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~isPartOf:"Journal of promotion management : JPM"
~language:"eng"
~language:"hun"
~person:"Clements, Michael P."
~person:"De Grauwe, Paul"
~person:"Gil-Alaña, Luis A."
~person:"MacDonald, Ronald"
~person:"Minford, Patrick"
~person:"Phau, Ian"
~person:"Sheth, Jagdish N."
~person:"Zaremba, Adam"
~subject:"EU-Mitgliedschaft"
~subject:"EU-Staaten"
~subject:"Euro"
~subject:"Forecasting model"
~subject:"History"
~subject:"Konsumentenverhalten"
~subject:"Share price"
~subject:"United Kingdom"
~subject:"Wechselkurs"
~type_genre:"Article in journal"
~type_genre:"Article"
~type_genre:"Collection of articles written by one author"
~type_genre:"Konferenzbeitrag"
~type_genre:"Konferenzschrift"
~type_genre:"Textbook"
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EU-Mitgliedschaft
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Euro
Forecasting model
History
Konsumentenverhalten
Share price
United Kingdom
Wechselkurs
Consumer behaviour
6
Advertising
2
Australia
2
Australien
2
Brand
2
Brand image
2
Brand management
2
Markenartikel
2
Markenführung
2
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2
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1
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1
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1
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1
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1
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Marketingmanagement
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Mobiltelefon
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P2P network
1
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7
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Author
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Clements, Michael P.
De Grauwe, Paul
Gil-Alaña, Luis A.
MacDonald, Ronald
Minford, Patrick
Phau, Ian
Sheth, Jagdish N.
Zaremba, Adam
Chung, Hwiman
4
Ahn, Euijin
3
Arli, Denni
3
Lee, Sang Yeal
3
Loureiro, Sandra Maria Correia
3
Vrontis, Demetris
3
Arora, Amit
2
Arora, Anshu
2
Callison, Coy
2
Cheah, Isaac
2
Dardis, Frank E.
2
Divine, Richard L.
2
Dix, Steve
2
Dodoo, Naa Amponsah
2
Kim, Eunice
2
Kim, Yeo Jung
2
Manickam, Sakkthivel A.
2
McClung, Steven
2
McMillan, Sally J.
2
Muehling, Darrel D.
2
Muralidharan, Sidharth
2
Notarantonio, Elaine M.
2
Park, Jae Hee
2
Podnar, Klement
2
Quigley, Charles J.
2
Quintal, Vanessa
2
Sampaio, Cláudio Hoffmann
2
Santini, Fernando de Oliveira
2
Schmierbach, Mike
2
Spralls, Samuel A.
2
Srivastava, R. K.
2
Thrassou, Alkis
2
Agrawal, Deepak
1
Agrawal, Rajat
1
Ahern, Lee
1
Ahmed, Zafar U.
1
Akturan, Ulun
1
Amyx, Douglas Alan
1
An, Soontae
1
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Journal of promotion management : JPM
Legends in consumer behavior
40
International journal of forecasting
27
Applied economics
21
Journal of international money and finance
19
Quarterly economic bulletin
17
Intereconomics : review of European economic policy
13
Open economies review
13
Journal of forecasting
12
Economics letters
11
Journal of applied econometrics
10
Legends in marketing
10
Research in international business and finance
10
Economic modelling
9
Journal of international financial markets, institutions & money
9
Marketing intelligence & planning
9
European economic review : EER
8
Finance research letters
8
Empirical economics : a journal of the Institute for Advanced Studies, Vienna, Austria
7
International journal of finance & economics : IJFE
7
Journal of business research : JBR
7
Journal of fashion marketing and management
7
Applied economics letters
6
International review of financial analysis
6
Journal of banking & finance
6
Journal of empirical finance
6
Scottish journal of political economy : the journal of the Scottish Economic Society
6
The economic journal : the journal of the Royal Economic Society
6
Economic research
5
Journal of common market studies : JCMS
5
Journal of economic dynamics & control
5
Journal of macroeconomics
5
Oxford bulletin of economics and statistics
5
Applied financial economics
4
Empirica : journal of european economics
4
International finance
4
International review of economics & finance : IREF
4
Journal of business & economic statistics : JBES ; a publication of the American Statistical Association
4
Journal of economic studies
4
Journal of international consumer marketing
4
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ECONIS (ZBW)
7
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1
Development and validation of consumers' need for ingredient authenticity (CNIA scale)
Zainol, Zahirah
;
Phau, Ian
;
Cheah, Isaac
- In:
Journal of promotion management : JPM
24
(
2018
)
3
,
pp. 376-397
Persistent link: https://www.econbiz.de/10011875430
Saved in:
2
Revisiting country image : examining the determinants towards consumers' purchase intention of high technological products
Nai, Israel
;
Cheah, Isaac
;
Phau, Ian
- In:
Journal of promotion management : JPM
24
(
2018
)
3
,
pp. 420-440
Persistent link: https://www.econbiz.de/10011875435
Saved in:
3
Investigating the drivers of consumer acceptance and response of SMS advertising
Dix, Steve
;
Phau, Ian
;
Jamieson, Kyle
;
Shimul, Anwar Sadat
- In:
Journal of promotion management : JPM
23
(
2017
)
1
,
pp. 62-79
Persistent link: https://www.econbiz.de/10011729465
Saved in:
4
Keeping up with the Kardashians : consumers' intention to engage in cosmetic surgery
Sood, Abhinav
;
Quintal, Vanessa
;
Phau, Ian
- In:
Journal of promotion management : JPM
23
(
2017
)
2
,
pp. 185-206
Persistent link: https://www.econbiz.de/10011729509
Saved in:
5
Examining consumer risk perceptions of prototypical brands versus me-too brands
Quintal, Vanessa
;
Phau, Ian
- In:
Journal of promotion management : JPM
20
(
2014
)
2
,
pp. 115-135
Persistent link: https://www.econbiz.de/10010373183
Saved in:
6
Away from "unified nostalgia" : conceptual differences of Personal and Historical nostalgia appeals in advertising
Marchegiani, Christopher
;
Phau, Ian
- In:
Journal of promotion management : JPM
16
(
2010
)
1/2
,
pp. 80-95
Persistent link: https://www.econbiz.de/10003974797
Saved in:
7
Television advertising avoidance : advancing research methodology
Dix, Steve
;
Phau, Ian
- In:
Journal of promotion management : JPM
16
(
2010
)
1/2
,
pp. 114-133
Persistent link: https://www.econbiz.de/10003974802
Saved in:
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