrahim
; …
- In:
Journal of marketing communications
27
(
2021
)
5
,
pp. 510-533
Persistent link: https://www.econbiz.de/10012624663
Saved in:
3
Toward effective CSR communication in controversial industry sectors
Song, Baobao
;
Wen, Jing
;
Ferguson, Mary Ann
- In:
Journal of marketing communications
26
(
2020
)
3
,
pp. 243-267
Persistent link: https://www.econbiz.de/10012203475
Saved in:
4
BP and the Deepwater Horizon oil spill : a case study of how company management employed public relations to restore a damaged brand
Kanso, Ali M.
;
Nelson, Richard Alan
;
Kitchen, Philip J.
- In:
Journal of marketing communications
26
(
2020
)
7
,
pp. 703-731
Persistent link: https://www.econbiz.de/10012314011
Saved in:
5
Company
reputation
and its influence on consumer trust in response to ongoing CSR communication
Bögel, Paula Maria
- In:
Journal of marketing communications
25
(
2019
)
2
,
pp. 115-136
Persistent link: https://www.econbiz.de/10012203272
Saved in:
6
Looking for luxury CSR practices that make more sense : the role of corporate identity and consumer attitude
Panigyrakis, George
;
Panopoulos, Anastasios
;
Koronaki, …
- In:
Journal of marketing communications
26
(
2020
)
6
,
pp. 666-684
Persistent link: https://www.econbiz.de/10012263768
Saved in:
7
The impact of social media platform selection on effectively communicating about corporate social responsibility
Yang, Jing
;
Basile, Kelly
;
Letourneau, Olivia
- In:
Journal of marketing communications
26
(
2020
)
1
,
pp. 65-87
Persistent link: https://www.econbiz.de/10012203389
Saved in:
8
Country
reputation
as a moderator of tourism advertising effectiveness
Fullerton, Jami A.
;
Kendrick, Alice
- In:
Journal of marketing communications
23
(
2017
)
3
,
pp. 260-272
Persistent link: https://www.econbiz.de/10011705486
Saved in:
9
Managing the
reputation
of the banking industry after the global financial crisis : implications of public anger, processing depth and retroactive memory interference for public re...
Kottasz, Rita
;
Brennett, Roger
- In:
Journal of marketing communications
22
(
2016
)
3
,
pp. 284-306
Persistent link: https://www.econbiz.de/10011613165
Saved in:
10
The role of corporate identity management in the higher education sector : an exploratory case study
Melewar, T. C.
;
Foroudi, Pantea
;
Dinnie, Keith
;
Bang, Nguyen
- In:
Journal of marketing communications
24
(
2018
)
4
,
pp. 337-359
Persistent link: https://www.econbiz.de/10011880776
Saved in:
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