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~isPartOf:"Journal of promotion management : JPM"
~isPartOf:"Marketing intelligence & planning"
~language:"eng"
~language:"hun"
~person:"Clements, Michael P."
~person:"De Grauwe, Paul"
~person:"Dodoo, Naa Amponsah"
~person:"Gil-Alaña, Luis A."
~person:"MacDonald, Ronald"
~person:"Minford, Patrick"
~person:"Phau, Ian"
~person:"Sheth, Jagdish N."
~person:"Zaremba, Adam"
~subject:"EU-Mitgliedschaft"
~subject:"EU-Staaten"
~subject:"Euro"
~subject:"Forecasting model"
~subject:"Konsumentenverhalten"
~subject:"Share price"
~subject:"United Kingdom"
~subject:"Wechselkurs"
~type_genre:"Article in journal"
~type_genre:"Article"
~type_genre:"Collection of articles written by one author"
~type_genre:"Konferenzbeitrag"
~type_genre:"Konferenzschrift"
~type_genre:"Textbook"
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EU-Mitgliedschaft
EU-Staaten
Euro
Forecasting model
Konsumentenverhalten
Share price
United Kingdom
Wechselkurs
Consumer behaviour
16
Brand management
7
Markenführung
7
Australia
6
Australien
6
Advertising effects
5
Brand image
5
Markenimage
5
Werbewirkung
5
Advertising
4
Werbung
4
Brand
3
Ethics
3
Luxury goods
3
Luxusgüter
3
Markenartikel
3
Copyright infringement
2
Designation of origin
2
Digital goods
2
Digitale Güter
2
Emotion
2
Ethik
2
Fernsehwerbung
2
Geschichte
2
Herkunftsbezeichnung
2
History
2
Luxury brands
2
Personality psychology
2
Persönlichkeitspsychologie
2
Product counterfeiting
2
Produktpiraterie
2
Television advertising
2
Urheberrechtsverletzung
2
Advertising media
1
Age group
1
Altersgruppe
1
Attitude
1
Attitudes towards e-deals
1
Australian brands
1
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Article in journal
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Collection of articles written by one author
Konferenzbeitrag
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Aufsatz in Zeitschrift
16
Language
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English
Hungarian
Author
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Clements, Michael P.
De Grauwe, Paul
Dodoo, Naa Amponsah
Gil-Alaña, Luis A.
MacDonald, Ronald
Minford, Patrick
Phau, Ian
Sheth, Jagdish N.
Zaremba, Adam
Arli, Denni
8
Brennan, Ross
5
Cheah, Isaac
5
Sharma, Piyush
5
Chung, Hwiman
4
Santini, Fernando de Oliveira
4
Shimul, Anwar Sadat
4
Ahn, Euijin
3
Bang, Nguyen
3
Casidy, Riza
3
Chan, Ricky Y. K.
3
Dix, Steve
3
Hollebeek, Linda D.
3
Khare, Arpita
3
Kumar, Prashant
3
Ladeira, Wagner Junior
3
Leckie, Civilai
3
Lee, Sang Yeal
3
Loureiro, Sandra Maria Correia
3
Melewar, T. C.
3
Perin, Marcelo Gattermann
3
Quintal, Vanessa
3
Roy, Rajat
3
Simkin, Lyndon
3
Sivakumaran, Bharadhwaj
3
Srivastava, R. K.
3
Tjiptono, Fandy
3
Vrontis, Demetris
3
Wang, Bo
3
Agrawal, Rajat
2
Akturan, Ulun
2
Arora, Amit
2
Arora, Anshu
2
Callison, Coy
2
Custance, Paul
2
Dardis, Frank E.
2
Das, Gopal
2
De Gregorio, Federico
2
Deb, Madhurima
2
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Published in...
