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~isPartOf:"Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction"
~language:"eng"
~person:"Albaum, Gerald S."
~person:"Amoako, George Kofi"
~person:"Azadi, Mohammad"
~person:"Babay, Hanene"
~person:"Bahadur, Waseem"
~person:"Balaji, M. S."
~person:"Deependra Singh"
~person:"Khare, Arpita"
~person:"Malhotra, Naresh K."
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Beziehungsmarketing
9
Relationship marketing
9
Consumer behaviour
6
Konsumentenverhalten
6
Brand image
4
Brand management
4
Customer satisfaction
4
Kundenzufriedenheit
4
Markenführung
4
Markenimage
4
Brand
3
Confidence
3
Dienstleistungsqualität
3
Emotion
3
Markenartikel
3
Service quality
3
Vertrauen
3
relationship marketing
3
Arbeitszufriedenheit
2
E-commerce
2
Electronic Commerce
2
Ghana
2
Job satisfaction
2
Lieferantenmanagement
2
Online retailing
2
Online-Handel
2
Supplier relationship management
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Arbeitsverhalten
1
B-to-B-Marketing
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Beschwerdemanagement
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Brand experience
1
Brand identification
1
Brand relationship orientation
1
Business-to-business marketing
1
China
1
Complaint management
1
Consumption
1
Customer value
1
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Albaum, Gerald S.
Amoako, George Kofi
Azadi, Mohammad
Babay, Hanene
Bahadur, Waseem
Balaji, M. S.
Deependra Singh
Khare, Arpita
Malhotra, Naresh K.
Fazli-Salehi, Reza
2
Pilny, Henrietta Leonie
2
Svensson, Göran
2
Torres, Ivonne M.
2
Zúñiga, Miguel Ángel
2
Agrawal, Shiv Ratan
1
Alavi, Ali
1
Albrecht, Lisa
1
Ali, Ahsan
1
Almomani, Hamzeh Q.
1
Amendah, Eklou R.
1
Amir, Aysel
1
Arghashi, Vahideh
1
Awwad, Mohammad Suleiman
1
Bagherzadeh, Javad
1
Bahia, Kamilia
1
Bajpai, Naval
1
Barbosa, Maria de Lourdes de Azevedo
1
Berenguer Contrí, Gloria
1
Bhatti, Zeeshan Ahmed
1
Bian, Jiahui
1
Biswal, Santosh Kumar
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Bozbay, Zehra
1
Bressolles, Grégory
1
Bruce, Helen L.
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Caesar, Livingstone D.
1
Caliskan, Aylin
1
Canales-Ronda, Pedro
1
Chaichana Ampornklinkaew
1
Chakraborty, Uttam
1
Chatterjee, Sheshadri
1
Chaudhuri, Ranjan
1
Chen, Yuangao
1
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Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
Review of marketing research
16
Journal of business research : JBR
14
Legends in marketing
9
SAGE library in marketing
7
Marketing intelligence & planning
6
Journal of international consumer marketing
5
Journal of business-to-business marketing
4
Review of Marketing Research Ser.
4
Fundamentals of marketing research ; Vol. 1
3
Industrial marketing management : the international journal for industrial and high-tech firms
3
International journal of electronic marketing and retailing : IJEMR
3
Journal of retailing and consumer services
3
Always learning
2
Developments in Marketing Science: Proceedings of the Academy of Marketing Science
2
Emerald insight
2
European journal of marketing : EJM
2
Fundamentals of marketing research ; Vol. 4
2
Fundamentals of marketing research ; Vol. 6
2
International journal of Indian culture and business management
2
International journal of business competition and growth : IJBCG
2
International journal of consumer studies
2
International journal of retail & distribution management
2
Journal of African business
2
Journal of customer behaviour
2
Journal of global marketing
2
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
2
Journal of hospitality and tourism insights
2
Journal of marketing research : JMR
2
Journal of the Academy of Marketing Science
2
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
2
Psychology & marketing
2
Research and the development of pedagogical materials : working papers
2
Springer eBook Collection / Business and Economics
2
SpringerLink / Bücher
2
The handbook of marketing research : uses, misuses, and future advances
2
The international journal of bank marketing : IJBM
2
The marketing review
2
Working paper
2
AMS review : official publication of the Academy of Marketing Science
1
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ECONIS (ZBW)
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1
Moderating role of consumers' attachment style on post-recovery satisfaction behavior
Sidhu, Sarabjit Kaur
;
Fon Sim Ong
;
Balaji, M. S.
- In:
Journal of relationship marketing : innovations and …
22
(
2023
)
4
,
pp. 354-380
Persistent link: https://www.econbiz.de/10014422333
Saved in:
2
Relationship
marketing
, orientation, brand equity and firm value : the mediating role of customer value : an emerging market perspective
Amoako, George Kofi
- In:
Journal of relationship marketing : innovations and …
18
(
2019
)
4
,
pp. 280-308
Persistent link: https://www.econbiz.de/10012181030
Saved in:
3
Consumer trust in internet
marketing
and direct selling in China
Poon, Patrick
;
Albaum, Gerald S.
- In:
Journal of relationship marketing : innovations and …
18
(
2019
)
3
,
pp. 216-232
Persistent link: https://www.econbiz.de/10012181027
Saved in:
4
Perceived brand relationship orientation : conceptual analysis and dimensions identification
Bahia, Kamilia
;
Babay, Hanene
- In:
Journal of relationship marketing : innovations and …
22
(
2023
)
1
,
pp. 1-28
Persistent link: https://www.econbiz.de/10013549031
Saved in:
5
Antecedents and outcomes of brand identification with apple products among Iranian consumers
Fazli-Salehi, Reza
;
Azadi, Mohammad
;
Torres, Ivonne M.
; …
- In:
Journal of relationship marketing : innovations and …
20
(
2021
)
2
,
pp. 135-155
Persistent link: https://www.econbiz.de/10012515003
Saved in:
6
Brand experience-brand love relationship for Indian hypermarket brands : the moderating role of customer personality traits
Deependra Singh
;
Bajpai, Naval
;
Kulshreshtha, Kushagra
- In:
Journal of relationship marketing : innovations and …
20
(
2021
)
1
,
pp. 20-41
Persistent link: https://www.econbiz.de/10012483395
Saved in:
7
Relationship
marketing
and repurchase intention in Ghana's hospitality industry : an empirical examination of trust and commitment
Amoako, George Kofi
;
Kutu-Adu, Solomon G.
;
Caesar, …
- In:
Journal of relationship marketing : innovations and …
18
(
2019
)
2
,
pp. 77-107
Persistent link: https://www.econbiz.de/10012181020
Saved in:
8
Multi-item scale development for online consumption emotion construct and psychometric evaluation for relationship
marketing
Kautish, Pradeep
;
Sharma, Rajesh
;
Khare, Arpita
- In:
Journal of relationship marketing : innovations and …
20
(
2021
)
2
,
pp. 91-134
Persistent link: https://www.econbiz.de/10012515002
Saved in:
9
Investigating the effect of employee empathy on service loyalty : the mediating role of trust in and satisfaction with a service employee
Bahadur, Waseem
;
Khan, Ali Nawaz
;
Ali, Ahsan
;
Usman, …
- In:
Journal of relationship marketing : innovations and …
19
(
2020
)
3
,
pp. 229-252
Persistent link: https://www.econbiz.de/10012258657
Saved in:
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