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~isPartOf:"Journal of marketing management : MM"
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Consumer behaviour
307
Konsumentenverhalten
307
Marketing management
122
Marketingmanagement
122
Brand management
101
Markenführung
101
Großbritannien
87
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87
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82
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82
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71
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68
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62
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56
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46
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28
Advertising effects
27
Dienstleistungsqualität
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Hart, Susan
41
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34
Hewer, Paul
28
Baker, Michael J.
26
Brown, Stephen
22
Brownlie, Douglas
21
Hogg, Margaret K.
18
Maclaran, Pauline
17
Patterson, Anthony
15
Varman, Rohit
15
Baron, Steve
14
Dibb, Sally
14
Palmer, Adrian
14
Szmigin, Isabelle
14
Tynan, Caroline
14
Bennett, Roger
13
O'Malley, Lisa
13
Shankar, Avi
13
Carrigan, Marylyn
12
Dennis, Charles
12
East, Robert
12
Piacentini, Maria
12
Simkin, Lyndon
12
Garry, Tony
11
Hunt, Shelby D.
11
Michaelidou, Nina
11
Moufahim, Mona
11
Patterson, Maurice
11
Rowley, Jennifer
11
Cova, Bernard
10
Devlin, James F.
10
Harris, Kim
10
Harris, Lloyd C.
10
Harris, Phil
10
Lim, Ming
10
Lindgreen, Adam
10
Mitchell, Vincent-Wayne
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Quinn, Lee
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1
Academy of Marketing / Conference <50., 2017, Kingston-upon-Hull>
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Journal of marketing management : MM
The economist
81,930
Wirtschaftswoche : Pflichtblatt der Wertpapierbörse in Frankfurt und Düsseldorf
53,107
Werben & verkaufen : W & V
39,064
Der Betrieb : Betriebswirtschaft, Steuerrecht, Wirtschaftsrecht, Arbeitsrecht
38,108
NBER working paper series
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Betriebs-Berater : BB ; Recht, Wirtschaft, Steuern
30,142
MPRA Paper
30,123
Chemical week
29,970
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29,202
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27,814
Working paper / National Bureau of Economic Research, Inc.
27,737
Forbes : business and finance
26,725
IZA Discussion Papers
26,197
Business week / European edition : BW
25,526
Economic and political weekly : a Sameeksha Trust publ
24,812
Maschinenmarkt : MM ; das Industriemagazin
23,218
Wirtschaftsdienst : Zeitschrift für Wirtschaftspolitik
23,143
European journal of operational research : EJOR
22,123
Far Eastern economic review
22,063
NBER Working Papers
21,131
Le moniteur du commerce international : le MOCI
20,878
Deutsches Steuerrecht : DStR ; Wochenschrift & umfassende Datenbank für Steuerberater ; Steuerrecht, Wirtschaftsrecht, Betriebswirtschaft, Beruf ; Organ der Bundessteuerberaterkammer
19,782
Economics letters
19,581
Versicherungswirtschaft : insurance, business, report
19,569
Aviation week & space technology
18,910
The current digest of the post-Soviet press
18,601
Physica A: Statistical Mechanics and its Applications
18,446
Fortune
18,339
Chemical marketing reporter
17,906
The American economic review
17,699
Discussion paper series / IZA
17,274
Zeitschrift für das gesamte Kreditwesen : Pflichtblatt der Frankfurter Wertpapierbörse
16,720
European chemical news : ECN
16,538
New business : das Magazin für Kommunikation und Medien
16,378
Applied economics
15,998
Working paper / National Bureau of Economic Research, Inc
15,185
Jahrbücher für Nationalökonomie und Statistik
15,073
Marchés tropicaux et méditerranéens : stratégies & investissements en Afrique
14,769
L' usine nouvelle : hebdomadaire de l'industrie
14,708
SpringerLink / Bücher
14,681
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OLC EcoSci
1,510
ECONIS (ZBW)
901
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1271
Assessing marketing performance : dont't settle for a silver metric
Ambler, Tim
;
Roberts, John H.
- In:
Journal of marketing management : MM
24
(
2008
)
7/8
,
pp. 733-750
Persistent link: https://www.econbiz.de/10003768182
Saved in:
1272
The blind spot of relationships in consumer markets: the consumer proneness to engage in relationships
Fernandes, Teresa M.
;
Proença, João F.
- In:
Journal of marketing management : MM
24
(
2008
)
1/2
,
pp. 153-168
Persistent link: https://www.econbiz.de/10003678005
Saved in:
1273
The blind spot of relationships in consumer markets: the consumer proneness to engage in relationships
Fernandes, Teresa
;
Proenca, Joao
- In:
Journal of marketing management : MM
24
(
2008
)
1
,
pp. 153-169
Persistent link: https://www.econbiz.de/10008416646
Saved in:
1274
The blind spot of relationships in consumer markets: the consumer proneness to engage in relationships
Fernandes, Teresa M.
;
Proença, João F.
- In:
Journal of marketing management : MM
24
(
2008
)
1-2
,
pp. 153-168
Persistent link: https://www.econbiz.de/10007919317
Saved in:
1275
Cause for event: not-for-profit marketing through participant sports events
Taylor, Ruth
;
Shanka, Tekle
- In:
Journal of marketing management : MM
24
(
2008
)
9/10
,
pp. 945-958
Persistent link: https://www.econbiz.de/10003786749
Saved in:
1276
Cause for event: not-for-profit marketing through participant sports events
Taylor, Ruth
;
Shanka, Tekle
- In:
Journal of marketing management : MM
24
(
2008
)
9-10
,
pp. 945-958
Persistent link: https://www.econbiz.de/10008177550
Saved in:
1277
Cause for event: not-for-profit marketing through participant sports events
Taylor, Ruth
;
Shanka, Tekle
- In:
Journal of marketing management : MM
24
(
2008
)
9
,
pp. 945-959
Persistent link: https://www.econbiz.de/10008416674
Saved in:
1278
Child-brand relations : a conceptual framework
Ji, Mindy F.
- In:
Journal of marketing management : MM
24
(
2008
)
5/6
,
pp. 603-619
Persistent link: https://www.econbiz.de/10003746677
Saved in:
1279
Child-brand relations: a conceptual framework
Ji, Mindy
- In:
Journal of marketing management : MM
24
(
2008
)
5
,
pp. 603-620
Persistent link: https://www.econbiz.de/10008416623
Saved in:
1280
Child-brand relations: a conceptual framework
Ji, Mindy F.
- In:
Journal of marketing management : MM
24
(
2008
)
5-6
,
pp. 603-620
Persistent link: https://www.econbiz.de/10008085535
Saved in:
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