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Journal of promotion management : JPM
Marketing intelligence & planning
Legends in consumer behavior
40
International journal of forecasting
27
Applied economics
21
Journal of international money and finance
19
Quarterly economic bulletin
17
Intereconomics : review of European economic policy
13
Open economies review
13
Journal of forecasting
12
Economics letters
11
Journal of applied econometrics
10
Legends in marketing
10
Research in international business and finance
10
Economic modelling
9
Journal of international financial markets, institutions & money
9
European economic review : EER
8
Finance research letters
8
Empirical economics : a journal of the Institute for Advanced Studies, Vienna, Austria
7
International journal of finance & economics : IJFE
7
Journal of business research : JBR
7
Journal of fashion marketing and management
7
Applied economics letters
6
International review of financial analysis
6
Journal of banking & finance
6
Journal of empirical finance
6
Scottish journal of political economy : the journal of the Scottish Economic Society
6
The economic journal : the journal of the Royal Economic Society
6
Economic research
5
Journal of common market studies : JCMS
5
Journal of economic dynamics & control
5
Journal of macroeconomics
5
Oxford bulletin of economics and statistics
5
Applied financial economics
4
Empirica : journal of european economics
4
International finance
4
International review of economics & finance : IREF
4
Journal of business & economic statistics : JBES ; a publication of the American Statistical Association
4
Journal of economic studies
4
Journal of global marketing
4
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ECONIS (ZBW)
16
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1
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10
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16
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1
The role of brand self-congruence, brand love and brand attachment on brand advocacy : a serial mediation model
Shimul, Anwar Sadat
;
Phau, Ian
- In:
Marketing intelligence & planning
41
(
2023
)
5
,
pp. 649-666
Persistent link: https://www.econbiz.de/10014313079
Saved in:
2
CSR motives on situational scepticism towards luxury brands
Teah, Kevin
;
Sung, Billy
;
Phau, Ian
- In:
Marketing intelligence & planning
40
(
2022
)
1
,
pp. 1-17
Persistent link: https://www.econbiz.de/10013172878
Saved in:
3
Development and validation of consumers' need for ingredient authenticity (CNIA scale)
Zainol, Zahirah
;
Phau, Ian
;
Cheah, Isaac
- In:
Journal of promotion management : JPM
24
(
2018
)
3
,
pp. 376-397
Persistent link: https://www.econbiz.de/10011875430
Saved in:
4
Revisiting country image : examining the determinants towards consumers' purchase intention of high technological products
Nai, Israel
;
Cheah, Isaac
;
Phau, Ian
- In:
Journal of promotion management : JPM
24
(
2018
)
3
,
pp. 420-440
Persistent link: https://www.econbiz.de/10011875435
Saved in:
5
Why consumers like facebook brands : the role of aspirational brand personality in consumer behavior
Dodoo, Naa Amponsah
- In:
Journal of promotion management : JPM
24
(
2018
)
1
,
pp. 103-127
Persistent link: https://www.econbiz.de/10011875352
Saved in:
6
Investigating the drivers of consumer acceptance and response of SMS advertising
Dix, Steve
;
Phau, Ian
;
Jamieson, Kyle
;
Shimul, Anwar Sadat
- In:
Journal of promotion management : JPM
23
(
2017
)
1
,
pp. 62-79
Persistent link: https://www.econbiz.de/10011729465
Saved in:
7
Investigating the role of religiosity as a deterrent against digital piracy
Casidy, Riza
;
Lwin, Michael
;
Phau, Ian
- In:
Marketing intelligence & planning
35
(
2017
)
1
,
pp. 62-80
Persistent link: https://www.econbiz.de/10011657324
Saved in:
8
Keeping up with the Kardashians : consumers' intention to engage in cosmetic surgery
Sood, Abhinav
;
Quintal, Vanessa
;
Phau, Ian
- In:
Journal of promotion management : JPM
23
(
2017
)
2
,
pp. 185-206
Persistent link: https://www.econbiz.de/10011729509
Saved in:
9
Reaching goals and doing good : exploring consumer responses to meaningful advertisements
Wu, Linwan
;
Dodoo, Naa Amponsah
- In:
Journal of promotion management : JPM
23
(
2017
)
4
,
pp. 592-613
Persistent link: https://www.econbiz.de/10011799287
Saved in:
10
Uniqueness and status consumption in Generation Y consumers : does moderation exist?
Butcher, Luke
;
Phau, Ian
;
Shimul, Anwar Sadat
- In:
Marketing intelligence & planning
35
(
2017
)
5
,
pp. 673-687
Persistent link: https://www.econbiz.de/10011774650
Saved in:
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