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~isPartOf:"Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Handbuch"
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Search: subject:"Customer relationship management"
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Beziehungsmarketing
99
Relationship marketing
99
Consumer behaviour
36
Konsumentenverhalten
36
Customer satisfaction
25
Kundenzufriedenheit
25
relationship marketing
24
Lieferantenmanagement
20
Supplier relationship management
20
Dienstleistungsqualität
15
Service quality
15
Confidence
12
Vertrauen
12
Einzelhandel
10
Retail trade
10
Brand management
7
Markenführung
7
Marketing management
7
Marketingmanagement
7
customer retention
7
satisfaction
7
trust
7
Bank
6
Customer value
6
Emotion
6
Kundenwert
6
USA
6
United States
6
relationship quality
6
Customer retention
5
Dienstleistungssektor
5
Kundenbindung
5
Service industry
5
customer relationship management
5
loyalty
5
Bibliometrics
4
Bibliometrie
4
Brand image
4
E-commerce
4
Electronic Commerce
4
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Aufsatz in Zeitschrift
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99
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99
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Gil Saura, Irene
4
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Bejou, Azam
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Chen, Tser-yieth
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Faßnacht, Martin
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Grewal, Dhruv
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Nor Asiah Omar
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2
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Zuraidah Zainol
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Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
Journal of business research : JBR
618
Journal of retailing and consumer services
582
Industrial marketing management : the international journal for industrial and high-tech firms
398
International journal of hospitality management
280
The journal of services marketing
225
The journal of business & industrial marketing
192
The service industries journal
184
Journal of the Academy of Marketing Science
164
Journal of strategic marketing
163
International journal of electronic customer relationship management : IJECRM
140
Journal of marketing
124
International journal of contemporary hospitality management
120
Journal of service research : JSR
117
Journal of hospitality marketing & management
115
Journal of travel and tourism marketing
115
The journal of product & brand management
111
Tourism management : research, policies, practice
108
Asia Pacific journal of marketing and logistics
107
Journal of service management
106
Journal of retailing
103
Cogent business & management
101
The journal of brand management : an international journal
101
Psychology & marketing
99
Marketing intelligence & planning
97
European journal of marketing : EJM
95
Services marketing quarterly
90
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
86
The international journal of bank marketing : IJBM
85
Journal of marketing management : MM
82
Service business
80
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
78
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
72
Journal of financial services marketing : JFSM
70
Business horizons
68
International journal of retail & distribution management
68
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
67
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
66
European journal of operational research : EJOR
65
International journal of internet marketing and advertising : IJIMA
65
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ECONIS (ZBW)
99
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99
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1
Customer
relationship
management
theory and research in the new millennium : directions for future research
Debnath, Rajarshi
;
Datta, Biplab
;
Mukhopadhyay, Susmita
- In:
Journal of relationship marketing : innovations & …
15
(
2016
)
4
,
pp. 299-325
Persistent link: https://www.econbiz.de/10011633650
Saved in:
2
Customer interaction management capabilities on the micro-retail fashion in Indonesia
Nurhayati, Tatiek
;
Hendar, Hendar
- In:
Journal of relationship marketing : innovations & …
16
(
2017
)
1
,
pp. 1-20
Persistent link: https://www.econbiz.de/10011820550
Saved in:
3
Assessing value co-creation and new product success from cultural orientations and relationship marketing perspectives
Sulhaini
;
Sulaimiah
- In:
Journal of relationship marketing : innovations & …
16
(
2017
)
1
,
pp. 21-39
Persistent link: https://www.econbiz.de/10011820556
Saved in:
4
Methodological choices in relationship quality (RQ) research 1987 to 2015 : a systematic literature review
Osobajo, Oluyomi Abayomi
;
Moore, David
- In:
Journal of relationship marketing : innovations & …
16
(
2017
)
1
,
pp. 40-81
Persistent link: https://www.econbiz.de/10011820562
Saved in:
5
Role of customer retention equity in creating and developing brand value
Chahal, Hardeep
;
Bala, Renu
- In:
Journal of relationship marketing : innovations & …
16
(
2017
)
2
,
pp. 119-142
Persistent link: https://www.econbiz.de/10011820571
Saved in:
6
Do loyalty cards enhance loyalty in the pharmaceutical sector?
Marques, Susana Henriques
;
Cardoso, Margarida G. M. S.
; …
- In:
Journal of relationship marketing : innovations & …
16
(
2017
)
2
,
pp. 143-162
Persistent link: https://www.econbiz.de/10011820581
Saved in:
7
Internet-based relationship marketing : a Sub-Saharan African perspective
Mahmoud, Mahmoud Abdulai
;
Kastner, Adelaide Naa Amerley
; …
- In:
Journal of relationship marketing : innovations & …
16
(
2017
)
3
,
pp. 179-196
Persistent link: https://www.econbiz.de/10011820588
Saved in:
8
Identifying customer loyalty supporting factors in the retail banking context : an empirical examination
Bhatnagar, Shakti Bodh
;
Syed, Asif Ali
;
Mishra, …
- In:
Journal of relationship marketing : innovations & …
16
(
2017
)
3
,
pp. 197-225
Persistent link: https://www.econbiz.de/10011820595
Saved in:
9
Performing under pressure : winning customers through improvisation in team selling
Hill, Katerina E.
;
Bush, Victoria D.
;
Vorhies, Douglas
; …
- In:
Journal of relationship marketing : innovations & …
16
(
2017
)
4
,
pp. 227-244
Persistent link: https://www.econbiz.de/10011820604
Saved in:
10
What really leads to partner relationship management? : a review of literature
Agarwal, Anuja
;
Singh, Deepali
;
Agariya, Arun Kumar
- In:
Journal of relationship marketing : innovations & …
16
(
2017
)
4
,
pp. 245-285
Persistent link: https://www.econbiz.de/10011820608
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