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~isPartOf:"Journal of marketing research : JMR"
~isPartOf:"Management science : journal of the Institute for Operations Research and the Management Sciences"
~isPartOf:"Working paper / Norges Bank"
~subject:"Consumer behaviour"
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Consumer behaviour
Bayes-Statistik
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Bradlow, Eric T.
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Yang, Sha
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Albuquerque, Paulo
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Journal of marketing research : JMR
Management science : journal of the Institute for Operations Research and the Management Sciences
Working paper / Norges Bank
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
15
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
11
Information systems research : ISR
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Journal of marketing research
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Journal of marketing
2
Marketing letters : a journal of research in marketing
2
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Production and operations management : the flagship research journal of the Production and Operations Management Society
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Simon Business School working paper
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Technological forecasting & social change : an international journal
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Working papers / Harvard Business School, Division of Research
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Acta oeconomica Pragensia : vědecký časopis Vysoke Školy Ekonomické v Praze
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Adaptive information systems and modelling in economics and management science
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Advances in household economics, consumer behaviour and economic policy
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Annals of operations research ; volume 244, number 2 (September 2016)
1
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
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Best practices for online procurement auctions
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Bonn Econ Discussion Papers / BGSE
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CESifo working papers
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ECONIS (ZBW)
19
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1
Personal and social usage : the origins of active customers and ways to keep them engaged
Lee, Clarence
;
Ofek, Elie
;
Steenburgh, Thomas J.
- In:
Management science : journal of the Institute for …
64
(
2018
)
6
,
pp. 2473-2495
Persistent link: https://www.econbiz.de/10011878929
Saved in:
2
Deceptive advertising with rational buyers
Piccolo, Salvatore
;
Tedeschi, Piero
;
Ursino, Giovanni
- In:
Management science : journal of the Institute for …
64
(
2018
)
3
,
pp. 1291-1310
Persistent link: https://www.econbiz.de/10011847230
Saved in:
3
What happens online stays online? : segment-specific online and offline effects of banner advertisements
Lobschat, Lara
;
Osinga, Ernst C.
;
Reinartz, Werner J.
- In:
Journal of marketing research : JMR
54
(
2017
)
6
,
pp. 901-913
Persistent link: https://www.econbiz.de/10011784990
Saved in:
4
Measuring multichannel advertising response
Zantedeschi, Daniel
;
Feit, Elea McDonnell
;
Bradlow, Eric T.
- In:
Management science : journal of the Institute for …
63
(
2017
)
8
,
pp. 2706-2728
Persistent link: https://www.econbiz.de/10011741415
Saved in:
5
Stockpiling points in linear loyalty programs
Stourm, Valeria
;
Bradlow, Eric T.
;
Fader, Peter
- In:
Journal of marketing research : JMR
52
(
2015
)
2
,
pp. 253-267
Persistent link: https://www.econbiz.de/10010526556
Saved in:
6
Latent homophily or social influence? : an empirical analysis of purchase within a social network
Ma, Liye
;
Krishnan, Ramayya
;
Montgomery, Alan
- In:
Management science : journal of the Institute for …
61
(
2015
)
2
,
pp. 454-473
Persistent link: https://www.econbiz.de/10010490843
Saved in:
7
Examining the impact of ranking on consumer behavior and search engine revenue
Ghose, Anindya
;
Ipeirotis, Panagiotis G.
;
Li, Beibei
- In:
Management science : journal of the Institute for …
60
(
2014
)
7
,
pp. 1632-1654
Persistent link: https://www.econbiz.de/10010399512
Saved in:
8
Measuring the effect of queues on customer purchases
Lu, Yina
;
Musalem, Andrés
;
Olivares, Marcelo
; …
- In:
Management science : journal of the Institute for …
59
(
2013
)
8
,
pp. 1743-1763
Persistent link: https://www.econbiz.de/10009788989
Saved in:
9
A general consumer preference model for experience products : application to internet recommendation services
Chung, Jaihak
;
Rao, Vithala R.
- In:
Journal of marketing research : JMR
49
(
2012
)
3
,
pp. 289-305
Persistent link: https://www.econbiz.de/10009563680
Saved in:
10
Mapping online consumer search
Kim, Jun B.
;
Albuquerque, Paulo
;
Bronnenberg, Bart J.
- In:
Journal of marketing research : JMR
48
(
2011
)
1
,
pp. 13-27
Persistent link: https://www.econbiz.de/10008858654
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